Arnd Peiffer Audience in Germany
Arnd Peiffer has an estimated audience of 367,866 people in Germany. 57.2% are female, 42.8% are male, average age 45.1. Top regions: Bayern, Nordrhein-Westfalen, Niedersachsen. Top brand affinities: Felix Neureuther, Viessmann, Red Bull Records, Whirlpool Corporation, Biathlon.
The average Arnd Peiffer fan in Germany is 45.1 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Niedersachsen. Top brand affinities include Felix Neureuther, Viessmann, Red Bull Records, with strongest over-indexing on Felix Neureuther (27.82× the country average). Demographically, the Arnd Peiffer audience skews more female with an average age of 45.1, and over-indexes on personality traits such as Sports Activity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Biathlon
Demographics of Arnd Peiffer fans
| Metric | Value |
|---|---|
| Female | 57.2% |
| Male | 42.8% |
| Average age | 45.1 |
| Estimated audience size | 367,866 |
Audience persona
The typical Arnd Peiffer fan in Germany is more female, around 45.1 years old, with strong Sports Activity tendencies and a notable affinity for Felix Neureuther.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 56,081 | 0.95× |
| Nordrhein-Westfalen | 47,420 | 0.59× |
| Niedersachsen | 37,433 | 1.05× |
| Baden-Württemberg | 34,276 | 0.68× |
| Sachsen | 32,714 | 1.81× |
| Thüringen | 20,946 | 2.23× |
| Hessen | 19,343 | 0.69× |
| Sachsen-Anhalt | 15,728 | 1.65× |
| Brandenburg | 14,411 | 1.26× |
| Rheinland-Pfalz | 12,861 | 0.7× |
| Berlin | 11,143 | 0.68× |
| Mecklenburg-Vorpommern | 9,340 | 1.33× |
| Schleswig-Holstein | 9,216 | 0.7× |
| Hamburg | 3,914 | 0.47× |
| Saarland | 2,860 | 0.63× |
| Bremen | 1,807 | 0.57× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Felix Neureuther | 27.82× | Sports |
| Viessmann | 22.03× | Home & Garden |
| Red Bull Records | 20× | Music & Radio |
| Whirlpool Corporation | 17.23× | Home & Garden |
| Biathlon | 21.69× | Sports |
| Borussia Dortmund | 2.06× | Sports |
| Lindsey Vonn | 5.69× | Sports |
| Alpine skiing | 4.49× | Sports |
| Biathlon World Championships | 32.31× | Sports |
| Let's Dance (German TV series) | 3.81× | Movies & TV |
| In aller Freundschaft | 5.28× | Movies & TV |
| FC Bayern Munich | 2.25× | Sports |
| Giotto | 20× | Food & Beverages |
| F.C. Hansa Rostock | 4.46× | Sports |
| Ski jumping | 15× | Sports |
| 2. Bundesliga | 2.62× | Sports |
| Sportschau | 2.63× | Sports |
| Four Hills Tournament | 19.11× | Sports |
| SunExpress | 4.69× | Travel & Leisure |
| Germany national football team | 3.51× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.42 |
| Patriotism | CONSERVATISM | 1.28 |
| Sustainability | BALANCE | 1.24 |
| Community Orientation | OPEN | 1.1 |
| Need for Security | CONSERVATISM | 1.09 |
| Family Orientation | CONSERVATISM | 1.02 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 98.0% |
| France | 1.2% |
| Italy | 0.5% |
See Arnd Peiffer audiences in other countries
More Biathlon audiences in Germany
- Franziska Preuß (4,574,115)
- Laura Dahlmeier (2,000,443)
- Magdalena Neuner (1,309,336)
- Vanessa Voigt (1,155,114)
- Miriam Neureuther (828,198)
Frequently asked questions
How many fans does Arnd Peiffer have in Germany?
Arnd Peiffer has an estimated audience of 367,866 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Arnd Peiffer fans?
57.2% of Arnd Peiffer fans are female, 42.8% are male, with an average age of 45.1 years.
Which brands do Arnd Peiffer fans like most?
Arnd Peiffer fans show strongest brand affinity for Felix Neureuther (27.82×), Viessmann (22.03×), and Red Bull Records (20×) over the country average.
Where do Arnd Peiffer fans live in Germany?
Arnd Peiffer fans in Germany are most concentrated in Bayern (reach 56,081), Nordrhein-Westfalen (reach 47,420), and Niedersachsen (reach 37,433). These three regions account for the largest share of the active audience.
What other brands do Arnd Peiffer fans also like?
Beyond Arnd Peiffer itself, the audience over-indexes on Viessmann (22.03×), Red Bull Records (20×), Whirlpool Corporation (17.23×), and Biathlon (21.69×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Arnd Peiffer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.