Rascasse Audience Intelligence

Fox Audience in Germany

A data profile of the people who buy, follow and care about Fox in Germany — modelled from more than twelve digital signal sources. Fox has an estimated audience of 748,195 people in Germany.

#3746among Topic in Germany#159in Pets & Animals

The average Fox fan in Germany is 34.9 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include This Is Us (TV series), Stephen Lang, Michelle Yeoh, with strongest over-indexing on This Is Us (TV series) (24.18× the country average).

Demographically, the Fox audience skews balanced with an average age of 34.9, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Fox fan in Germany is balanced, around 34.9 years old, with strong Patriotism tendencies and a notable affinity for This Is Us (TV series).

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Fox profile in Germany.

Audience size
748K
in Germany
Gender
53.5%♀
46.5% male
Age
34.9
average years
Country rank
#8394
Topic in Germany
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Fox fans

53.5% are female, 46.5% are male, average age 34.9.

Fig. 02

Gender split

53.5%
Female
46.5%
Male
Demographic split for Fox audience in Germany
MetricValue
Female53.5%
Male46.5%
Average age34.9
Estimated audience size748,195
Fig. 03

Age distribution

Ø 34.9
average years
Age distribution of the Fox audience in Germany
Age bracketShare%
16-1928%
20-2923%
30-3921%
40-4918%
50+10%
Fig. 04

Worldwide distribution

2.8%

of the worldwide Fox audience comes from Germany.

Worldwide audience distribution share by country for Fox
CountryShare
United States26.0%
United Kingdom7.4%
Italy5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Fox audience in Germany is strongest.

Fig. 05

Top regions by affinity

Fox fans by region: top regions in Germany
#RegionReachAffinity×
01Thüringen~30K1.41×
02Hessen~70K1.23×
03Sachsen~40K1.20×
04Bayern~100K1.12×
05Baden-Württemberg~100K1.12×
06Rheinland-Pfalz~40K1.04×
07Sachsen-Anhalt~20K1.02×
08Mecklenburg-Vorpommern~10K0.99×
09Berlin~30K0.95×
10Saarland~9K0.94×
11Brandenburg~20K0.92×
12Nordrhein-Westfalen~100K0.89×
13Bremen~5K0.84×
14Niedersachsen~60K0.82×
15Schleswig-Holstein~20K0.78×
16Hamburg~10K0.75×
Fig. 06

Affinity by region

Affinity by region — Fox, Germany
0.75×1.00×1.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Fox audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Fox audience
#·InterestCategoryAffinity×
01Dwight HowardSports39.15×
02Stephen LangMovies & TV25.89×
03This Is Us (TV series)Movies & TV24.18×
04Michelle YeohMovies & TV21.58×
05DoraemonLiterature21.55×
06BursasporSports18.25×
07James CameronMovies & TV14.09×
08Bank of ScotlandBusiness & Career13.69×
09Motivational QuotesBusiness & Career12.50×
10The Beach BoysMusic & Radio10.46×
11Video game musicMusic & Radio10.17×
12Teddy bearKids & Family9.89×
13Michelle PfeifferMovies & TV8.70×
14Jimmy KimmelMovies & TV6.68×
15Tour de FranceSports3.07×
16EssoCars & Mobility3.04×
17Movie theaterMovies & TV2.10×
18Roland KaiserMusic & Radio2.07×
19RyanairTravel & Leisure1.93×
20CanadaTravel & Leisure1.89×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Fox audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Fox audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.54×
SpiritualityBALANCE1.40×
IndividualismJOY1.30×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Fox audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.84×
Career OrientationPOWER0.85×
Family OrientationCONSERVATISM0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Fox have in Germany?

Fox has an estimated audience of 748,195 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Fox fans?

53.5% of Fox fans are female, 46.5% are male, with an average age of 34.9 years.

03

Which brands do Fox fans like most?

Fox fans show strongest brand affinity for This Is Us (TV series) (24.18×), Stephen Lang (25.89×), and Michelle Yeoh (21.58×) over the country average.

04

Where do Fox fans live in Germany?

Fox fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Fox fans also like?

Beyond Fox itself, the audience over-indexes on Stephen Lang (25.89×), Michelle Yeoh (21.58×), Teddy bear (9.89×), and Bank of Scotland (13.69×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pets & Animals audiences in Germany

See Fox audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Fox. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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