A data profile of the people who buy, follow and care about Romanticism in Germany — modelled from more than twelve digital signal sources. Romanticism has an estimated audience of 4,715,097 people in Germany.
The average Romanticism fan in Germany is 37.9 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Yves Saint Laurent (film), dB’s, Wattpad, with strongest over-indexing on Yves Saint Laurent (film) (10.12× the country average).
Demographically, the Romanticism audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Mindfulness, Creativity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Romanticism fan in Germany is more female, around 37.9 years old, with strong Mindfulness tendencies and a notable affinity for Yves Saint Laurent (film).
The key figures that characterise the Romanticism profile in Germany.
65.3% are female, 34.7% are male, average age 37.9.
| Metric | Value |
|---|---|
| Female | 65.3% |
| Male | 34.7% |
| Average age | 37.9 |
| Estimated audience size | 4,715,097 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 18% | |
| 30-39 | 20% | |
| 40-49 | 22% | |
| 50+ | 16% |
of the worldwide Romanticism audience comes from Germany.
| Country | Share |
|---|---|
| Italy | 15.4% |
| United States | 14.5% |
| Germany | 9.2% |
Where the Romanticism audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen | ~300K | 1.28× | |
| 02 | Thüringen | ~100K | 1.22× | |
| 03 | Mecklenburg-Vorpommern | ~100K | 1.21× | |
| 04 | Rheinland-Pfalz | ~300K | 1.09× | |
| 05 | Saarland | ~60K | 1.07× | |
| 06 | Niedersachsen | ~500K | 1.03× | |
| 07 | Hessen | ~400K | 1.03× | |
| 08 | Brandenburg | ~100K | 1.02× | |
| 09 | Sachsen-Anhalt | ~100K | 1.01× | |
| 10 | Berlin | ~200K | 0.99× | |
| 11 | Bremen | ~40K | 0.96× | |
| 12 | Bayern | ~700K | 0.93× | |
| 13 | Baden-Württemberg | ~600K | 0.87× | |
| 14 | Hamburg | ~90K | 0.84× | |
| 15 | Nordrhein-Westfalen | ~800K | 0.76× | |
| 16 | Schleswig-Holstein | ~100K | 0.76× |
The strongest cross-interests of the Romanticism audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | IS (Infinite Stratos) | Literature | 13.34× | ||
| 02 | Requiem for a Dream | Movies & TV | 11.67× | ||
| 03 | Vagabond (manga) | Literature | 11.62× | ||
| 04 | The Black Swan (film) | Movies & TV | 10.80× | ||
| 05 | Yves Saint Laurent (film) | Movies & TV | 10.12× | ||
| 06 | Eyes Wide Shut | Movies & TV | 9.22× | ||
| 07 | Wattpad | Internet & Social Media | 8.41× | ||
| 08 | Polo Ralph Lauren | Fashion & Accessoires | 5.87× | ||
| 09 | Frida Kahlo | Arts & Culture | 4.60× | ||
| 10 | Meditation | Health | 2.39× | ||
| 11 | Happiness | Health | 2.27× | ||
| 12 | Psychology | Business & Career | 1.94× | ||
| 13 | Quality of life | Health | 1.92× | ||
| 14 | Tagesschau | Movies & TV | 1.80× | ||
| 15 | Hotels | Travel & Leisure | 1.64× | ||
| 16 | dB’s | Music & Radio | 1.62× | ||
| 17 | Ukrainians | Music & Radio | 1.57× | ||
| 18 | Family | Kids & Family | 1.53× | ||
| 19 | Cooking | Food & Beverages | 1.53× | ||
| 20 | Beauty | Beauty & Wellness | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.62× | |
| Creativity | OPEN | 1.48× | |
| Extroversion | THRILL | 1.42× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.00× | |
| Risk Appetite | THRILL | 1.05× | |
| Urban Lifestyle | OPEN | 1.09× |
Romanticism has an estimated audience of 4,715,097 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
65.3% of Romanticism fans are female, 34.7% are male, with an average age of 37.9 years.
Romanticism fans show strongest brand affinity for Yves Saint Laurent (film) (10.12×), dB’s (1.62×), and Wattpad (8.41×) over the country average.
Romanticism fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~800K), Bayern (reach ~700K), and Baden-Württemberg (reach ~600K). These three regions account for the largest share of the active audience.
Beyond Romanticism itself, the audience over-indexes on dB’s (1.62×), Wattpad (8.41×), Polo Ralph Lauren (5.87×), and Eyes Wide Shut (9.22×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Romanticism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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