RCD Mallorca Audience in Germany
RCD Mallorca has an estimated audience of 321,716 people in Germany. 53.8% are female, 46.2% are male, average age 33.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Wikipedia, Natural World, Vincent Kompany, Borussia Dortmund, CD Leganés.
The average RCD Mallorca fan in Germany is 33.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Wikipedia, Natural World, Vincent Kompany, with strongest over-indexing on Wikipedia (3.82× the country average). Demographically, the RCD Mallorca audience skews balanced with an average age of 33.5, and over-indexes on personality traits such as Convenience Orientation, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Soccer
Demographics of RCD Mallorca fans
| Metric | Value |
|---|---|
| Female | 53.8% |
| Male | 46.2% |
| Average age | 33.5 |
| Estimated audience size | 321,716 |
Audience persona
The typical RCD Mallorca fan in Germany is balanced, around 33.5 years old, with strong Convenience Orientation tendencies and a notable affinity for Wikipedia.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 102,748 | 1.46× |
| Bayern | 49,191 | 0.95× |
| Baden-Württemberg | 46,852 | 1.07× |
| Niedersachsen | 36,199 | 1.16× |
| Hessen | 27,311 | 1.11× |
| Berlin | 16,366 | 1.14× |
| Rheinland-Pfalz | 16,265 | 1.01× |
| Sachsen | 12,964 | 0.82× |
| Schleswig-Holstein | 11,535 | 1× |
| Hamburg | 9,265 | 1.27× |
| Brandenburg | 7,709 | 0.77× |
| Sachsen-Anhalt | 5,799 | 0.7× |
| Thüringen | 5,534 | 0.67× |
| Mecklenburg-Vorpommern | 4,472 | 0.73× |
| Saarland | 3,948 | 1× |
| Bremen | 3,129 | 1.14× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Wikipedia | 3.82× | Internet & Social Media |
| Natural World | 3.65× | Fashion & Accessoires |
| Vincent Kompany | 8.55× | Sports |
| Borussia Dortmund | 1.88× | Sports |
| CD Leganés | 65.79× | Sports |
| Antalyaspor | 31.59× | Sports |
| Netto Marken-Discount | 2.32× | Shopping |
| Segunda División | 47.33× | Sports |
| Judiciary | 11.25× | Politics & Society |
| Business and industry | 1.51× | Business & Career |
| Galatasaray S.K. | 2.77× | Sports |
| Cameroon national football team | 30.42× | Sports |
| SV Werder Bremen | 2.41× | Sports |
| Golf ball | 5.62× | Sports |
| FIFA Club World Cup | 6.94× | Sports |
| Ligue 1 | 4.88× | Sports |
| Harry Kane | 4.59× | Sports |
| Bota Sot | 8.15× | News |
| Diario AS | 8.87× | Sports |
| Sport+ (France) | 4.48× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 1.6 |
| Travelling | THRILL | 1.33 |
| Spirituality | BALANCE | 1.3 |
| Indulgence | JOY | 1.27 |
| Need for Security | CONSERVATISM | 1.25 |
| Community Orientation | OPEN | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| Spain | 14.0% |
| United States | 8.9% |
| Germany | 4.4% |
See RCD Mallorca audiences in other countries
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does RCD Mallorca have in Germany?
RCD Mallorca has an estimated audience of 321,716 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of RCD Mallorca fans?
53.8% of RCD Mallorca fans are female, 46.2% are male, with an average age of 33.5 years.
Which brands do RCD Mallorca fans like most?
RCD Mallorca fans show strongest brand affinity for Wikipedia (3.82×), Natural World (3.65×), and Vincent Kompany (8.55×) over the country average.
Where do RCD Mallorca fans live in Germany?
RCD Mallorca fans in Germany are most concentrated in Nordrhein-Westfalen (reach 102,748), Bayern (reach 49,191), and Baden-Württemberg (reach 46,852). These three regions account for the largest share of the active audience.
What other brands do RCD Mallorca fans also like?
Beyond RCD Mallorca itself, the audience over-indexes on Natural World (3.65×), Vincent Kompany (8.55×), Borussia Dortmund (1.88×), and CD Leganés (65.79×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for RCD Mallorca. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.