Minecraft: Story Mode Audience in Germany

Minecraft: Story Mode has an estimated audience of 404,410 people in Germany. 32.1% are female, 67.9% are male, average age 38.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Barbie, Scratch (programming language), Lego Minecraft, The-Dream, Fan art.
The average Minecraft: Story Mode fan in Germany is 38.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Barbie, Scratch (programming language), Lego Minecraft, with strongest over-indexing on Barbie (12.89× the country average). Demographically, the Minecraft: Story Mode audience skews more male with an average age of 38.3, and over-indexes on personality traits such as Extroversion, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Video / Board Game · Subtype: Video game
Demographics of Minecraft: Story Mode fans
| Metric | Value |
|---|---|
| Female | 32.1% |
| Male | 67.9% |
| Average age | 38.3 |
| Estimated audience size | 404,410 |
Audience persona
The typical Minecraft: Story Mode fan in Germany is more male, around 38.3 years old, with strong Extroversion tendencies and a notable affinity for Barbie.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 97,199 | 1.1× |
| Bayern | 59,036 | 0.91× |
| Baden-Württemberg | 53,842 | 0.98× |
| Niedersachsen | 45,380 | 1.16× |
| Hessen | 32,036 | 1.04× |
| Rheinland-Pfalz | 21,708 | 1.07× |
| Sachsen | 18,645 | 0.94× |
| Berlin | 16,323 | 0.9× |
| Schleswig-Holstein | 15,764 | 1.09× |
| Brandenburg | 12,319 | 0.98× |
| Sachsen-Anhalt | 11,015 | 1.05× |
| Thüringen | 10,661 | 1.03× |
| Hamburg | 7,206 | 0.79× |
| Mecklenburg-Vorpommern | 6,781 | 0.88× |
| Saarland | 4,944 | 1× |
| Bremen | 3,780 | 1.09× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Barbie | 12.89× | Movies & TV |
| Scratch (programming language) | 121.9× | Technology & Electronics |
| Lego Minecraft | 26.38× | Kids & Family |
| The-Dream | 41.96× | Music & Radio |
| Fan art | 28.04× | Arts & Culture |
| Animal Crossing: Wild World | 59.31× | Games |
| Animal Crossing: City Folk | 56.46× | Games |
| Animal Crossing: New Leaf | 52.03× | Games |
| Roblox | 9.44× | Games |
| Animal Crossing | 13.99× | Games |
| Caillou | 17.62× | Movies & TV |
| Minecraft | 7.52× | Games |
| MineCon | 158.2× | Games |
| Movies | 1.63× | Movies & TV |
| Matt Rife | 18.28× | Music & Radio |
| The Sims | 7.67× | Games |
| TikTok | 1.57× | Internet & Social Media |
| A Minecraft Movie | 7.17× | Movies & TV |
| Sega | 12.75× | Games |
| Hordes (game) | 21.71× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.8 |
| Urban Lifestyle | OPEN | 1.55 |
| Travelling | THRILL | 1.52 |
| Social Media Usage | JOY | 1.42 |
| Sustainability | BALANCE | 1.34 |
| Individualism | JOY | 1.29 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.8% |
| Germany | 13.0% |
| Japan | 7.8% |
See Minecraft: Story Mode audiences in other countries
More Video game audiences in Germany
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- Motorcycle club (4,627,357)
- World of Warcraft (4,431,017)
- EA Sports FC (4,149,636)
- Beetlejuice (3,967,022)
Frequently asked questions
How many fans does Minecraft: Story Mode have in Germany?
Minecraft: Story Mode has an estimated audience of 404,410 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Minecraft: Story Mode fans?
32.1% of Minecraft: Story Mode fans are female, 67.9% are male, with an average age of 38.3 years.
Which brands do Minecraft: Story Mode fans like most?
Minecraft: Story Mode fans show strongest brand affinity for Barbie (12.89×), Scratch (programming language) (121.9×), and Lego Minecraft (26.38×) over the country average.
Where do Minecraft: Story Mode fans live in Germany?
Minecraft: Story Mode fans in Germany are most concentrated in Nordrhein-Westfalen (reach 97,199), Bayern (reach 59,036), and Baden-Württemberg (reach 53,842). These three regions account for the largest share of the active audience.
What other brands do Minecraft: Story Mode fans also like?
Beyond Minecraft: Story Mode itself, the audience over-indexes on Scratch (programming language) (121.9×), Lego Minecraft (26.38×), The-Dream (41.96×), and Fan art (28.04×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Minecraft: Story Mode. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.