Radio Gong Würzburg Audience in Germany
Radio Gong Würzburg has an estimated audience of 351,801 people in Germany. 58.1% are female, 41.9% are male, average age 37.4. Top regions: Bayern, Baden-Württemberg, Hessen. Top brand affinities: Obi (store), Tipico, Sportschau, Spiegel Online, Thomas Gottschalk.
The average Radio Gong Würzburg fan in Germany is 37.4 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Hessen. Top brand affinities include Obi (store), Tipico, Sportschau, with strongest over-indexing on Obi (store) (1.95× the country average). Demographically, the Radio Gong Würzburg audience skews more female with an average age of 37.4, and over-indexes on personality traits such as Patriotism, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Radio Station
Demographics of Radio Gong Würzburg fans
| Metric | Value |
|---|---|
| Female | 58.1% |
| Male | 41.9% |
| Average age | 37.4 |
| Estimated audience size | 351,801 |
Audience persona
The typical Radio Gong Würzburg fan in Germany is more female, around 37.4 years old, with strong Patriotism tendencies and a notable affinity for Obi (store).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 263,851 | 13.23× |
| Baden-Württemberg | 33,215 | 0.69× |
| Hessen | 21,585 | 0.81× |
| Nordrhein-Westfalen | 7,424 | 0.1× |
| Rheinland-Pfalz | 2,826 | 0.16× |
| Niedersachsen | 2,606 | 0.08× |
| Sachsen | 2,178 | 0.13× |
| Berlin | 2,072 | 0.13× |
| Hamburg | 1,541 | 0.19× |
| Schleswig-Holstein | 1,341 | 0.11× |
| Thüringen | 1,167 | 0.13× |
| Mecklenburg-Vorpommern | 627 | 0.09× |
| Brandenburg | 431 | 0.04× |
| Sachsen-Anhalt | 293 | 0.03× |
| Saarland | 189 | 0.04× |
| Bremen | 126 | 0.04× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Obi (store) | 1.95× | Shopping |
| Tipico | 2.88× | Games |
| Sportschau | 1.99× | Sports |
| Spiegel Online | 1.54× | News |
| Thomas Gottschalk | 2.13× | Movies & TV |
| Gute Zeiten, schlechte Zeiten | 1.87× | Movies & TV |
| 1. FC Nürnberg | 3.38× | Sports |
| 3. Liga | 2.37× | Sports |
| Let's Dance (German TV series) | 1.68× | Movies & TV |
| Schlager music | 1.53× | Music & Radio |
| ProSieben | 1.68× | Movies & TV |
| Thermomix | 1.78× | Home & Garden |
| BUNTE.de | 1.76× | Internet & Social Media |
| Manuel Neuer | 1.89× | Sports |
| CinemaxX | 2.52× | Movies & TV |
| Private school | 2.13× | Kids & Family |
| Christian Social Union in Bavaria | 3.28× | Politics & Society |
| Dolly Parton | 2.79× | Music & Radio |
| Beer garden | 2.85× | Food & Beverages |
| Thomann | 1.51× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.78 |
| Indulgence | JOY | 1.28 |
| DIY Mentality | THRILL | 1.17 |
| Extroversion | THRILL | 1.04 |
| Tradition | CONSERVATISM | 1.02 |
| Need for Security | CONSERVATISM | 1.01 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 97.2% |
| Italy | 0.7% |
| Austria | 0.6% |
See Radio Gong Würzburg audiences in other countries
More Music & Radio audiences in Germany
- WWWQ (8,269,951)
- WDR 4 (3,017,998)
- Radio Bollerwagen (2,683,136)
- Radio Bob (2,417,155)
- NDR 2 (2,261,911)
Frequently asked questions
How many fans does Radio Gong Würzburg have in Germany?
Radio Gong Würzburg has an estimated audience of 351,801 people in Germany, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of Radio Gong Würzburg fans?
58.1% of Radio Gong Würzburg fans are female, 41.9% are male, with an average age of 37.4 years.
Which brands do Radio Gong Würzburg fans like most?
Radio Gong Würzburg fans show strongest brand affinity for Obi (store) (1.95×), Tipico (2.88×), and Sportschau (1.99×) over the country average.
Where do Radio Gong Würzburg fans live in Germany?
Radio Gong Würzburg fans in Germany are most concentrated in Bayern (reach 263,851), Baden-Württemberg (reach 33,215), and Hessen (reach 21,585). These three regions account for the largest share of the active audience.
What other brands do Radio Gong Würzburg fans also like?
Beyond Radio Gong Würzburg itself, the audience over-indexes on Tipico (2.88×), Sportschau (1.99×), Spiegel Online (1.54×), and Thomas Gottschalk (2.13×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Radio Gong Würzburg. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.