World Masters (darts) Audience in Germany

World Masters (darts) logo

World Masters (darts) has an estimated audience of 256,939 people in Germany. 44.6% are female, 55.4% are male, average age 38.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Progressive rock, Buddy – The Buddy Holly Story, Home Office, Alaska, Bully (2011 film).

The average World Masters (darts) fan in Germany is 38.0 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Progressive rock, Buddy – The Buddy Holly Story, Home Office, with strongest over-indexing on Progressive rock (3.22× the country average). Demographically, the World Masters (darts) audience skews more male with an average age of 38.0, and over-indexes on personality traits such as Sustainability, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Event

Demographics of World Masters (darts) fans

Demographic split for World Masters (darts) audience in Germany
MetricValue
Female44.6%
Male55.4%
Average age38.0
Estimated audience size256,939

Audience persona

The typical World Masters (darts) fan in Germany is more male, around 38.0 years old, with strong Sustainability tendencies and a notable affinity for Progressive rock.

Top regions in Germany

Top regions ranked by reach for World Masters (darts) in Germany
RegionReachAffinity
Nordrhein-Westfalen28,0380.5×
Bayern21,8040.53×
Baden-Württemberg17,6170.5×
Niedersachsen14,6880.59×
Sachsen12,9701.03×
Hessen11,7820.6×
Sachsen-Anhalt11,6411.75×
Thüringen9,9891.53×
Rheinland-Pfalz9,8440.76×
Schleswig-Holstein7,4670.81×
Brandenburg7,0840.89×
Berlin6,3790.56×
Mecklenburg-Vorpommern6,2051.26×
Saarland5,4831.74×
Bremen4,7562.16×
Hamburg4,5970.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for World Masters (darts) audience
BrandAffinityCategory
Progressive rock3.22×Music & Radio
Buddy – The Buddy Holly Story6.36×Music & Radio
Home Office1.56×Business & Career
Alaska4.29×Travel & Leisure
Bully (2011 film)6.8×Movies & TV
VfL Wolfsburg1.88×Sports
Google Analytics2.78×Internet & Social Media
Superformance25.46×Cars & Mobility
Figure painting (hobby)4.17×Arts & Culture
Bülach10.96×Travel & Leisure
Urban Outfitters1.51×Shopping
Noodle (Gorillaz)2.87×Music & Radio
Hebe4.1×Home & Garden
Golden Gate4.61×Games
Sailor3.92×Travel & Leisure
Jura Mountains4.45×Travel & Leisure
Tuscany3.66×Travel & Leisure
Hepsiburada5.26×Shopping
Kozarac20.96×Travel & Leisure
Haugesund4.99×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by World Masters (darts) audience
TraitClusterScore
SustainabilityBALANCE1.17
Early Adopter MentalityPOWER1.02
Risk AppetiteTHRILL1.01
Sports ActivityPOWER1.01
Need for SecurityCONSERVATISM1.01
PatriotismCONSERVATISM1

Worldwide distribution

Worldwide audience distribution share by country for World Masters (darts)
CountryShare
Germany68.8%
Netherlands12.4%
Australia5.0%

See World Masters (darts) audiences in other countries

More Sports audiences in Germany

Frequently asked questions

How many fans does World Masters (darts) have in Germany?

World Masters (darts) has an estimated audience of 256,939 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of World Masters (darts) fans?

44.6% of World Masters (darts) fans are female, 55.4% are male, with an average age of 38.0 years.

Which brands do World Masters (darts) fans like most?

World Masters (darts) fans show strongest brand affinity for Progressive rock (3.22×), Buddy – The Buddy Holly Story (6.36×), and Home Office (1.56×) over the country average.

Where do World Masters (darts) fans live in Germany?

World Masters (darts) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 28,038), Bayern (reach 21,804), and Baden-Württemberg (reach 17,617). These three regions account for the largest share of the active audience.

What other brands do World Masters (darts) fans also like?

Beyond World Masters (darts) itself, the audience over-indexes on Buddy – The Buddy Holly Story (6.36×), Home Office (1.56×), Alaska (4.29×), and Bully (2011 film) (6.8×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for World Masters (darts). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.