A data profile of the people who buy, follow and care about Net.hr in Germany — modelled from more than twelve digital signal sources. Net.hr has an estimated audience of 525,115 people in Germany.
The average Net.hr fan in Germany is 43.2 years old, more male, and lives primarily in Bayern.
The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen.
Top brand affinities include Indoor soccer, Viber, Karl Lagerfeld, with strongest over-indexing on Indoor soccer (59.46× the country average).
Demographically, the Net.hr audience skews more male with an average age of 43.2, and over-indexes on personality traits such as Tradition, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Net.hr fan in Germany is more male, around 43.2 years old, with strong Tradition tendencies and a notable affinity for Indoor soccer.
The key figures that characterise the Net.hr profile in Germany.
44.9% are female, 55.1% are male, average age 43.2.
| Metric | Value |
|---|---|
| Female | 44.9% |
| Male | 55.1% |
| Average age | 43.2 |
| Estimated audience size | 525,115 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 16% | |
| 30-39 | 26% | |
| 40-49 | 33% | |
| 50+ | 19% |
of the worldwide Net.hr audience comes from Germany.
| Country | Share |
|---|---|
| Croatia | 71.3% |
| Germany | 7.1% |
| Bosnia and Herzegovina | 6.4% |
Where the Net.hr audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bayern | ~300K | 3.72× | |
| 02 | Baden-Württemberg | ~300K | 3.53× | |
| 03 | Hessen | ~80K | 1.89× | |
| 04 | Rheinland-Pfalz | ~40K | 1.38× | |
| 05 | Nordrhein-Westfalen | ~100K | 0.87× | |
| 06 | Berlin | ~20K | 0.78× | |
| 07 | Saarland | ~5K | 0.75× | |
| 08 | Hamburg | ~7K | 0.61× | |
| 09 | Bremen | ~3K | 0.60× | |
| 10 | Niedersachsen | ~30K | 0.49× | |
| 11 | Mecklenburg-Vorpommern | ~5K | 0.47× | |
| 12 | Sachsen-Anhalt | ~6K | 0.46× | |
| 13 | Thüringen | ~6K | 0.46× | |
| 14 | Sachsen | ~10K | 0.44× | |
| 15 | Schleswig-Holstein | ~8K | 0.44× | |
| 16 | Brandenburg | ~7K | 0.42× |
The strongest cross-interests of the Net.hr audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Indoor soccer | Sports | 59.46× | ||
| 02 | Viber | Internet & Social Media | 18.80× | ||
| 03 | Duvet | Home & Garden | 17.71× | ||
| 04 | Windbreaker | Fashion & Accessoires | 16.83× | ||
| 05 | Dubrovnik | Travel & Leisure | 16.82× | ||
| 06 | GNK Dinamo Zagreb | Sports | 14.57× | ||
| 07 | Karl Lagerfeld | Fashion & Accessoires | 10.87× | ||
| 08 | Controlled-access highway | Travel & Leisure | 7.51× | ||
| 09 | Graduation | Business & Career | 7.27× | ||
| 10 | Folk music | Music & Radio | 6.30× | ||
| 11 | Central heating | Home & Garden | 6.27× | ||
| 12 | Wizz Air | Travel & Leisure | 6.20× | ||
| 13 | Virtual reality | Technology & Electronics | 5.69× | ||
| 14 | Škoda Kodiaq | Cars & Mobility | 4.88× | ||
| 15 | Esso | Cars & Mobility | 4.41× | ||
| 16 | Pillow | Home & Garden | 3.78× | ||
| 17 | Western Union | Business & Career | 3.09× | ||
| 18 | Singer-songwriter | Music & Radio | 2.55× | ||
| 19 | Ryanair | Travel & Leisure | 2.54× | ||
| 20 | CHECK24 | Business & Career | 2.14× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 3.70× | |
| Need for Security | CONSERVATISM | 2.27× | |
| Urban Lifestyle | OPEN | 1.52× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.50× | |
| Community Orientation | OPEN | 0.65× | |
| Early Adopter Mentality | POWER | 0.70× |
Net.hr has an estimated audience of 525,115 people in Germany, concentrated in Bayern and Baden-Württemberg.
44.9% of Net.hr fans are female, 55.1% are male, with an average age of 43.2 years.
Net.hr fans show strongest brand affinity for Indoor soccer (59.46×), Viber (18.8×), and Karl Lagerfeld (10.87×) over the country average.
Net.hr fans in Germany are most concentrated in Bayern (reach ~300K), Baden-Württemberg (reach ~300K), and Nordrhein-Westfalen (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Net.hr itself, the audience over-indexes on Viber (18.8×), Karl Lagerfeld (10.87×), Folk music (6.3×), and Virtual reality (5.69×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Net.hr. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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