Rascasse Audience Intelligence

Maria Höfl-Riesch Audience in Germany

A data profile of the people who buy, follow and care about Maria Höfl-Riesch in Germany — modelled from more than twelve digital signal sources. Maria Höfl-Riesch has an estimated audience of 716,238 people in Germany.

#5among Ski / snowboard in Germany#1450among Person in Germany#673in Sports

The average Maria Höfl-Riesch fan in Germany is 39.6 years old, balanced, and lives primarily in Bayern.

The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.

Top brand affinities include Felix Neureuther, Lindsey Vonn, Mikaela Shiffrin, with strongest over-indexing on Felix Neureuther (22.93× the country average).

Demographically, the Maria Höfl-Riesch audience skews balanced with an average age of 39.6, and over-indexes on personality traits such as Risk Appetite, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Maria Höfl-Riesch fan in Germany is balanced, around 39.6 years old, with strong Risk Appetite tendencies and a notable affinity for Felix Neureuther.

Category: Sports · Type: Person · Subtype: Ski / snowboard

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Maria Höfl-Riesch profile in Germany.

Audience size
716K
in Germany
Gender
49.6%♀
50.4% male
Age
39.6
average years
Country rank
#8680
Person in Germany
Fig. 01

Search interest · 12-month trend

-26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Maria Höfl-Riesch fans

49.6% are female, 50.4% are male, average age 39.6.

Fig. 02

Gender split

49.6%
Female
50.4%
Male
Demographic split for Maria Höfl-Riesch audience in Germany
MetricValue
Female49.6%
Male50.4%
Average age39.6
Estimated audience size716,238
Fig. 03

Age distribution

Ø 39.6
average years
Age distribution of the Maria Höfl-Riesch audience in Germany
Age bracketShare%
16-1920%
20-2915%
30-3920%
40-4927%
50+18%
Fig. 04

Worldwide distribution

75.9%

of the worldwide Maria Höfl-Riesch audience comes from Germany.

Worldwide audience distribution share by country for Maria Höfl-Riesch
CountryShare
Germany75.9%
Austria14.9%
Switzerland7.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Maria Höfl-Riesch audience in Germany is strongest.

Fig. 05

Top regions by affinity

Maria Höfl-Riesch fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~200K1.92×
02Sachsen~50K1.55×
03Thüringen~20K1.41×
04Baden-Württemberg~100K1.24×
05Sachsen-Anhalt~20K1.09×
06Brandenburg~20K1.01×
07Mecklenburg-Vorpommern~10K0.96×
08Rheinland-Pfalz~30K0.95×
09Hessen~40K0.88×
10Saarland~7K0.88×
11Niedersachsen~50K0.85×
12Nordrhein-Westfalen~100K0.82×
13Schleswig-Holstein~20K0.80×
14Berlin~20K0.65×
15Bremen~4K0.65×
16Hamburg~9K0.61×
Fig. 06

Affinity by region

Affinity by region — Maria Höfl-Riesch, Germany
0.61×1.00×1.92×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Maria Höfl-Riesch audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Maria Höfl-Riesch audience
#·InterestCategoryAffinity×
01Biathlon World ChampionshipsSports35.19×
02Four Hills TournamentSports31.67×
03Felix NeureutherSports22.93×
04Red Bull RecordsMusic & Radio20.00×
05Mikaela ShiffrinSports17.94×
06BiathlonSports17.20×
07Fischer (company)Sports16.25×
08Whirlpool CorporationHome & Garden14.99×
09Lindsey VonnSports13.60×
10SpVgg Greuther FürthSports11.77×
11Cross-country skiingSports10.09×
12FIS Alpine Ski World CupSports9.06×
13Leon GoretzkaSports7.79×
141. FC HeidenheimSports7.65×
15SunExpressTravel & Leisure5.28×
16Manuel NeuerSports5.07×
17SportschauSports3.49×
18Helene FischerMusic & Radio3.30×
19NatureHome & Garden3.17×
20FamilyKids & Family2.49×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Maria Höfl-Riesch audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Maria Höfl-Riesch audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.76×
PatriotismCONSERVATISM1.53×
TraditionCONSERVATISM1.44×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Maria Höfl-Riesch audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.59×
CreativityOPEN0.72×
IndividualismJOY0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Maria Höfl-Riesch have in Germany?

Maria Höfl-Riesch has an estimated audience of 716,238 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

02

What is the gender split and age of Maria Höfl-Riesch fans?

49.6% of Maria Höfl-Riesch fans are female, 50.4% are male, with an average age of 39.6 years.

03

Which brands do Maria Höfl-Riesch fans like most?

Maria Höfl-Riesch fans show strongest brand affinity for Felix Neureuther (22.93×), Lindsey Vonn (13.6×), and Mikaela Shiffrin (17.94×) over the country average.

04

Where do Maria Höfl-Riesch fans live in Germany?

Maria Höfl-Riesch fans in Germany are most concentrated in Bayern (reach ~200K), Nordrhein-Westfalen (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Maria Höfl-Riesch fans also like?

Beyond Maria Höfl-Riesch itself, the audience over-indexes on Lindsey Vonn (13.6×), Mikaela Shiffrin (17.94×), Red Bull Records (20×), and Whirlpool Corporation (14.99×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Ski / snowboard audiences in Germany

See Maria Höfl-Riesch audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Maria Höfl-Riesch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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