Matthias Brandt Audience in Germany

Matthias Brandt has an estimated audience of 443,890 people in Germany. 54.4% are female, 45.6% are male, average age 44.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Polizeiruf 110, Anna Loos, Mary Roos, Roland Kaiser, Borussia Dortmund.

The average Matthias Brandt fan in Germany is 44.0 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Polizeiruf 110, Anna Loos, Mary Roos, with strongest over-indexing on Polizeiruf 110 (128.35× the country average). Demographically, the Matthias Brandt audience skews balanced with an average age of 44.0, and over-indexes on personality traits such as LGBTQ+ Identity, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Matthias Brandt fans

Demographic split for Matthias Brandt audience in Germany
MetricValue
Female54.4%
Male45.6%
Average age44.0
Estimated audience size443,890

Audience persona

The typical Matthias Brandt fan in Germany is balanced, around 44.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Polizeiruf 110.

Top regions in Germany

Top regions ranked by reach for Matthias Brandt in Germany
RegionReachAffinity
Nordrhein-Westfalen102,7581.06×
Bayern55,0700.77×
Baden-Württemberg48,5530.8×
Niedersachsen47,7061.11×
Hessen33,699
Berlin26,6451.34×
Rheinland-Pfalz22,306
Schleswig-Holstein19,0621.2×
Sachsen18,4690.85×
Brandenburg15,3401.11×
Thüringen10,7570.95×
Hamburg10,3011.03×
Sachsen-Anhalt9,8370.86×
Mecklenburg-Vorpommern7,7480.91×
Saarland5,0780.93×
Bremen4,1111.08×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Matthias Brandt audience
BrandAffinityCategory
Polizeiruf 110128.35×Movies & TV
Anna Loos10.68×Movies & TV
Mary Roos11.34×Music & Radio
Roland Kaiser4.82×Music & Radio
Borussia Dortmund1.95×Sports
F.C. Hansa Rostock5.56×Sports
Franz Zappa20×Music & Radio
FC Bayern Munich1.93×Sports
2. Bundesliga2.61×Sports
Der Tagesspiegel3.4×News
Satire4.02×Literature
1. FC Magdeburg5.21×Sports
Eintracht Frankfurt2.27×Sports
VfB Stuttgart2.23×Sports
Tagesschau1.56×Movies & TV
Felix Baumgartner3.61×Sports
ZDF2.16×Movies & TV
Spiegel Online1.67×News
Tatort4.61×Movies & TV
German television comedy4.41×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Matthias Brandt audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.29
Community OrientationOPEN1.25
SustainabilityBALANCE1.23
Pet OwnershipJOY1.2
PatriotismCONSERVATISM1.19
DIY MentalityTHRILL1.14

Worldwide distribution

Worldwide audience distribution share by country for Matthias Brandt
CountryShare
Germany92.6%
France1.2%
China1.0%

See Matthias Brandt audiences in other countries

More Actor Actress or TV Star audiences in Germany

Frequently asked questions

How many fans does Matthias Brandt have in Germany?

Matthias Brandt has an estimated audience of 443,890 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Matthias Brandt fans?

54.4% of Matthias Brandt fans are female, 45.6% are male, with an average age of 44.0 years.

Which brands do Matthias Brandt fans like most?

Matthias Brandt fans show strongest brand affinity for Polizeiruf 110 (128.35×), Anna Loos (10.68×), and Mary Roos (11.34×) over the country average.

Where do Matthias Brandt fans live in Germany?

Matthias Brandt fans in Germany are most concentrated in Nordrhein-Westfalen (reach 102,758), Bayern (reach 55,070), and Baden-Württemberg (reach 48,553). These three regions account for the largest share of the active audience.

What other brands do Matthias Brandt fans also like?

Beyond Matthias Brandt itself, the audience over-indexes on Anna Loos (10.68×), Mary Roos (11.34×), Roland Kaiser (4.82×), and Borussia Dortmund (1.95×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Matthias Brandt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.