Maria Höfl-Riesch Audience in Germany

Maria Höfl-Riesch logo

Maria Höfl-Riesch has an estimated audience of 762,883 people in Germany. 49.6% are female, 50.4% are male, average age 39.6. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Felix Neureuther, Lindsey Vonn, FIS Alpine Ski World Cup, Red Bull Records, Mikaela Shiffrin.

The average Maria Höfl-Riesch fan in Germany is 39.6 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Felix Neureuther, Lindsey Vonn, FIS Alpine Ski World Cup, with strongest over-indexing on Felix Neureuther (24.83× the country average). Demographically, the Maria Höfl-Riesch audience skews balanced with an average age of 39.6, and over-indexes on personality traits such as Sports Activity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Ski / snowboard

Demographics of Maria Höfl-Riesch fans

Demographic split for Maria Höfl-Riesch audience in Germany
MetricValue
Female49.6%
Male50.4%
Average age39.6
Estimated audience size762,883

Audience persona

The typical Maria Höfl-Riesch fan in Germany is balanced, around 39.6 years old, with strong Sports Activity tendencies and a notable affinity for Felix Neureuther.

Top regions in Germany

Top regions ranked by reach for Maria Höfl-Riesch in Germany
RegionReachAffinity
Bayern250,5402.04×
Nordrhein-Westfalen141,7590.85×
Baden-Württemberg136,1711.31×
Niedersachsen63,8810.86×
Hessen55,0560.95×
Sachsen52,0701.39×
Rheinland-Pfalz41,2471.08×
Thüringen23,9631.23×
Brandenburg23,594
Sachsen-Anhalt20,5891.04×
Berlin20,2730.59×
Schleswig-Holstein20,2710.74×
Mecklenburg-Vorpommern13,6910.94×
Hamburg10,3450.6×
Saarland8,5640.91×
Bremen2,9980.46×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Maria Höfl-Riesch audience
BrandAffinityCategory
Felix Neureuther24.83×Sports
Lindsey Vonn13.8×Sports
FIS Alpine Ski World Cup15.69×Sports
Red Bull Records20×Music & Radio
Mikaela Shiffrin17.18×Sports
Whirlpool Corporation17.04×Home & Garden
Alpine skiing5.6×Sports
Borussia Dortmund2.39×Sports
Biathlon17.32×Sports
Sportschau3.64×Sports
Four Hills Tournament25.78×Sports
Helene Fischer3.69×Music & Radio
FC Bayern Munich2.41×Sports
Biathlon World Championships32.31×Sports
Ski jumping17.61×Sports
1. FC Heidenheim7.78×Sports
VfB Stuttgart3.17×Sports
ORTOVOX20×Fashion & Accessoires
Manuel Neuer5.2×Sports
SSV Jahn Regensburg9.17×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Maria Höfl-Riesch audience
TraitClusterScore
Sports ActivityPOWER1.65
PatriotismCONSERVATISM1.45
Risk AppetiteTHRILL1.2
TraditionCONSERVATISM1.12
Community OrientationOPEN1.08
Healthy LifestyleBALANCE1.06

Worldwide distribution

Worldwide audience distribution share by country for Maria Höfl-Riesch
CountryShare
Germany75.4%
Austria15.3%
Switzerland7.5%

See Maria Höfl-Riesch audiences in other countries

More Ski / snowboard audiences in Germany

Frequently asked questions

How many fans does Maria Höfl-Riesch have in Germany?

Maria Höfl-Riesch has an estimated audience of 762,883 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

What is the gender split and age of Maria Höfl-Riesch fans?

49.6% of Maria Höfl-Riesch fans are female, 50.4% are male, with an average age of 39.6 years.

Which brands do Maria Höfl-Riesch fans like most?

Maria Höfl-Riesch fans show strongest brand affinity for Felix Neureuther (24.83×), Lindsey Vonn (13.8×), and FIS Alpine Ski World Cup (15.69×) over the country average.

Where do Maria Höfl-Riesch fans live in Germany?

Maria Höfl-Riesch fans in Germany are most concentrated in Bayern (reach 250,540), Nordrhein-Westfalen (reach 141,759), and Baden-Württemberg (reach 136,171). These three regions account for the largest share of the active audience.

What other brands do Maria Höfl-Riesch fans also like?

Beyond Maria Höfl-Riesch itself, the audience over-indexes on Lindsey Vonn (13.8×), FIS Alpine Ski World Cup (15.69×), Red Bull Records (20×), and Mikaela Shiffrin (17.18×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Maria Höfl-Riesch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.