Premier League Darts Audience in Germany
Premier League Darts has an estimated audience of 304,343 people in Germany. 30.7% are female, 69.3% are male, average age 35.7. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: PDC World Championship Darts, Luke Littler, World Masters (darts), IHF World Men's Handball Championship, Gary Anderson (darts player).
The average Premier League Darts fan in Germany is 35.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include PDC World Championship Darts, Luke Littler, World Masters (darts), with strongest over-indexing on PDC World Championship Darts (50.87× the country average). Demographically, the Premier League Darts audience skews more male with an average age of 35.7, and over-indexes on personality traits such as Sports Activity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Event · Subtype: Darts
Demographics of Premier League Darts fans
| Metric | Value |
|---|---|
| Female | 30.7% |
| Male | 69.3% |
| Average age | 35.7 |
| Estimated audience size | 304,343 |
Audience persona
The typical Premier League Darts fan in Germany is more male, around 35.7 years old, with strong Sports Activity tendencies and a notable affinity for PDC World Championship Darts.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 61,463 | 0.92× |
| Bayern | 47,736 | 0.98× |
| Niedersachsen | 32,881 | 1.11× |
| Baden-Württemberg | 31,744 | 0.76× |
| Sachsen | 20,972 | 1.41× |
| Hessen | 17,772 | 0.77× |
| Rheinland-Pfalz | 16,696 | 1.09× |
| Schleswig-Holstein | 10,763 | 0.98× |
| Brandenburg | 10,608 | 1.12× |
| Thüringen | 10,477 | 1.35× |
| Sachsen-Anhalt | 10,375 | 1.32× |
| Berlin | 8,671 | 0.64× |
| Mecklenburg-Vorpommern | 6,007 | 1.03× |
| Hamburg | 4,805 | 0.7× |
| Saarland | 4,687 | 1.25× |
| Bremen | 1,455 | 0.56× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| PDC World Championship Darts | 50.87× | Sports |
| Luke Littler | 25.61× | Sports |
| World Masters (darts) | 63.18× | Sports |
| IHF World Men's Handball Championship | 11.97× | Sports |
| Gary Anderson (darts player) | 40.73× | Sports |
| Michael van Gerwen | 34.67× | Sports |
| Peter Wright (darts player) | 45.17× | Sports |
| Luke Humphries | 35.39× | Sports |
| Dart (programming language) | 31.86× | Technology & Electronics |
| Borussia Dortmund | 3.08× | Sports |
| Phil Taylor (darts player) | 35.39× | Sports |
| Darts News | 30.4× | Sports |
| Darts | 11.04× | Sports |
| European Men's Handball Championship | 15.19× | Sports |
| Gerwyn Price | 20.72× | Sports |
| Eintracht Frankfurt | 3.66× | Sports |
| Hamburger SV | 4.34× | Sports |
| SV Werder Bremen | 3.09× | Sports |
| FC Bayern Munich | 2.39× | Sports |
| FIFA World Cup | 2.56× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.15 |
| Sustainability | BALANCE | 1.13 |
| Early Adopter Mentality | POWER | 1.11 |
| Price Sensitivity | PREMIUM | 1.1 |
| Need for Security | CONSERVATISM | 1.09 |
| DIY Mentality | THRILL | 1.07 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 25.8% |
| United Kingdom | 20.9% |
| United States | 13.1% |
See Premier League Darts audiences in other countries
More Darts audiences in Germany
- Luke Littler (2,564,861)
- Grand Slam of Darts (1,537,272)
- PDC World Championship Darts (905,241)
- Michael van Gerwen (633,839)
- Luke Humphries (550,717)
Frequently asked questions
How many fans does Premier League Darts have in Germany?
Premier League Darts has an estimated audience of 304,343 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Premier League Darts fans?
30.7% of Premier League Darts fans are female, 69.3% are male, with an average age of 35.7 years.
Which brands do Premier League Darts fans like most?
Premier League Darts fans show strongest brand affinity for PDC World Championship Darts (50.87×), Luke Littler (25.61×), and World Masters (darts) (63.18×) over the country average.
Where do Premier League Darts fans live in Germany?
Premier League Darts fans in Germany are most concentrated in Nordrhein-Westfalen (reach 61,463), Bayern (reach 47,736), and Niedersachsen (reach 32,881). These three regions account for the largest share of the active audience.
What other brands do Premier League Darts fans also like?
Beyond Premier League Darts itself, the audience over-indexes on Luke Littler (25.61×), World Masters (darts) (63.18×), IHF World Men's Handball Championship (11.97×), and Gary Anderson (darts player) (40.73×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Premier League Darts. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.