Minimal techno Audience in Germany

Minimal techno has an estimated audience of 1,377,384 people in Germany. 38.3% are female, 61.7% are male, average age 30.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Home construction, myDealZ, Progressive rock, 3D printing, Staycation.
The average Minimal techno fan in Germany is 30.9 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Home construction, myDealZ, Progressive rock, with strongest over-indexing on Home construction (2.63× the country average). Demographically, the Minimal techno audience skews more male with an average age of 30.9, and over-indexes on personality traits such as Early Adopter Mentality, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Minimal techno fans
| Metric | Value |
|---|---|
| Female | 38.3% |
| Male | 61.7% |
| Average age | 30.9 |
| Estimated audience size | 1,377,384 |
Audience persona
The typical Minimal techno fan in Germany is more male, around 30.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Home construction.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 228,646 | 0.76× |
| Bayern | 171,942 | 0.78× |
| Baden-Württemberg | 163,059 | 0.87× |
| Berlin | 108,519 | 1.76× |
| Niedersachsen | 97,314 | 0.73× |
| Hessen | 92,393 | 0.88× |
| Sachsen | 77,014 | 1.14× |
| Rheinland-Pfalz | 60,185 | 0.87× |
| Brandenburg | 41,157 | 0.96× |
| Thüringen | 36,197 | 1.03× |
| Schleswig-Holstein | 30,322 | 0.61× |
| Sachsen-Anhalt | 29,604 | 0.83× |
| Mecklenburg-Vorpommern | 27,664 | 1.05× |
| Hamburg | 26,936 | 0.87× |
| Saarland | 21,030 | 1.24× |
| Bremen | 19,050 | 1.62× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home construction | 2.63× | Home & Garden |
| myDealZ | 4.54× | Shopping |
| Progressive rock | 2.47× | Music & Radio |
| 3D printing | 3.06× | Technology & Electronics |
| Staycation | 4.27× | Home & Garden |
| N'Golo Kanté | 5.82× | Sports |
| Handmade Gifts | 1.83× | Kids & Family |
| Buddy – The Buddy Holly Story | 3.48× | Music & Radio |
| Building insulation | 2.84× | Home & Garden |
| Information sensitivity | 3.44× | Technology & Electronics |
| Haaretz הארץ | 4.13× | News |
| Fantasy Earth: Zero | 3.81× | Games |
| Coimbra Fado | 10.39× | Music & Radio |
| Headhunters (film) | 2.62× | Movies & TV |
| Figure painting (hobby) | 2.12× | Arts & Culture |
| Mülheim | 1.81× | Travel & Leisure |
| Hostelworld | 3.15× | Travel & Leisure |
| The Human Centipede 2 (Full Sequence) | 3.95× | Movies & TV |
| IS (Infinite Stratos) | 2.22× | Literature |
| Glass cutter | 4.08× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.45 |
| Urban Lifestyle | OPEN | 1.32 |
| Sustainability | BALANCE | 1.17 |
| Creativity | OPEN | 1.15 |
| Luxury Orientation | PREMIUM | 1.14 |
| Sports Activity | POWER | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.7% |
| Germany | 7.9% |
| Italy | 7.7% |
See Minimal techno audiences in other countries
More Musical genre audiences in Germany
- Rock music (18,166,878)
- Pop music (14,886,908)
- Hip hop music (12,843,274)
- Popular music (12,282,056)
- Rhythm and blues music (11,588,590)
Frequently asked questions
How many fans does Minimal techno have in Germany?
Minimal techno has an estimated audience of 1,377,384 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Minimal techno fans?
38.3% of Minimal techno fans are female, 61.7% are male, with an average age of 30.9 years.
Which brands do Minimal techno fans like most?
Minimal techno fans show strongest brand affinity for Home construction (2.63×), myDealZ (4.54×), and Progressive rock (2.47×) over the country average.
Where do Minimal techno fans live in Germany?
Minimal techno fans in Germany are most concentrated in Nordrhein-Westfalen (reach 228,646), Bayern (reach 171,942), and Baden-Württemberg (reach 163,059). These three regions account for the largest share of the active audience.
What other brands do Minimal techno fans also like?
Beyond Minimal techno itself, the audience over-indexes on myDealZ (4.54×), Progressive rock (2.47×), 3D printing (3.06×), and Staycation (4.27×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Minimal techno. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.