Radio Gong Würzburg Audience in Germany

Radio Gong Würzburg logo

Radio Gong Würzburg has an estimated audience of 351,801 people in Germany. 58.1% are female, 41.9% are male, average age 37.4. Top regions: Bayern, Baden-Württemberg, Hessen. Top brand affinities: Home Office, Progressive rock, Urban Outfitters, Vijesti.ba, Information technology consulting.

The average Radio Gong Würzburg fan in Germany is 37.4 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Hessen. Top brand affinities include Home Office, Progressive rock, Urban Outfitters, with strongest over-indexing on Home Office (1.87× the country average). Demographically, the Radio Gong Würzburg audience skews more female with an average age of 37.4, and over-indexes on personality traits such as Patriotism, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Radio Station

Demographics of Radio Gong Würzburg fans

Demographic split for Radio Gong Würzburg audience in Germany
MetricValue
Female58.1%
Male41.9%
Average age37.4
Estimated audience size351,801

Audience persona

The typical Radio Gong Würzburg fan in Germany is more female, around 37.4 years old, with strong Patriotism tendencies and a notable affinity for Home Office.

Top regions in Germany

Top regions ranked by reach for Radio Gong Würzburg in Germany
RegionReachAffinity
Bayern263,85113.23×
Baden-Württemberg33,2150.69×
Hessen21,5850.81×
Nordrhein-Westfalen7,4240.1×
Rheinland-Pfalz2,8260.16×
Niedersachsen2,6060.08×
Sachsen2,1780.13×
Berlin2,0720.13×
Hamburg1,5410.19×
Schleswig-Holstein1,3410.11×
Thüringen1,1670.13×
Mecklenburg-Vorpommern6270.09×
Brandenburg4310.04×
Sachsen-Anhalt2930.03×
Saarland1890.04×
Bremen1260.04×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Radio Gong Würzburg audience
BrandAffinityCategory
Home Office1.87×Business & Career
Progressive rock1.86×Music & Radio
Urban Outfitters1.78×Shopping
Vijesti.ba1.95×News
Information technology consulting1.55×Technology & Electronics
Hebe1.68×Home & Garden
Bull riding2.29×Sports
Alexandru Ioan Cuza3.28×Politics & Society
Kompas TV2.34×Movies & TV
Kong, Ivory Coast1.59×Travel & Leisure
Caprivi Strip1.51×
Peć1.54×Travel & Leisure
Yoga Journal1.71×Sports
Hoy (TV series)1.67×Movies & TV
TVP21.55×Movies & TV
Il commissario Montalbano2.88×Movies & TV
Kemalpaşa1.63×Travel & Leisure
Neoconservatism2.52×
International Genealogical Index2.25×
Adrian Smith1.6×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Radio Gong Würzburg audience
TraitClusterScore
PatriotismCONSERVATISM1.78
IndulgenceJOY1.28
DIY MentalityTHRILL1.17
ExtroversionTHRILL1.04
TraditionCONSERVATISM1.02
Need for SecurityCONSERVATISM1.01

Worldwide distribution

Worldwide audience distribution share by country for Radio Gong Würzburg
CountryShare
Germany97.2%
Italy0.7%
Austria0.6%

See Radio Gong Würzburg audiences in other countries

More Music & Radio audiences in Germany

Frequently asked questions

How many fans does Radio Gong Würzburg have in Germany?

Radio Gong Würzburg has an estimated audience of 351,801 people in Germany, concentrated in Bayern and Baden-Württemberg.

What is the gender split and age of Radio Gong Würzburg fans?

58.1% of Radio Gong Würzburg fans are female, 41.9% are male, with an average age of 37.4 years.

Which brands do Radio Gong Würzburg fans like most?

Radio Gong Würzburg fans show strongest brand affinity for Home Office (1.87×), Progressive rock (1.86×), and Urban Outfitters (1.78×) over the country average.

Where do Radio Gong Würzburg fans live in Germany?

Radio Gong Würzburg fans in Germany are most concentrated in Bayern (reach 263,851), Baden-Württemberg (reach 33,215), and Hessen (reach 21,585). These three regions account for the largest share of the active audience.

What other brands do Radio Gong Würzburg fans also like?

Beyond Radio Gong Würzburg itself, the audience over-indexes on Progressive rock (1.86×), Urban Outfitters (1.78×), Vijesti.ba (1.95×), and Information technology consulting (1.55×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Radio Gong Würzburg. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.