Rascasse Audience Intelligence

Motivational Quotes Audience in Germany

A data profile of the people who buy, follow and care about Motivational Quotes in Germany — modelled from more than twelve digital signal sources. Motivational Quotes has an estimated audience of 649,526 people in Germany.

#4037among Topic in Germany#749in Business & Career

The average Motivational Quotes fan in Germany is 31.0 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Hessen.

Top brand affinities include Heroes (TV series), Book discussion club, Dexter (TV series), with strongest over-indexing on Heroes (TV series) (9.11× the country average).

Demographically, the Motivational Quotes audience skews more female with an average age of 31.0, and over-indexes on personality traits such as Individualism, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Motivational Quotes fan in Germany is more female, around 31.0 years old, with strong Individualism tendencies and a notable affinity for Heroes (TV series).

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Motivational Quotes profile in Germany.

Audience size
650K
in Germany
Gender
65.1%♀
34.9% male
Age
31.0
average years
Country rank
#9443
Topic in Germany
Fig. 01

Search interest · 12-month trend

+72%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Motivational Quotes fans

65.1% are female, 34.9% are male, average age 31.0.

Fig. 02

Gender split

65.1%
Female
34.9%
Male
Demographic split for Motivational Quotes audience in Germany
MetricValue
Female65.1%
Male34.9%
Average age31.0
Estimated audience size649,526
Fig. 03

Age distribution

Ø 31.0
average years
Age distribution of the Motivational Quotes audience in Germany
Age bracketShare%
16-1941%
20-2923%
30-3917%
40-4913%
50+6%
Fig. 04

Worldwide distribution

2.9%

of the worldwide Motivational Quotes audience comes from Germany.

Worldwide audience distribution share by country for Motivational Quotes
CountryShare
United States30.4%
India11.5%
United Kingdom5.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Motivational Quotes audience in Germany is strongest.

Fig. 05

Top regions by affinity

Motivational Quotes fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~100K2.01×
02Berlin~40K1.46×
03Bayern~100K1.16×
04Hamburg~20K1.12×
05Nordrhein-Westfalen~200K1.10×
06Rheinland-Pfalz~30K1.06×
07Bremen~6K1.06×
08Baden-Württemberg~80K0.93×
09Saarland~7K0.93×
10Niedersachsen~60K0.92×
11Schleswig-Holstein~20K0.91×
12Brandenburg~20K0.85×
13Thüringen~10K0.85×
14Sachsen-Anhalt~10K0.79×
15Mecklenburg-Vorpommern~9K0.73×
16Sachsen~20K0.72×
Fig. 06

Affinity by region

Affinity by region — Motivational Quotes, Germany
0.72×1.00×2.01×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Motivational Quotes audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Motivational Quotes audience
#·InterestCategoryAffinity×
01LastPassTechnology & Electronics18.08×
02Book discussion clubLiterature14.16×
03FoxPets & Animals12.50×
04Iman (model)Fashion & Accessoires11.18×
05Romantic fantasyMovies & TV9.12×
06Heroes (TV series)Movies & TV9.11×
07Rebecca FergusonMovies & TV9.07×
08Fifth AvenueTravel & Leisure9.01×
09Dexter (TV series)Movies & TV8.87×
10Master classBusiness & Career7.67×
11GoodreadsLiterature7.21×
12Pretty Little Liars (TV series)Movies & TV6.75×
13Tom CruiseMovies & TV6.60×
14Audible.comLiterature6.33×
15Peaky Blinders (TV series)Movies & TV6.18×
16True DetectiveMovies & TV5.67×
17Street OneFashion & Accessoires3.62×
18DeichmannShopping2.18×
19Arts and musicArts & Culture1.74×
20Harry PotterMovies & TV1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Motivational Quotes audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Motivational Quotes audience · What stands out
TraitClusterDeviationScore
IndividualismJOY1.35×
Design AffinityPREMIUM1.26×
ExtroversionTHRILL1.23×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Motivational Quotes audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.52×
Community OrientationOPEN0.55×
Need for SecurityCONSERVATISM0.59×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Motivational Quotes have in Germany?

Motivational Quotes has an estimated audience of 649,526 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Motivational Quotes fans?

65.1% of Motivational Quotes fans are female, 34.9% are male, with an average age of 31.0 years.

03

Which brands do Motivational Quotes fans like most?

Motivational Quotes fans show strongest brand affinity for Heroes (TV series) (9.11×), Book discussion club (14.16×), and Dexter (TV series) (8.87×) over the country average.

04

Where do Motivational Quotes fans live in Germany?

Motivational Quotes fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Hessen (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Motivational Quotes fans also like?

Beyond Motivational Quotes itself, the audience over-indexes on Book discussion club (14.16×), Dexter (TV series) (8.87×), True Detective (5.67×), and Audible.com (6.33×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in Germany

See Motivational Quotes audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Motivational Quotes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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