Rudaw Audience in Germany

Rudaw has an estimated audience of 542,352 people in Germany. 51.5% are female, 48.5% are male, average age 37.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Armenia, Western Asia, AutoScout24, Basra Governorate, Kirkuk.
The average Rudaw fan in Germany is 37.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Armenia, Western Asia, AutoScout24, with strongest over-indexing on Armenia (12.74× the country average). Demographically, the Rudaw audience skews balanced with an average age of 37.1, and over-indexes on personality traits such as Price Sensitivity, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: TV Channel
Demographics of Rudaw fans
| Metric | Value |
|---|---|
| Female | 51.5% |
| Male | 48.5% |
| Average age | 37.1 |
| Estimated audience size | 542,352 |
Audience persona
The typical Rudaw fan in Germany is balanced, around 37.1 years old, with strong Price Sensitivity tendencies and a notable affinity for Armenia.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 228,719 | 1.93× |
| Bayern | 116,736 | 1.34× |
| Baden-Württemberg | 108,681 | 1.47× |
| Niedersachsen | 54,747 | 1.04× |
| Hessen | 49,451 | 1.2× |
| Schleswig-Holstein | 34,086 | 1.75× |
| Berlin | 20,516 | 0.85× |
| Rheinland-Pfalz | 18,045 | 0.66× |
| Hamburg | 15,927 | 1.3× |
| Sachsen-Anhalt | 13,318 | 0.95× |
| Mecklenburg-Vorpommern | 10,388 | 1× |
| Sachsen | 10,134 | 0.38× |
| Bremen | 4,863 | 1.05× |
| Saarland | 4,261 | 0.64× |
| Thüringen | 3,875 | 0.28× |
| Brandenburg | 2,836 | 0.17× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Armenia | 12.74× | Travel & Leisure |
| Western Asia | 5.89× | Travel & Leisure |
| AutoScout24 | 2.56× | Cars & Mobility |
| Basra Governorate | 18.12× | Travel & Leisure |
| Kirkuk | 20.01× | Travel & Leisure |
| Iraq | 5.54× | Travel & Leisure |
| Erbil | 12.53× | Travel & Leisure |
| Syria | 4.18× | Travel & Leisure |
| stay at home mom | 7.51× | Kids & Family |
| Shopping | 1.5× | Shopping |
| Dohuk | 17.6× | Travel & Leisure |
| Creative Ideas | 6.21× | Home & Garden |
| YouTube | 1.72× | Movies & TV |
| REWE | 1.95× | Shopping |
| Business | 1.63× | Business & Career |
| Online shopping | 1.54× | Shopping |
| Soccer | 1.77× | Sports |
| Automobiles | 1.77× | Cars & Mobility |
| Stay-at-home parent | 13.71× | Kids & Family |
| 1.54× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.47 |
| Sports Activity | POWER | 1.22 |
| Need for Security | CONSERVATISM | 1.16 |
| Indulgence | JOY | 1.08 |
| Spirituality | BALANCE | 1.07 |
| Patriotism | CONSERVATISM | 1.04 |
Worldwide distribution
| Country | Share |
|---|---|
| Iraq | 15.9% |
| Germany | 5.6% |
| Italy | 2.0% |
See Rudaw audiences in other countries
More Movies & TV audiences in Germany
- ZDF (11,817,984)
- Sport1 (Netherlands) (11,468,333)
- Netflix (9,224,186)
- RTL Television (8,157,870)
- QVC (7,551,798)
Frequently asked questions
How many fans does Rudaw have in Germany?
Rudaw has an estimated audience of 542,352 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Rudaw fans?
51.5% of Rudaw fans are female, 48.5% are male, with an average age of 37.1 years.
Which brands do Rudaw fans like most?
Rudaw fans show strongest brand affinity for Armenia (12.74×), Western Asia (5.89×), and AutoScout24 (2.56×) over the country average.
Where do Rudaw fans live in Germany?
Rudaw fans in Germany are most concentrated in Nordrhein-Westfalen (reach 228,719), Bayern (reach 116,736), and Baden-Württemberg (reach 108,681). These three regions account for the largest share of the active audience.
What other brands do Rudaw fans also like?
Beyond Rudaw itself, the audience over-indexes on Western Asia (5.89×), AutoScout24 (2.56×), Basra Governorate (18.12×), and Kirkuk (20.01×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Rudaw. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.