Rascasse Audience Intelligence

Rhythm Audience in Germany

A data profile of the people who buy, follow and care about Rhythm in Germany — modelled from more than twelve digital signal sources. Rhythm has an estimated audience of 676,888 people in Germany.

The average Rhythm fan in Germany is 35.6 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Nina Chuba, Nelly, Playlist, with strongest over-indexing on Nina Chuba (17.95× the country average).

Demographically, the Rhythm audience skews more male with an average age of 35.6, and over-indexes on personality traits such as Spirituality, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Rhythm fan in Germany is more male, around 35.6 years old, with strong Spirituality tendencies and a notable affinity for Nina Chuba.

Category: Music & Radio · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Rhythm profile in Germany.

Audience size
677K
in Germany
Gender
37.5%
62.5% male
Age
35.6
average years
Country rank
#9106
Topic in Germany
Fig. 01

Search interest · 12-month trend

-9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Rhythm fans

37.5% are female, 62.5% are male, average age 35.6.

Fig. 02

Gender split

37.5%
Female
62.5%
Male
Demographic split for Rhythm audience in Germany
MetricValue
Female37.5%
Male62.5%
Average age35.6
Estimated audience size676,888
Fig. 03

Age distribution

Ø 35.6
average years
Age distribution of the Rhythm audience in Germany
Age bracketShare%
16-1927%
20-2922%
30-3920%
40-4919%
50+12%
Fig. 04

Worldwide distribution

2.1%

of the worldwide Rhythm audience comes from Germany.

Worldwide audience distribution share by country for Rhythm
CountryShare
United States18.2%
Brazil10.5%
Mexico8.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Rhythm audience in Germany is strongest.

Fig. 05

Top regions by affinity

Rhythm fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~40K1.21×
02Hamburg~20K1.20×
03Hessen~60K1.14×
04Nordrhein-Westfalen~200K1.10×
05Niedersachsen~70K1.07×
06Schleswig-Holstein~30K1.06×
07Bremen~6K1.05×
08Bayern~100K1.03×
09Baden-Württemberg~90K1.00×
10Rheinland-Pfalz~30K0.98×
11Sachsen-Anhalt~20K0.95×
12Thüringen~20K0.95×
13Mecklenburg-Vorpommern~10K0.95×
14Brandenburg~20K0.93×
15Sachsen~30K0.83×
16Saarland~6K0.76×
Fig. 06

Affinity by region

Affinity by region — Rhythm, Germany
0.76×1.00×1.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Rhythm audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Rhythm audience
#·InterestCategoryAffinity×
01NellyMusic & Radio20.00×
02American Music AwardMusic & Radio20.00×
03AaliyahMusic & Radio20.00×
04T.I.Music & Radio20.00×
05Jeff BeckMusic & Radio20.00×
06SteinbergMusic & Radio20.00×
07MonumentsMusic & Radio20.00×
08Roland CorporationMusic & Radio19.80×
09KorgMusic & Radio18.91×
10Nina ChubaMusic & Radio17.95×
11PlaylistMusic & Radio13.17×
12James HetfieldMusic & Radio11.16×
13Italo discoMusic & Radio9.12×
14SynthesizerMusic & Radio8.05×
15Country rapMusic & Radio8.03×
16HertzCars & Mobility7.73×
17IkkimelMusic & Radio7.26×
18AylivaMusic & Radio5.45×
19NatureHome & Garden2.29×
20TagesschauMovies & TV1.91×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Rhythm audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Rhythm audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.63×
Early Adopter MentalityPOWER1.47×
TraditionCONSERVATISM1.41×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Rhythm audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.68×
Sports ActivityPOWER0.69×
DIY MentalityTHRILL0.73×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Rhythm have in Germany?

Rhythm has an estimated audience of 676,888 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Rhythm fans?

37.5% of Rhythm fans are female, 62.5% are male, with an average age of 35.6 years.

03

Which brands do Rhythm fans like most?

Rhythm fans show strongest brand affinity for Nina Chuba (17.95×), Nelly (20×), and Playlist (13.17×) over the country average.

04

Where do Rhythm fans live in Germany?

Rhythm fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Rhythm fans also like?

Beyond Rhythm itself, the audience over-indexes on Nelly (20×), Playlist (13.17×), American Music Award (20×), and Country rap (8.03×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Rhythm. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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