Ostseewelle HIT-RADIO Mecklenburg-Vorpommern Audience in Germany

Ostseewelle HIT-RADIO Mecklenburg-Vorpommern logo

Ostseewelle HIT-RADIO Mecklenburg-Vorpommern has an estimated audience of 293,326 people in Germany. 55.2% are female, 44.8% are male, average age 37.2. Top regions: Mecklenburg-Vorpommern, Brandenburg, Berlin. Top brand affinities: Home Office, Rossmann, Saving, Time (magazine), Artistic inspiration.

The average Ostseewelle HIT-RADIO Mecklenburg-Vorpommern fan in Germany is 37.2 years old, more female, and lives primarily in Mecklenburg-Vorpommern. The audience is concentrated in Mecklenburg-Vorpommern, Brandenburg, Berlin. Top brand affinities include Home Office, Rossmann, Saving, with strongest over-indexing on Home Office (3.23× the country average). Demographically, the Ostseewelle HIT-RADIO Mecklenburg-Vorpommern audience skews more female with an average age of 37.2, and over-indexes on personality traits such as DIY Mentality, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Radio Station

Demographics of Ostseewelle HIT-RADIO Mecklenburg-Vorpommern fans

Demographic split for Ostseewelle HIT-RADIO Mecklenburg-Vorpommern audience in Germany
MetricValue
Female55.2%
Male44.8%
Average age37.2
Estimated audience size293,326

Audience persona

The typical Ostseewelle HIT-RADIO Mecklenburg-Vorpommern fan in Germany is more female, around 37.2 years old, with strong DIY Mentality tendencies and a notable affinity for Home Office.

Top regions in Germany

Top regions ranked by reach for Ostseewelle HIT-RADIO Mecklenburg-Vorpommern in Germany
RegionReachAffinity
Mecklenburg-Vorpommern114,46912.88×
Brandenburg13,0090.9×
Berlin12,1210.58×
Sachsen5,8580.26×
Nordrhein-Westfalen5,1870.05×
Niedersachsen4,4310.1×
Schleswig-Holstein4,1800.25×
Sachsen-Anhalt3,1930.26×
Hamburg3,0680.29×
Bayern2,7740.04×
Thüringen2,5410.21×
Baden-Württemberg1,9940.03×
Hessen1,8910.05×
Rheinland-Pfalz6480.03×
Bremen2320.06×
Saarland890.02×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ostseewelle HIT-RADIO Mecklenburg-Vorpommern audience
BrandAffinityCategory
Home Office3.23×Business & Career
Rossmann1.96×Shopping
Saving2.95×Business & Career
Time (magazine)2.85×News
Artistic inspiration1.5×Arts & Culture
Oliver Kahn2.96×Sports
myDealZ2.09×Shopping
Farinata9.13×Food & Beverages
Vijesti.ba2.8×News
Google Analytics1.67×Internet & Social Media
Este, Veneto1.61×Travel & Leisure
Gloria2.71×Music & Radio
Piz Buin5.02×Beauty & Wellness
Emperor Entertainment Group2.06×Business & Career
Scratching post3.09×Pets & Animals
Headhunters (film)2.49×Movies & TV
Corfu (regional unit)1.63×Travel & Leisure
Buddy – The Buddy Holly Story2.46×Music & Radio
Keeper (password manager)2.14×Technology & Electronics
Edward Norton1.53×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ostseewelle HIT-RADIO Mecklenburg-Vorpommern audience
TraitClusterScore
DIY MentalityTHRILL1.83
Family OrientationCONSERVATISM1.17
Pet OwnershipJOY1.15
LGBTQ+ IdentityOPEN1.14
PatriotismCONSERVATISM1.12
Healthy LifestyleBALANCE0.98

Worldwide distribution

Worldwide audience distribution share by country for Ostseewelle HIT-RADIO Mecklenburg-Vorpommern
CountryShare
Germany99.8%
Poland0.0%
Denmark0.0%

See Ostseewelle HIT-RADIO Mecklenburg-Vorpommern audiences in other countries

More Music & Radio audiences in Germany

Frequently asked questions

How many fans does Ostseewelle HIT-RADIO Mecklenburg-Vorpommern have in Germany?

Ostseewelle HIT-RADIO Mecklenburg-Vorpommern has an estimated audience of 293,326 people in Germany, concentrated in Mecklenburg-Vorpommern and Brandenburg.

What is the gender split and age of Ostseewelle HIT-RADIO Mecklenburg-Vorpommern fans?

55.2% of Ostseewelle HIT-RADIO Mecklenburg-Vorpommern fans are female, 44.8% are male, with an average age of 37.2 years.

Which brands do Ostseewelle HIT-RADIO Mecklenburg-Vorpommern fans like most?

Ostseewelle HIT-RADIO Mecklenburg-Vorpommern fans show strongest brand affinity for Home Office (3.23×), Rossmann (1.96×), and Saving (2.95×) over the country average.

Where do Ostseewelle HIT-RADIO Mecklenburg-Vorpommern fans live in Germany?

Ostseewelle HIT-RADIO Mecklenburg-Vorpommern fans in Germany are most concentrated in Mecklenburg-Vorpommern (reach 114,469), Brandenburg (reach 13,009), and Berlin (reach 12,121). These three regions account for the largest share of the active audience.

What other brands do Ostseewelle HIT-RADIO Mecklenburg-Vorpommern fans also like?

Beyond Ostseewelle HIT-RADIO Mecklenburg-Vorpommern itself, the audience over-indexes on Rossmann (1.96×), Saving (2.95×), Time (magazine) (2.85×), and Artistic inspiration (1.5×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Ostseewelle HIT-RADIO Mecklenburg-Vorpommern. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.