Parenthood Audience in Germany
Parenthood has an estimated audience of 436,326 people in Germany. 70.8% are female, 29.2% are male, average age 32.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Headhunters (film), Gil Ofarim, Progressive rock, Buddy – The Buddy Holly Story, Building insulation.
The average Parenthood fan in Germany is 32.0 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Headhunters (film), Gil Ofarim, Progressive rock, with strongest over-indexing on Headhunters (film) (9.98× the country average). Demographically, the Parenthood audience skews more female with an average age of 32.0, and over-indexes on personality traits such as Travelling, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Parenthood fans
| Metric | Value |
|---|---|
| Female | 70.8% |
| Male | 29.2% |
| Average age | 32.0 |
| Estimated audience size | 436,326 |
Audience persona
The typical Parenthood fan in Germany is more female, around 32.0 years old, with strong Travelling tendencies and a notable affinity for Headhunters (film).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 111,709 | 1.17× |
| Bayern | 62,177 | 0.89× |
| Baden-Württemberg | 48,165 | 0.81× |
| Niedersachsen | 46,628 | 1.1× |
| Hessen | 33,201 | 1× |
| Rheinland-Pfalz | 25,418 | 1.16× |
| Berlin | 22,738 | 1.17× |
| Schleswig-Holstein | 18,505 | 1.18× |
| Sachsen | 16,301 | 0.76× |
| Brandenburg | 14,288 | 1.06× |
| Sachsen-Anhalt | 9,964 | 0.88× |
| Hamburg | 9,790 | 0.99× |
| Thüringen | 8,469 | 0.76× |
| Mecklenburg-Vorpommern | 7,352 | 0.88× |
| Saarland | 6,306 | 1.18× |
| Bremen | 3,790 | 1.02× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Headhunters (film) | 9.98× | Movies & TV |
| Gil Ofarim | 2.03× | Music & Radio |
| Progressive rock | 1.74× | Music & Radio |
| Buddy – The Buddy Holly Story | 5.34× | Music & Radio |
| Building insulation | 4.58× | Home & Garden |
| Collectable | 1.71× | Kids & Family |
| Kyokushin | 9.68× | Sports |
| Commercial mortgage | 1.94× | Business & Career |
| Nationality | 2.69× | Politics & Society |
| Nurse education | 2.27× | Kids & Family |
| Alaska | 3.22× | Travel & Leisure |
| Cynthia Erivo | 3.7× | Movies & TV |
| Ipekyol | 3.58× | Shopping |
| Craiova | 6.45× | Travel & Leisure |
| Mechanic | 1.68× | Cars & Mobility |
| Handmade Gifts | 1.61× | Kids & Family |
| Information sensitivity | 4.13× | Technology & Electronics |
| Google Analytics | 1.99× | Internet & Social Media |
| Annie Ernaux | 7.77× | Literature |
| Hepsiburada | 5.22× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 1.92 |
| Urban Lifestyle | OPEN | 1.9 |
| Risk Appetite | THRILL | 1.77 |
| Pet Ownership | JOY | 1.66 |
| Individualism | JOY | 1.56 |
| Family Orientation | CONSERVATISM | 1.54 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 34.1% |
| United Kingdom | 8.2% |
| Germany | 7.1% |
See Parenthood audiences in other countries
More TV series audiences in Germany
- Euphoria (17,064,080)
- Natural World (14,669,113)
- Game of Thrones (10,121,751)
- Superman (10,006,308)
- Friends (9,772,934)
Frequently asked questions
How many fans does Parenthood have in Germany?
Parenthood has an estimated audience of 436,326 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Parenthood fans?
70.8% of Parenthood fans are female, 29.2% are male, with an average age of 32.0 years.
Which brands do Parenthood fans like most?
Parenthood fans show strongest brand affinity for Headhunters (film) (9.98×), Gil Ofarim (2.03×), and Progressive rock (1.74×) over the country average.
Where do Parenthood fans live in Germany?
Parenthood fans in Germany are most concentrated in Nordrhein-Westfalen (reach 111,709), Bayern (reach 62,177), and Baden-Württemberg (reach 48,165). These three regions account for the largest share of the active audience.
What other brands do Parenthood fans also like?
Beyond Parenthood itself, the audience over-indexes on Gil Ofarim (2.03×), Progressive rock (1.74×), Buddy – The Buddy Holly Story (5.34×), and Building insulation (4.58×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Parenthood. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.