Felix Neureuther Audience in Germany

Felix Neureuther logo

Felix Neureuther has an estimated audience of 1,819,484 people in Germany. 57.3% are female, 42.7% are male, average age 36.8. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Lindsey Vonn, Magdalena Neuner, FIS Alpine Ski World Cup, Mikaela Shiffrin, Arnd Peiffer.

The average Felix Neureuther fan in Germany is 36.8 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Lindsey Vonn, Magdalena Neuner, FIS Alpine Ski World Cup, with strongest over-indexing on Lindsey Vonn (12.97× the country average). Demographically, the Felix Neureuther audience skews more female with an average age of 36.8, and over-indexes on personality traits such as Sports Activity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Ski / snowboard

Demographics of Felix Neureuther fans

Demographic split for Felix Neureuther audience in Germany
MetricValue
Female57.3%
Male42.7%
Average age36.8
Estimated audience size1,819,484

Audience persona

The typical Felix Neureuther fan in Germany is more female, around 36.8 years old, with strong Sports Activity tendencies and a notable affinity for Lindsey Vonn.

Top regions in Germany

Top regions ranked by reach for Felix Neureuther in Germany
RegionReachAffinity
Bayern561,7351.92×
Nordrhein-Westfalen359,9530.9×
Baden-Württemberg321,0841.29×
Niedersachsen161,9230.92×
Hessen130,2410.94×
Sachsen117,5181.32×
Rheinland-Pfalz97,4921.07×
Thüringen59,7671.29×
Berlin55,7180.68×
Brandenburg51,5640.91×
Schleswig-Holstein49,9120.76×
Sachsen-Anhalt45,3800.96×
Mecklenburg-Vorpommern28,6400.82×
Hamburg28,3830.69×
Saarland21,7020.97×
Bremen8,3950.54×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Felix Neureuther audience
BrandAffinityCategory
Lindsey Vonn12.97×Sports
Magdalena Neuner21.09×Sports
FIS Alpine Ski World Cup16.7×Sports
Mikaela Shiffrin19.11×Sports
Arnd Peiffer33.17×Sports
Maria Höfl-Riesch22.93×Sports
Laura Dahlmeier13.52×Sports
Crans-Montana8.81×Travel & Leisure
Alpine skiing5.42×Sports
Alexander Zverev5.79×Sports
Philipp Raimund9.44×Sports
Viessmann12.44×Home & Garden
Google News5.33×News
Transport3.39×Cars & Mobility
Miriam Neureuther13.25×Sports
Training3.27×Sports
Vanessa Voigt10.77×Sports
Der Bergdoktor (2008)8.29×Movies & TV
Borussia Dortmund1.68×Sports
Andreas Wellinger8.83×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Felix Neureuther audience
TraitClusterScore
Sports ActivityPOWER1.55
PatriotismCONSERVATISM1.29
SustainabilityBALANCE1.09
Need for SecurityCONSERVATISM1.07
Community OrientationOPEN1.06
Healthy LifestyleBALANCE1.05

Worldwide distribution

Worldwide audience distribution share by country for Felix Neureuther
CountryShare
Germany83.2%
Austria10.5%
Switzerland3.9%

See Felix Neureuther audiences in other countries

More Ski / snowboard audiences in Germany

Frequently asked questions

How many fans does Felix Neureuther have in Germany?

Felix Neureuther has an estimated audience of 1,819,484 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

What is the gender split and age of Felix Neureuther fans?

57.3% of Felix Neureuther fans are female, 42.7% are male, with an average age of 36.8 years.

Which brands do Felix Neureuther fans like most?

Felix Neureuther fans show strongest brand affinity for Lindsey Vonn (12.97×), Magdalena Neuner (21.09×), and FIS Alpine Ski World Cup (16.7×) over the country average.

Where do Felix Neureuther fans live in Germany?

Felix Neureuther fans in Germany are most concentrated in Bayern (reach 561,735), Nordrhein-Westfalen (reach 359,953), and Baden-Württemberg (reach 321,084). These three regions account for the largest share of the active audience.

What other brands do Felix Neureuther fans also like?

Beyond Felix Neureuther itself, the audience over-indexes on Magdalena Neuner (21.09×), FIS Alpine Ski World Cup (16.7×), Mikaela Shiffrin (19.11×), and Arnd Peiffer (33.17×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Felix Neureuther. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.