Marteria Audience in Germany

Marteria has an estimated audience of 419,043 people in Germany. 45.3% are female, 54.7% are male, average age 26.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Finch, F.C. Hansa Rostock, Hip hop music, Collien Ulmen-Fernandes, Borussia Dortmund.
The average Marteria fan in Germany is 26.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Finch, F.C. Hansa Rostock, Hip hop music, with strongest over-indexing on Finch (9.02× the country average). Demographically, the Marteria audience skews balanced with an average age of 26.1, and over-indexes on personality traits such as Sustainability, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Hip hop
Demographics of Marteria fans
| Metric | Value |
|---|---|
| Female | 45.3% |
| Male | 54.7% |
| Average age | 26.1 |
| Estimated audience size | 419,043 |
Audience persona
The typical Marteria fan in Germany is balanced, around 26.1 years old, with strong Sustainability tendencies and a notable affinity for Finch.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 80,545 | 0.88× |
| Bayern | 48,969 | 0.73× |
| Baden-Württemberg | 41,707 | 0.73× |
| Niedersachsen | 35,174 | 0.86× |
| Berlin | 25,787 | 1.38× |
| Hessen | 23,211 | 0.73× |
| Sachsen | 20,391 | 0.99× |
| Mecklenburg-Vorpommern | 19,053 | 2.38× |
| Schleswig-Holstein | 15,115 | 1× |
| Rheinland-Pfalz | 14,955 | 0.71× |
| Brandenburg | 13,776 | 1.06× |
| Hamburg | 12,880 | 1.36× |
| Sachsen-Anhalt | 9,008 | 0.83× |
| Thüringen | 7,413 | 0.69× |
| Saarland | 3,651 | 0.71× |
| Bremen | 3,418 | 0.95× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Finch | 9.02× | Music & Radio |
| F.C. Hansa Rostock | 9.19× | Sports |
| Hip hop music | 3.64× | Music & Radio |
| Collien Ulmen-Fernandes | 5.13× | Movies & TV |
| Borussia Dortmund | 1.86× | Sports |
| Pop music | 2.91× | Music & Radio |
| Christian Ulmen | 4.67× | Movies & TV |
| Arts and music | 1.74× | Arts & Culture |
| Haftbefehl | 5.54× | Music & Radio |
| SV Werder Bremen | 2.64× | Sports |
| Sportschau | 2.88× | Sports |
| Transfermarkt | 2.88× | Sports |
| Rock music | 2.24× | Music & Radio |
| Business and industry | 1.51× | Business & Career |
| Cro (rapper) | 5.79× | Music & Radio |
| Food | 1.58× | Food & Beverages |
| Kraftklub | 10.77× | Music & Radio |
| Bundesliga | 1.89× | Sports |
| Friends | 2.85× | Movies & TV |
| Movies | 1.55× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.39 |
| Early Adopter Mentality | POWER | 1.13 |
| DIY Mentality | THRILL | 1.1 |
| Luxury Orientation | PREMIUM | 1.07 |
| Urban Lifestyle | OPEN | 1.06 |
| Creativity | OPEN | 1.03 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 85.5% |
| Austria | 4.6% |
| Switzerland | 3.8% |
See Marteria audiences in other countries
More Hip hop audiences in Germany
- Finch (6,928,145)
- Nina Chuba (3,981,908)
- Haftbefehl (3,635,757)
- Ikkimel (2,465,472)
- Bad Bunny (2,399,085)
Frequently asked questions
How many fans does Marteria have in Germany?
Marteria has an estimated audience of 419,043 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Marteria fans?
45.3% of Marteria fans are female, 54.7% are male, with an average age of 26.1 years.
Which brands do Marteria fans like most?
Marteria fans show strongest brand affinity for Finch (9.02×), F.C. Hansa Rostock (9.19×), and Hip hop music (3.64×) over the country average.
Where do Marteria fans live in Germany?
Marteria fans in Germany are most concentrated in Nordrhein-Westfalen (reach 80,545), Bayern (reach 48,969), and Baden-Württemberg (reach 41,707). These three regions account for the largest share of the active audience.
What other brands do Marteria fans also like?
Beyond Marteria itself, the audience over-indexes on F.C. Hansa Rostock (9.19×), Hip hop music (3.64×), Collien Ulmen-Fernandes (5.13×), and Borussia Dortmund (1.86×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Marteria. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.