Rascasse Audience Intelligence

World Masters (darts) Audience in Germany

A data profile of the people who buy, follow and care about World Masters (darts) in Germany — modelled from more than twelve digital signal sources. World Masters (darts) has an estimated audience of 256,950 people in Germany.

The average World Masters (darts) fan in Germany is 38.0 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include PDC World Championship Darts, Peter Wright (darts player), Raymond van Barneveld, with strongest over-indexing on PDC World Championship Darts (56.38× the country average).

Demographically, the World Masters (darts) audience skews more male with an average age of 38.0, and over-indexes on personality traits such as Risk Appetite, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical World Masters (darts) fan in Germany is more male, around 38.0 years old, with strong Risk Appetite tendencies and a notable affinity for PDC World Championship Darts.

Category: Sports · Type: Event

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the World Masters (darts) profile in Germany.

Audience size
257K
in Germany
Gender
44.6%
55.4% male
Age
38.0
average years
Country rank
#19303
Event in Germany
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of World Masters (darts) fans

44.6% are female, 55.4% are male, average age 38.0.

Fig. 02

Gender split

44.6%
Female
55.4%
Male
Demographic split for World Masters (darts) audience in Germany
MetricValue
Female44.6%
Male55.4%
Average age38.0
Estimated audience size256,950
Fig. 03

Age distribution

Ø 38.0
average years
Age distribution of the World Masters (darts) audience in Germany
Age bracketShare%
16-1924%
20-2918%
30-3918%
40-4922%
50+18%
Fig. 04

Worldwide distribution

68.3%

of the worldwide World Masters (darts) audience comes from Germany.

Worldwide audience distribution share by country for World Masters (darts)
CountryShare
Germany68.3%
Netherlands12.4%
Australia4.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the World Masters (darts) audience in Germany is strongest.

Fig. 05

Top regions by affinity

World Masters (darts) fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~8K1.28×
02Saarland~4K1.19×
03Bremen~3K1.16×
04Thüringen~8K1.15×
05Mecklenburg-Vorpommern~5K1.11×
06Sachsen~10K1.10×
07Brandenburg~8K1.06×
08Rheinland-Pfalz~10K1.02×
09Schleswig-Holstein~9K0.94×
10Niedersachsen~20K0.91×
11Hamburg~5K0.89×
12Nordrhein-Westfalen~40K0.79×
13Bayern~30K0.79×
14Hessen~20K0.78×
15Berlin~9K0.78×
16Baden-Württemberg~30K0.74×
Fig. 06

Affinity by region

Affinity by region — World Masters (darts), Germany
0.74×1.00×1.28×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the World Masters (darts) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for World Masters (darts) audience
#·InterestCategoryAffinity×
01Professional Darts CorporationSports104.76×
02Raymond van BarneveldSports79.49×
03Peter Wright (darts player)Sports77.54×
04Premier League DartsSports63.18×
05PDC World Championship DartsSports56.38×
06Gary Anderson (darts player)Sports38.76×
07Marie CurieBusiness & Career20.82×
08Michael van GerwenSports20.00×
09Cue sportsSports13.78×
103. LigaSports9.87×
11Rot-Weiss EssenSports9.87×
12European Men's Handball ChampionshipSports9.43×
13Michael SchumacherSports9.23×
14Frauen-BundesligaSports7.67×
15IHF World Men's Handball ChampionshipSports6.12×
16Dynamo DresdenSports4.35×
17TransfermarktSports4.33×
18Stress (biology)Health3.79×
19SportschauSports3.58×
20SV Werder BremenSports3.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the World Masters (darts) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by World Masters (darts) audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.83×
TraditionCONSERVATISM1.42×
Need for SecurityCONSERVATISM1.31×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by World Masters (darts) audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.51×
Luxury OrientationPREMIUM0.67×
Quality AwarenessPREMIUM0.68×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does World Masters (darts) have in Germany?

World Masters (darts) has an estimated audience of 256,950 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of World Masters (darts) fans?

44.6% of World Masters (darts) fans are female, 55.4% are male, with an average age of 38.0 years.

03

Which brands do World Masters (darts) fans like most?

World Masters (darts) fans show strongest brand affinity for PDC World Championship Darts (56.38×), Peter Wright (darts player) (77.54×), and Raymond van Barneveld (79.49×) over the country average.

04

Where do World Masters (darts) fans live in Germany?

World Masters (darts) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~40K), Bayern (reach ~30K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do World Masters (darts) fans also like?

Beyond World Masters (darts) itself, the audience over-indexes on Peter Wright (darts player) (77.54×), Raymond van Barneveld (79.49×), Premier League Darts (63.18×), and Gary Anderson (darts player) (38.76×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for World Masters (darts). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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