Marabu Airlines Audience in Germany
Marabu Airlines has an estimated audience of 806,211 people in Germany. 49.7% are female, 50.3% are male, average age 41.4. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Goes, Cocktail, Stradivarius, Pantsuit, Unique Gifts.
The average Marabu Airlines fan in Germany is 41.4 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Goes, Cocktail, Stradivarius, with strongest over-indexing on Goes (1.72× the country average). Demographically, the Marabu Airlines audience skews balanced with an average age of 41.4, and over-indexes on personality traits such as Indulgence, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: Brand · Subtype: Airline
Demographics of Marabu Airlines fans
| Metric | Value |
|---|---|
| Female | 49.7% |
| Male | 50.3% |
| Average age | 41.4 |
| Estimated audience size | 806,211 |
Audience persona
The typical Marabu Airlines fan in Germany is balanced, around 41.4 years old, with strong Indulgence tendencies and a notable affinity for Goes.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 291,493 | 2.25× |
| Nordrhein-Westfalen | 109,624 | 0.62× |
| Baden-Württemberg | 106,834 | 0.97× |
| Niedersachsen | 66,639 | 0.85× |
| Schleswig-Holstein | 62,395 | 2.16× |
| Hamburg | 52,937 | 2.91× |
| Sachsen | 37,039 | 0.94× |
| Hessen | 32,547 | 0.53× |
| Sachsen-Anhalt | 17,929 | 0.86× |
| Thüringen | 17,832 | 0.87× |
| Rheinland-Pfalz | 17,494 | 0.43× |
| Berlin | 13,802 | 0.38× |
| Mecklenburg-Vorpommern | 12,185 | 0.79× |
| Brandenburg | 8,816 | 0.35× |
| Bremen | 5,714 | 0.83× |
| Saarland | 2,616 | 0.26× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goes | 1.72× | Travel & Leisure |
| Cocktail | 1.52× | Food & Beverages |
| Stradivarius | 1.97× | Shopping |
| Pantsuit | 7.89× | Fashion & Accessoires |
| Unique Gifts | 1.58× | Shopping |
| Kurt Weill | 9.8× | Music & Radio |
| Israel | 1.95× | Travel & Leisure |
| Natural rubber | 2.15× | Cars & Mobility |
| Birthday Gifts | 1.51× | Kids & Family |
| Jack White | 1.64× | Movies & TV |
| Esra Erol | 4.65× | Movies & TV |
| KLIX (AM) | 2.07× | Music & Radio |
| Gudrun Sjödén | 2.44× | Fashion & Accessoires |
| Nurse education | 1.76× | Kids & Family |
| Halsey, Oregon | 8.29× | Travel & Leisure |
| Keeper (password manager) | 2.75× | Technology & Electronics |
| Euphonium | 6.83× | Music & Radio |
| Kyung Hee University | 8.57× | Business & Career |
| Martha Higareda | 6.54× | Movies & TV |
| Boracay | 4.1× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.5 |
| Travelling | THRILL | 1.49 |
| Design Affinity | PREMIUM | 1.32 |
| Quality Awareness | PREMIUM | 1.31 |
| Sports Activity | POWER | 1.24 |
| Pet Ownership | JOY | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 84.4% |
| Spain | 4.7% |
| Greece | 1.6% |
See Marabu Airlines audiences in other countries
More Airline audiences in Germany
- Ryanair (13,197,094)
- Lufthansa (11,153,663)
- Eurowings (10,127,535)
- Sunexpress (5,233,436)
- SunExpress (3,593,581)
Frequently asked questions
How many fans does Marabu Airlines have in Germany?
Marabu Airlines has an estimated audience of 806,211 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Marabu Airlines fans?
49.7% of Marabu Airlines fans are female, 50.3% are male, with an average age of 41.4 years.
Which brands do Marabu Airlines fans like most?
Marabu Airlines fans show strongest brand affinity for Goes (1.72×), Cocktail (1.52×), and Stradivarius (1.97×) over the country average.
Where do Marabu Airlines fans live in Germany?
Marabu Airlines fans in Germany are most concentrated in Bayern (reach 291,493), Nordrhein-Westfalen (reach 109,624), and Baden-Württemberg (reach 106,834). These three regions account for the largest share of the active audience.
What other brands do Marabu Airlines fans also like?
Beyond Marabu Airlines itself, the audience over-indexes on Cocktail (1.52×), Stradivarius (1.97×), Pantsuit (7.89×), and Unique Gifts (1.58×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Marabu Airlines. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.