Roof tiles Audience in Germany

Roof tiles logo

Roof tiles has an estimated audience of 299,485 people in Germany. 31.8% are female, 68.2% are male, average age 43.7. Top regions: Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities: Progressive rock, Indigenous Australian art, Israel, Urban horticulture, Young Guns (band).

The average Roof tiles fan in Germany is 43.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities include Progressive rock, Indigenous Australian art, Israel, with strongest over-indexing on Progressive rock (2.98× the country average). Demographically, the Roof tiles audience skews more male with an average age of 43.7, and over-indexes on personality traits such as Quality Awareness, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Roof tiles fans

Demographic split for Roof tiles audience in Germany
MetricValue
Female31.8%
Male68.2%
Average age43.7
Estimated audience size299,485

Audience persona

The typical Roof tiles fan in Germany is more male, around 43.7 years old, with strong Quality Awareness tendencies and a notable affinity for Progressive rock.

Top regions in Germany

Top regions ranked by reach for Roof tiles in Germany
RegionReachAffinity
Nordrhein-Westfalen44,3890.68×
Bayern38,3520.8×
Hessen36,6771.61×
Baden-Württemberg28,9370.71×
Berlin19,0661.42×
Niedersachsen17,5580.6×
Rheinland-Pfalz9,1100.61×
Sachsen7,6540.52×
Thüringen7,1000.93×
Schleswig-Holstein6,9950.65×
Sachsen-Anhalt6,8950.89×
Brandenburg6,3910.69×
Mecklenburg-Vorpommern6,3531.11×
Saarland6,0291.64×
Bremen5,9162.31×
Hamburg5,6650.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Roof tiles audience
BrandAffinityCategory
Progressive rock2.98×Music & Radio
Indigenous Australian art5.62×Arts & Culture
Israel1.82×Travel & Leisure
Urban horticulture1.57×Home & Garden
Young Guns (band)10.18×Music & Radio
Grappling1.79×Sports
Stucco1.84×Home & Garden
HydraFacial4.15×Beauty & Wellness
Noodle (Gorillaz)1.98×Music & Radio
Nationality1.81×Politics & Society
Icon (magazine)1.51×Arts & Culture
Fairy Tail Anime16.47×Movies & TV
Corfu (regional unit)1.86×Travel & Leisure
Google Home3.05×Technology & Electronics
MK1.52×Music & Radio
Janitor2.86×Home & Garden
Gumbal2.58×Cars & Mobility
Godzilla (1954 film)2.15×Movies & TV
Hatten2.31×Travel & Leisure
Keeper (password manager)1.74×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Roof tiles audience
TraitClusterScore
Quality AwarenessPREMIUM2.18
DIY MentalityTHRILL1.56
Early Adopter MentalityPOWER1.52
Risk AppetiteTHRILL1.46
PatriotismCONSERVATISM1.43
Sports ActivityPOWER1.3

Worldwide distribution

Worldwide audience distribution share by country for Roof tiles
CountryShare
United States15.6%
Brazil12.0%
United Kingdom5.7%

See Roof tiles audiences in other countries

More Home & Garden audiences in Germany

Frequently asked questions

How many fans does Roof tiles have in Germany?

Roof tiles has an estimated audience of 299,485 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Roof tiles fans?

31.8% of Roof tiles fans are female, 68.2% are male, with an average age of 43.7 years.

Which brands do Roof tiles fans like most?

Roof tiles fans show strongest brand affinity for Progressive rock (2.98×), Indigenous Australian art (5.62×), and Israel (1.82×) over the country average.

Where do Roof tiles fans live in Germany?

Roof tiles fans in Germany are most concentrated in Nordrhein-Westfalen (reach 44,389), Bayern (reach 38,352), and Hessen (reach 36,677). These three regions account for the largest share of the active audience.

What other brands do Roof tiles fans also like?

Beyond Roof tiles itself, the audience over-indexes on Indigenous Australian art (5.62×), Israel (1.82×), Urban horticulture (1.57×), and Young Guns (band) (10.18×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Roof tiles. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.