Marie Nasemann Audience in Germany
Marie Nasemann has an estimated audience of 545,087 people in Germany. 58.4% are female, 41.6% are male, average age 37.2. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Ariana Grande, Tagesschau, TikTok, Me Before You, Lieferando.de.
The average Marie Nasemann fan in Germany is 37.2 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Ariana Grande, Tagesschau, TikTok, with strongest over-indexing on Ariana Grande (4.8× the country average). Demographically, the Marie Nasemann audience skews more female with an average age of 37.2, and over-indexes on personality traits such as Sustainability, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Internet & Social Media · Type: Person · Subtype: Social media influencer
Demographics of Marie Nasemann fans
| Metric | Value |
|---|---|
| Female | 58.4% |
| Male | 41.6% |
| Average age | 37.2 |
| Estimated audience size | 545,087 |
Audience persona
The typical Marie Nasemann fan in Germany is more female, around 37.2 years old, with strong Sustainability tendencies and a notable affinity for Ariana Grande.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 126,562 | 1.44× |
| Nordrhein-Westfalen | 119,142 | 1× |
| Baden-Württemberg | 71,411 | 0.96× |
| Niedersachsen | 48,848 | 0.92× |
| Berlin | 43,480 | 1.78× |
| Hessen | 37,095 | 0.89× |
| Sachsen | 26,275 | 0.98× |
| Rheinland-Pfalz | 24,756 | 0.91× |
| Schleswig-Holstein | 18,676 | 0.95× |
| Brandenburg | 16,003 | 0.95× |
| Hamburg | 15,344 | 1.25× |
| Sachsen-Anhalt | 10,414 | 0.74× |
| Thüringen | 10,041 | 0.72× |
| Mecklenburg-Vorpommern | 8,175 | 0.79× |
| Saarland | 5,431 | 0.81× |
| Bremen | 4,213 | 0.9× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Ariana Grande | 4.8× | Music & Radio |
| Tagesschau | 1.75× | Movies & TV |
| TikTok | 1.63× | Internet & Social Media |
| Me Before You | 9.18× | Movies & TV |
| Lieferando.de | 2× | Food & Beverages |
| Do it yourself (DIY) | 1.73× | Home & Garden |
| RTL Television | 2.54× | Movies & TV |
| Rossmann | 1.79× | Shopping |
| H&M | 1.61× | Shopping |
| Heidi Klum | 2.79× | Fashion & Accessoires |
| Transfermarkt | 1.82× | Sports |
| Real property | 2.99× | Home & Garden |
| Airbnb | 1.55× | Travel & Leisure |
| Vacations | 1.77× | Travel & Leisure |
| Western Union | 2.56× | Business & Career |
| Pandora | 3.22× | Fashion & Accessoires |
| Primark | 1.78× | Shopping |
| North Rhine-Westphalia | 1.6× | Travel & Leisure |
| Breuninger | 1.85× | Fashion & Accessoires |
| Daniel Day-Lewis | 7.18× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.67 |
| Design Affinity | PREMIUM | 1.31 |
| LGBTQ+ Identity | OPEN | 1.3 |
| Sports Activity | POWER | 1.3 |
| Creativity | OPEN | 1.24 |
| DIY Mentality | THRILL | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 85.2% |
| Austria | 5.1% |
| Switzerland | 5.0% |
See Marie Nasemann audiences in other countries
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Frequently asked questions
How many fans does Marie Nasemann have in Germany?
Marie Nasemann has an estimated audience of 545,087 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Marie Nasemann fans?
58.4% of Marie Nasemann fans are female, 41.6% are male, with an average age of 37.2 years.
Which brands do Marie Nasemann fans like most?
Marie Nasemann fans show strongest brand affinity for Ariana Grande (4.8×), Tagesschau (1.75×), and TikTok (1.63×) over the country average.
Where do Marie Nasemann fans live in Germany?
Marie Nasemann fans in Germany are most concentrated in Bayern (reach 126,562), Nordrhein-Westfalen (reach 119,142), and Baden-Württemberg (reach 71,411). These three regions account for the largest share of the active audience.
What other brands do Marie Nasemann fans also like?
Beyond Marie Nasemann itself, the audience over-indexes on Tagesschau (1.75×), TikTok (1.63×), Me Before You (9.18×), and Lieferando.de (2×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Marie Nasemann. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.