A data profile of the people who buy, follow and care about World Masters (darts) in Germany — modelled from more than twelve digital signal sources. World Masters (darts) has an estimated audience of 256,950 people in Germany.
The average World Masters (darts) fan in Germany is 38.0 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include PDC World Championship Darts, Peter Wright (darts player), Raymond van Barneveld, with strongest over-indexing on PDC World Championship Darts (56.38× the country average).
Demographically, the World Masters (darts) audience skews more male with an average age of 38.0, and over-indexes on personality traits such as Risk Appetite, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical World Masters (darts) fan in Germany is more male, around 38.0 years old, with strong Risk Appetite tendencies and a notable affinity for PDC World Championship Darts.
The key figures that characterise the World Masters (darts) profile in Germany.
44.6% are female, 55.4% are male, average age 38.0.
| Metric | Value |
|---|---|
| Female | 44.6% |
| Male | 55.4% |
| Average age | 38.0 |
| Estimated audience size | 256,950 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 18% | |
| 30-39 | 18% | |
| 40-49 | 22% | |
| 50+ | 18% |
of the worldwide World Masters (darts) audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 68.3% |
| Netherlands | 12.4% |
| Australia | 4.9% |
Where the World Masters (darts) audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen-Anhalt | ~8K | 1.28× | |
| 02 | Saarland | ~4K | 1.19× | |
| 03 | Bremen | ~3K | 1.16× | |
| 04 | Thüringen | ~8K | 1.15× | |
| 05 | Mecklenburg-Vorpommern | ~5K | 1.11× | |
| 06 | Sachsen | ~10K | 1.10× | |
| 07 | Brandenburg | ~8K | 1.06× | |
| 08 | Rheinland-Pfalz | ~10K | 1.02× | |
| 09 | Schleswig-Holstein | ~9K | 0.94× | |
| 10 | Niedersachsen | ~20K | 0.91× | |
| 11 | Hamburg | ~5K | 0.89× | |
| 12 | Nordrhein-Westfalen | ~40K | 0.79× | |
| 13 | Bayern | ~30K | 0.79× | |
| 14 | Hessen | ~20K | 0.78× | |
| 15 | Berlin | ~9K | 0.78× | |
| 16 | Baden-Württemberg | ~30K | 0.74× |
The strongest cross-interests of the World Masters (darts) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Professional Darts Corporation | Sports | 104.76× | ||
| 02 | Raymond van Barneveld | Sports | 79.49× | ||
| 03 | Peter Wright (darts player) | Sports | 77.54× | ||
| 04 | Premier League Darts | Sports | 63.18× | ||
| 05 | PDC World Championship Darts | Sports | 56.38× | ||
| 06 | Gary Anderson (darts player) | Sports | 38.76× | ||
| 07 | Marie Curie | Business & Career | 20.82× | ||
| 08 | Michael van Gerwen | Sports | 20.00× | ||
| 09 | Cue sports | Sports | 13.78× | ||
| 10 | 3. Liga | Sports | 9.87× | ||
| 11 | Rot-Weiss Essen | Sports | 9.87× | ||
| 12 | European Men's Handball Championship | Sports | 9.43× | ||
| 13 | Michael Schumacher | Sports | 9.23× | ||
| 14 | Frauen-Bundesliga | Sports | 7.67× | ||
| 15 | IHF World Men's Handball Championship | Sports | 6.12× | ||
| 16 | Dynamo Dresden | Sports | 4.35× | ||
| 17 | Transfermarkt | Sports | 4.33× | ||
| 18 | Stress (biology) | Health | 3.79× | ||
| 19 | Sportschau | Sports | 3.58× | ||
| 20 | SV Werder Bremen | Sports | 3.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 1.83× | |
| Tradition | CONSERVATISM | 1.42× | |
| Need for Security | CONSERVATISM | 1.31× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.51× | |
| Luxury Orientation | PREMIUM | 0.67× | |
| Quality Awareness | PREMIUM | 0.68× |
World Masters (darts) has an estimated audience of 256,950 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
44.6% of World Masters (darts) fans are female, 55.4% are male, with an average age of 38.0 years.
World Masters (darts) fans show strongest brand affinity for PDC World Championship Darts (56.38×), Peter Wright (darts player) (77.54×), and Raymond van Barneveld (79.49×) over the country average.
World Masters (darts) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~40K), Bayern (reach ~30K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.
Beyond World Masters (darts) itself, the audience over-indexes on Peter Wright (darts player) (77.54×), Raymond van Barneveld (79.49×), Premier League Darts (63.18×), and Gary Anderson (darts player) (38.76×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for World Masters (darts). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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