Mannheim Audience in Germany

Demographics of Mannheim fans

Audience persona

The typical Mannheim fan in Germany is balanced, around 41.2 years old, with strong Pet Ownership tendencies and a notable affinity for Gala.

Top regions in Germany

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Worldwide distribution

See Mannheim audiences in other countries

• Mannheim — United States
• Mannheim — United Kingdom
• Mannheim — France
• Mannheim — Italy
• Mannheim — Spain
• Mannheim — Brazil
• Mannheim — Japan
• Mannheim — South Korea
• Mannheim — India

More City audiences in Germany

• Munich (13,817,934)
• Cologne (11,127,236)
• Düsseldorf (9,799,850)
• Bar, Montenegro (9,526,743)
• Berlin (8,392,974)

Frequently asked questions

How many fans does Mannheim have in Germany?

Mannheim has an estimated audience of 3,074,375 people in Germany, concentrated in Baden-Württemberg and Nordrhein-Westfalen.

What is the gender split and age of Mannheim fans?

54.5% of Mannheim fans are female, 45.5% are male, with an average age of 41.2 years.

Which brands do Mannheim fans like most?

Mannheim fans show strongest brand affinity for Gala (4.07×), Wetter.com (2.1×), and Gute Zeiten, schlechte Zeiten (2.69×) over the country average.

Where do Mannheim fans live in Germany?

Mannheim fans in Germany are most concentrated in Baden-Württemberg (reach 1,189,478), Nordrhein-Westfalen (reach 571,886), and Rheinland-Pfalz (reach 408,268). These three regions account for the largest share of the active audience.

What other brands do Mannheim fans also like?

Beyond Mannheim itself, the audience over-indexes on Wetter.com (2.1×), Gute Zeiten, schlechte Zeiten (2.69×), Kaufland (1.86×), and Discount stores (1.62×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Mannheim. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.