A data profile of the people who buy, follow and care about RCD Mallorca in Germany — modelled from more than twelve digital signal sources. RCD Mallorca has an estimated audience of 339,843 people in Germany.
The average RCD Mallorca fan in Germany is 33.5 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Vincent Kompany, Wikipedia, Antalyaspor, with strongest over-indexing on Vincent Kompany (8.55× the country average).
Demographically, the RCD Mallorca audience skews balanced with an average age of 33.5, and over-indexes on personality traits such as Spirituality, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical RCD Mallorca fan in Germany is balanced, around 33.5 years old, with strong Spirituality tendencies and a notable affinity for Vincent Kompany.
The key figures that characterise the RCD Mallorca profile in Germany.
53.8% are female, 46.2% are male, average age 33.5.
| Metric | Value |
|---|---|
| Female | 53.8% |
| Male | 46.2% |
| Average age | 33.5 |
| Estimated audience size | 339,843 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 32% | |
| 20-29 | 25% | |
| 30-39 | 17% | |
| 40-49 | 17% | |
| 50+ | 9% |
of the worldwide RCD Mallorca audience comes from Germany.
| Country | Share |
|---|---|
| Spain | 23.5% |
| United States | 8.7% |
| Germany | 3.9% |
Where the RCD Mallorca audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hamburg | ~10K | 1.45× | |
| 02 | Nordrhein-Westfalen | ~100K | 1.36× | |
| 03 | Niedersachsen | ~40K | 1.16× | |
| 04 | Schleswig-Holstein | ~10K | 1.15× | |
| 05 | Bremen | ~3K | 1.13× | |
| 06 | Berlin | ~20K | 1.07× | |
| 07 | Hessen | ~30K | 1.05× | |
| 08 | Baden-Württemberg | ~50K | 1.03× | |
| 09 | Saarland | ~4K | 1.00× | |
| 10 | Rheinland-Pfalz | ~20K | 0.98× | |
| 11 | Bayern | ~50K | 0.92× | |
| 12 | Sachsen | ~10K | 0.81× | |
| 13 | Brandenburg | ~8K | 0.79× | |
| 14 | Mecklenburg-Vorpommern | ~5K | 0.78× | |
| 15 | Sachsen-Anhalt | ~6K | 0.74× | |
| 16 | Thüringen | ~6K | 0.71× |
The strongest cross-interests of the RCD Mallorca audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | CD Leganés | Sports | 65.79× | ||
| 02 | Segunda División | Sports | 47.33× | ||
| 03 | Antalyaspor | Sports | 31.59× | ||
| 04 | Cameroon national football team | Sports | 30.42× | ||
| 05 | Samuel Eto'o | Sports | 30.38× | ||
| 06 | Lucas Vázquez | Sports | 20.89× | ||
| 07 | Judiciary | Politics & Society | 11.25× | ||
| 08 | Vincent Kompany | Sports | 8.55× | ||
| 09 | Bota Sot | News | 8.15× | ||
| 10 | Golf ball | Sports | 5.62× | ||
| 11 | Michael Olise | Sports | 4.94× | ||
| 12 | Ligue 1 | Sports | 4.88× | ||
| 13 | Harry Kane | Sports | 4.59× | ||
| 14 | Wikipedia | Internet & Social Media | 3.82× | ||
| 15 | SV Werder Bremen | Sports | 2.41× | ||
| 16 | Netto Marken-Discount | Shopping | 2.32× | ||
| 17 | Borussia Dortmund | Sports | 1.88× | ||
| 18 | FIFA World Cup | Sports | 1.82× | ||
| 19 | FC Bayern Munich | Sports | 1.56× | ||
| 20 | Business and industry | Business & Career | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.82× | |
| Convenience Orientation | PREMIUM | 1.72× | |
| Travelling | THRILL | 1.59× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.92× | |
| Price Sensitivity | PREMIUM | 0.92× | |
| Extroversion | THRILL | 0.96× |
RCD Mallorca has an estimated audience of 339,843 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
53.8% of RCD Mallorca fans are female, 46.2% are male, with an average age of 33.5 years.
RCD Mallorca fans show strongest brand affinity for Vincent Kompany (8.55×), Wikipedia (3.82×), and Antalyaspor (31.59×) over the country average.
RCD Mallorca fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~50K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.
Beyond RCD Mallorca itself, the audience over-indexes on Wikipedia (3.82×), Antalyaspor (31.59×), Samuel Eto'o (30.38×), and Harry Kane (4.59×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for RCD Mallorca. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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