Roof tiles Audience in Germany
Roof tiles has an estimated audience of 299,485 people in Germany. 31.8% are female, 68.2% are male, average age 43.7. Top regions: Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities: Wood carving, Self storage, Prefabricated building, Batman, ICloud.
The average Roof tiles fan in Germany is 43.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities include Wood carving, Self storage, Prefabricated building, with strongest over-indexing on Wood carving (10.66× the country average). Demographically, the Roof tiles audience skews more male with an average age of 43.7, and over-indexes on personality traits such as Quality Awareness, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Home & Garden · Type: Topic
Demographics of Roof tiles fans
| Metric | Value |
|---|---|
| Female | 31.8% |
| Male | 68.2% |
| Average age | 43.7 |
| Estimated audience size | 299,485 |
Audience persona
The typical Roof tiles fan in Germany is more male, around 43.7 years old, with strong Quality Awareness tendencies and a notable affinity for Wood carving.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 44,389 | 0.68× |
| Bayern | 38,352 | 0.8× |
| Hessen | 36,677 | 1.61× |
| Baden-Württemberg | 28,937 | 0.71× |
| Berlin | 19,066 | 1.42× |
| Niedersachsen | 17,558 | 0.6× |
| Rheinland-Pfalz | 9,110 | 0.61× |
| Sachsen | 7,654 | 0.52× |
| Thüringen | 7,100 | 0.93× |
| Schleswig-Holstein | 6,995 | 0.65× |
| Sachsen-Anhalt | 6,895 | 0.89× |
| Brandenburg | 6,391 | 0.69× |
| Mecklenburg-Vorpommern | 6,353 | 1.11× |
| Saarland | 6,029 | 1.64× |
| Bremen | 5,916 | 2.31× |
| Hamburg | 5,665 | 0.84× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Wood carving | 10.66× | Home & Garden |
| Self storage | 16.47× | Home & Garden |
| Prefabricated building | 10.28× | Home & Garden |
| Batman | 4.09× | Movies & TV |
| ICloud | 6.98× | Technology & Electronics |
| JACK & JONES | 20× | Fashion & Accessoires |
| Aluminium | 5.73× | Home & Garden |
| The Carpenters | 18.04× | Music & Radio |
| Borussia Dortmund | 1.55× | Sports |
| Property finder | 4.08× | Home & Garden |
| Mexico national football team | 26.65× | Sports |
| Art Collecting | 7.33× | Arts & Culture |
| Mr. Clean | 20.04× | Home & Garden |
| Lumber | 5.41× | Home & Garden |
| Heat pump | 4.91× | Home & Garden |
| Hornbach | 2.11× | Shopping |
| Hygiene | 2.7× | Beauty & Wellness |
| Family | 1.64× | Kids & Family |
| Stuttgart | 2.51× | Travel & Leisure |
| Vegetable Gardening | 4.7× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 2.18 |
| DIY Mentality | THRILL | 1.56 |
| Early Adopter Mentality | POWER | 1.52 |
| Risk Appetite | THRILL | 1.46 |
| Patriotism | CONSERVATISM | 1.43 |
| Sports Activity | POWER | 1.3 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 15.6% |
| Brazil | 12.0% |
| United Kingdom | 5.7% |
See Roof tiles audiences in other countries
More Home & Garden audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Roof tiles have in Germany?
Roof tiles has an estimated audience of 299,485 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Roof tiles fans?
31.8% of Roof tiles fans are female, 68.2% are male, with an average age of 43.7 years.
Which brands do Roof tiles fans like most?
Roof tiles fans show strongest brand affinity for Wood carving (10.66×), Self storage (16.47×), and Prefabricated building (10.28×) over the country average.
Where do Roof tiles fans live in Germany?
Roof tiles fans in Germany are most concentrated in Nordrhein-Westfalen (reach 44,389), Bayern (reach 38,352), and Hessen (reach 36,677). These three regions account for the largest share of the active audience.
What other brands do Roof tiles fans also like?
Beyond Roof tiles itself, the audience over-indexes on Self storage (16.47×), Prefabricated building (10.28×), Batman (4.09×), and ICloud (6.98×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Roof tiles. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.