RCD Mallorca Audience in United States

RCD Mallorca logo

RCD Mallorca has an estimated audience of 643,348 people in United States. 53.6% are female, 46.4% are male, average age 34.9. Top regions: California, Florida, Texas. Top brand affinities: Instant messaging, Antalyaspor, Cameroon national football team, Brains, Gulf Arabic.

The average RCD Mallorca fan in United States is 34.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Instant messaging, Antalyaspor, Cameroon national football team, with strongest over-indexing on Instant messaging (5.99× the country average). Demographically, the RCD Mallorca audience skews balanced with an average age of 34.9, and over-indexes on personality traits such as Design Affinity, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Soccer

Demographics of RCD Mallorca fans

Demographic split for RCD Mallorca audience in United States
MetricValue
Female53.6%
Male46.4%
Average age34.9
Estimated audience size643,348

Audience persona

The typical RCD Mallorca fan in United States is balanced, around 34.9 years old, with strong Design Affinity tendencies and a notable affinity for Instant messaging.

Top regions in United States

Top regions ranked by reach for RCD Mallorca in United States
RegionReachAffinity
California135,8481.92×
Florida96,5962.22×
Texas88,3391.6×
New York65,9301.83×
Illinois33,2261.55×
New Jersey32,6642×
Virginia24,1511.54×
Maryland22,6482.05×
North Carolina22,5351.16×
Georgia22,2601.12×
Arizona21,7541.66×
Pennsylvania18,4290.85×
Massachusetts17,6161.39×
Ohio16,0550.81×
Indiana14,0621.2×
Michigan11,7070.7×
Washington11,3280.88×
Tennessee11,2550.87×
Nevada10,6081.7×
Colorado10,4571.03×
Connecticut8,6531.34×
Kentucky7,3040.91×
Minnesota6,8360.74×
Oregon6,7350.91×
Alabama6,7280.75×
South Carolina6,5340.68×
Wisconsin6,4320.66×
Louisiana6,3750.77×
Missouri6,1010.59×
Utah5,5790.97×
Kansas5,2511.04×
Oklahoma4,6390.65×
Iowa4,5910.87×
Arkansas4,2010.79×
Nebraska3,1210.97×
Washington, District of Columbia2,9801.54×
Mississippi2,4190.46×
Rhode Island2,3191.13×
New Mexico2,1080.65×
Delaware2,0641.16×
Idaho1,6280.5×
New Hampshire1,3040.51×
Maine1,2730.55×
South Dakota1,0040.68×
Hawaii9680.35×
West Virginia9360.31×
North Dakota7520.57×
Wyoming6840.72×
Vermont6050.54×
Montana5480.31×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for RCD Mallorca audience
BrandAffinityCategory
Instant messaging5.99×Internet & Social Media
Antalyaspor188.36×Sports
Cameroon national football team85.18×Sports
Brains17.56×Music & Radio
Gulf Arabic18.55×Travel & Leisure
Baghdad Governorate45×Travel & Leisure
Al Nassr FC17.38×Sports
Qatar SC184.16×Sports
CD Leganés93.05×Sports
FC Anzhi Makhachkala192.77×Sports
Soccer2.63×Sports
FIFA Club World Cup13.69×Sports
Creative Commons4.33×Technology & Electronics
Culture2.1×Literature
Samuel Eto'o85.6×Sports
Food and drink1.7×Food & Beverages
Food1.65×Food & Beverages
Quotation4.29×Business & Career
United States1.78×Travel & Leisure
FIFA World Cup2.6×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by RCD Mallorca audience
TraitClusterScore
Design AffinityPREMIUM2.71
Risk AppetiteTHRILL2.57
Sports ActivityPOWER1.81
DIY MentalityTHRILL1.56
Early Adopter MentalityPOWER1.55
LGBTQ+ IdentityOPEN1.4

Worldwide distribution

Worldwide audience distribution share by country for RCD Mallorca
CountryShare
Spain14.0%
United States8.9%
Germany4.4%

See RCD Mallorca audiences in other countries

More Soccer audiences in United States

Frequently asked questions

How many fans does RCD Mallorca have in United States?

RCD Mallorca has an estimated audience of 643,348 people in United States, concentrated in California and Florida.

What is the gender split and age of RCD Mallorca fans?

53.6% of RCD Mallorca fans are female, 46.4% are male, with an average age of 34.9 years.

Which brands do RCD Mallorca fans like most?

RCD Mallorca fans show strongest brand affinity for Instant messaging (5.99×), Antalyaspor (188.36×), and Cameroon national football team (85.18×) over the country average.

Where do RCD Mallorca fans live in United States?

RCD Mallorca fans in United States are most concentrated in California (reach 135,848), Florida (reach 96,596), and Texas (reach 88,339). These three regions account for the largest share of the active audience.

What other brands do RCD Mallorca fans also like?

Beyond RCD Mallorca itself, the audience over-indexes on Antalyaspor (188.36×), Cameroon national football team (85.18×), Brains (17.56×), and Gulf Arabic (18.55×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for RCD Mallorca. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.