A data profile of the people who buy, follow and care about Sascha Grammel in Germany — modelled from more than twelve digital signal sources. Sascha Grammel has an estimated audience of 842,239 people in Germany.
The average Sascha Grammel fan in Germany is 39.3 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen.
Top brand affinities include Rossmann, Schlager music, Beatrice Egli, with strongest over-indexing on Rossmann (1.75× the country average).
Demographically, the Sascha Grammel audience skews more female with an average age of 39.3, and over-indexes on personality traits such as Pet Ownership, DIY Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Sascha Grammel fan in Germany is more female, around 39.3 years old, with strong Pet Ownership tendencies and a notable affinity for Rossmann.
The key figures that characterise the Sascha Grammel profile in Germany.
71.3% are female, 28.7% are male, average age 39.3.
| Metric | Value |
|---|---|
| Female | 71.3% |
| Male | 28.7% |
| Average age | 39.3 |
| Estimated audience size | 842,239 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 25% | |
| 20-29 | 12% | |
| 30-39 | 18% | |
| 40-49 | 27% | |
| 50+ | 19% |
of the worldwide Sascha Grammel audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 89.1% |
| Austria | 4.5% |
| Switzerland | 4.3% |
Where the Sascha Grammel audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Saarland | ~10K | 1.35× | |
| 02 | Thüringen | ~30K | 1.34× | |
| 03 | Brandenburg | ~40K | 1.31× | |
| 04 | Sachsen | ~50K | 1.24× | |
| 05 | Sachsen-Anhalt | ~30K | 1.24× | |
| 06 | Schleswig-Holstein | ~40K | 1.19× | |
| 07 | Mecklenburg-Vorpommern | ~20K | 1.18× | |
| 08 | Niedersachsen | ~100K | 1.14× | |
| 09 | Nordrhein-Westfalen | ~200K | 0.90× | |
| 10 | Rheinland-Pfalz | ~40K | 0.79× | |
| 11 | Baden-Württemberg | ~90K | 0.76× | |
| 12 | Bremen | ~6K | 0.75× | |
| 13 | Hessen | ~50K | 0.74× | |
| 14 | Berlin | ~30K | 0.74× | |
| 15 | Bayern | ~100K | 0.71× | |
| 16 | Hamburg | ~10K | 0.68× |
The strongest cross-interests of the Sascha Grammel audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Maite Kelly | Music & Radio | 3.62× | ||
| 02 | Boris Becker | Sports | 3.49× | ||
| 03 | Lilly Becker | Fashion & Accessoires | 3.49× | ||
| 04 | Beatrice Egli | Music & Radio | 2.93× | ||
| 05 | Kerstin Ott | Music & Radio | 2.71× | ||
| 06 | Matthias Reim | Music & Radio | 2.68× | ||
| 07 | Siemens | Home & Garden | 2.65× | ||
| 08 | In aller Freundschaft | Movies & TV | 2.24× | ||
| 09 | Schlager music | Music & Radio | 2.11× | ||
| 10 | FlixBus | Cars & Mobility | 2.05× | ||
| 11 | Storm of Love | Movies & TV | 1.98× | ||
| 12 | Michelle | Music & Radio | 1.96× | ||
| 13 | QVC | Movies & TV | 1.78× | ||
| 14 | Rossmann | Shopping | 1.75× | ||
| 15 | Fressnapf | Shopping | 1.73× | ||
| 16 | Florian Silbereisen | Music & Radio | 1.67× | ||
| 17 | Thomas Gottschalk | Movies & TV | 1.65× | ||
| 18 | Labrador Retriever | Pets & Animals | 1.61× | ||
| 19 | Roland Kaiser | Music & Radio | 1.60× | ||
| 20 | Country music | Music & Radio | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 1.19× | |
| DIY Mentality | THRILL | 0.99× | |
| Mindfulness | BALANCE | 0.89× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.44× | |
| Luxury Orientation | PREMIUM | 0.48× | |
| Patriotism | CONSERVATISM | 0.51× |
Sascha Grammel has an estimated audience of 842,239 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
71.3% of Sascha Grammel fans are female, 28.7% are male, with an average age of 39.3 years.
Sascha Grammel fans show strongest brand affinity for Rossmann (1.75×), Schlager music (2.11×), and Beatrice Egli (2.93×) over the country average.
Sascha Grammel fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Niedersachsen (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Sascha Grammel itself, the audience over-indexes on Schlager music (2.11×), Beatrice Egli (2.93×), Boris Becker (3.49×), and Maite Kelly (3.62×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Sascha Grammel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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