Mirja Boes Audience in Germany

Mirja Boes logo

Mirja Boes has an estimated audience of 452,926 people in Germany. 64.0% are female, 36.0% are male, average age 37.4. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Home Office, Oliver Kahn, Salman Khan, Roaming, IS (Infinite Stratos).

The average Mirja Boes fan in Germany is 37.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Home Office, Oliver Kahn, Salman Khan, with strongest over-indexing on Home Office (1.57× the country average). Demographically, the Mirja Boes audience skews more female with an average age of 37.4, and over-indexes on personality traits such as Patriotism, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Comedian

Demographics of Mirja Boes fans

Demographic split for Mirja Boes audience in Germany
MetricValue
Female64.0%
Male36.0%
Average age37.4
Estimated audience size452,926

Audience persona

The typical Mirja Boes fan in Germany is more female, around 37.4 years old, with strong Patriotism tendencies and a notable affinity for Home Office.

Top regions in Germany

Top regions ranked by reach for Mirja Boes in Germany
RegionReachAffinity
Nordrhein-Westfalen131,1661.32×
Bayern63,0390.87×
Niedersachsen53,3801.21×
Baden-Württemberg51,9070.84×
Hessen28,9770.84×
Rheinland-Pfalz24,7471.09×
Schleswig-Holstein19,8551.22×
Brandenburg16,7881.19×
Berlin15,9540.79×
Sachsen15,0820.68×
Sachsen-Anhalt13,2841.13×
Thüringen13,0311.13×
Mecklenburg-Vorpommern10,0441.16×
Hamburg8,2050.8×
Saarland5,2090.94×
Bremen3,0360.78×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mirja Boes audience
BrandAffinityCategory
Home Office1.57×Business & Career
Oliver Kahn1.74×Sports
Salman Khan2.92×Movies & TV
Roaming1.67×Technology & Electronics
IS (Infinite Stratos)1.77×Literature
Ayrton Senna1.73×Sports
Cyfrowy Polsat2.24×Movies & TV
Bull riding1.93×Sports
Milenio3.53×News
Umut Bulut3.75×Sports
Radio SarajevoMusic & Radio
Univision1.64×Movies & TV
Joseph1.7×Politics & Society
Zero Hedge3.37×Business & Career
Kong, Ivory Coast1.89×Travel & Leisure
Ewa Chodakowska1.82×Sports
Geodesy1.83×Business & Career
Asaf Avidan1.53×Music & Radio
A Streetcar Named Desire (play)2.36×Literature
Polsat1.53×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mirja Boes audience
TraitClusterScore
PatriotismCONSERVATISM1.38
Convenience OrientationPREMIUM1.28
ExtroversionTHRILL1.13
DIY MentalityTHRILL1.06
IndulgenceJOY1.05
SpiritualityBALANCE1.03

Worldwide distribution

Worldwide audience distribution share by country for Mirja Boes
CountryShare
Germany90.3%
Austria4.3%
Switzerland3.1%

See Mirja Boes audiences in other countries

More Comedian audiences in Germany

Frequently asked questions

How many fans does Mirja Boes have in Germany?

Mirja Boes has an estimated audience of 452,926 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Mirja Boes fans?

64.0% of Mirja Boes fans are female, 36.0% are male, with an average age of 37.4 years.

Which brands do Mirja Boes fans like most?

Mirja Boes fans show strongest brand affinity for Home Office (1.57×), Oliver Kahn (1.74×), and Salman Khan (2.92×) over the country average.

Where do Mirja Boes fans live in Germany?

Mirja Boes fans in Germany are most concentrated in Nordrhein-Westfalen (reach 131,166), Bayern (reach 63,039), and Niedersachsen (reach 53,380). These three regions account for the largest share of the active audience.

What other brands do Mirja Boes fans also like?

Beyond Mirja Boes itself, the audience over-indexes on Oliver Kahn (1.74×), Salman Khan (2.92×), Roaming (1.67×), and IS (Infinite Stratos) (1.77×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Mirja Boes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.