Rascasse Audience Intelligence

Step Up (film) Audience in Germany

A data profile of the people who buy, follow and care about Step Up (film) in Germany — modelled from more than twelve digital signal sources. Step Up (film) has an estimated audience of 422,824 people in Germany.

The average Step Up (film) fan in Germany is 32.8 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Scooby-Doo, DeviantArt, Despicable Me, with strongest over-indexing on Scooby-Doo (20× the country average).

Demographically, the Step Up (film) audience skews balanced with an average age of 32.8, and over-indexes on personality traits such as Early Adopter Mentality, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Step Up (film) fan in Germany is balanced, around 32.8 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Scooby-Doo.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Step Up (film) profile in Germany.

Audience size
423K
in Germany
Gender
47.6%
52.4% male
Age
32.8
average years
Country rank
#13398
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

+26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Step Up (film) viewers

47.6% are female, 52.4% are male, average age 32.8.

Fig. 02

Gender split

47.6%
Female
52.4%
Male
Demographic split for Step Up (film) audience in Germany
MetricValue
Female47.6%
Male52.4%
Average age32.8
Estimated audience size422,824
Fig. 03

Age distribution

Ø 32.8
average years
Age distribution of the Step Up (film) audience in Germany
Age bracketShare%
16-1932%
20-2927%
30-3920%
40-4914%
50+7%
Fig. 04

Worldwide distribution

2.9%

of the worldwide Step Up (film) audience comes from Germany.

Worldwide audience distribution share by country for Step Up (film)
CountryShare
United States37.0%
United Kingdom5.2%
Brazil3.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Step Up (film) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Step Up (film) fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~100K1.15×
02Berlin~20K1.10×
03Baden-Württemberg~60K1.08×
04Hessen~30K1.06×
05Bayern~70K1.04×
06Hamburg~9K1.03×
07Niedersachsen~40K1.02×
08Rheinland-Pfalz~20K1.02×
09Bremen~3K1.00×
10Sachsen~20K0.99×
11Brandenburg~10K0.98×
12Sachsen-Anhalt~10K0.95×
13Thüringen~9K0.92×
14Saarland~4K0.91×
15Schleswig-Holstein~10K0.90×
16Mecklenburg-Vorpommern~7K0.88×
Fig. 06

Affinity by region

Affinity by region — Step Up (film), Germany
0.88×1.00×1.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Step Up (film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Step Up (film) audience
#·InterestCategoryAffinity×
01TamagotchiGames37.67×
02Tony HawkSports29.89×
03Despicable MeMovies & TV27.51×
04Kung Fu PandaMovies & TV24.21×
05The NutcrackerMusic & Radio20.46×
06Scooby-DooMovies & TV20.00×
07Vincent D'OnofrioMovies & TV20.00×
08Austin Powers (film series)Movies & TV20.00×
09TeletubbiesKids & Family20.00×
10Starlight ExpressMusic & Radio19.72×
11Once upon a timeMovies & TV19.68×
12Dumb and DumberMovies & TV18.84×
13Pitch PerfectMovies & TV18.02×
14DeviantArtInternet & Social Media17.74×
15The HangoverMovies & TV17.72×
16Malcolm in the MiddleMovies & TV17.31×
17Kim PossibleMovies & TV14.83×
18Hip-hop danceSports10.87×
19Fantastic FourLiterature10.83×
20TikTokInternet & Social Media2.38×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Step Up (film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Step Up (film) audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.65×
ExtroversionTHRILL1.51×
Risk AppetiteTHRILL1.38×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Step Up (film) audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.74×
Price SensitivityPREMIUM0.75×
Sports ActivityPOWER0.76×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Step Up (film) have in Germany?

Step Up (film) has an estimated audience of 422,824 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Step Up (film) viewers?

47.6% of Step Up (film) fans are female, 52.4% are male, with an average age of 32.8 years.

03

Which brands do Step Up (film) fans like most?

Step Up (film) fans show strongest brand affinity for Scooby-Doo (20×), DeviantArt (17.74×), and Despicable Me (27.51×) over the country average.

04

Where do Step Up (film) fans live in Germany?

Step Up (film) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~70K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Step Up (film) fans also like?

Beyond Step Up (film) itself, the audience over-indexes on DeviantArt (17.74×), Despicable Me (27.51×), Malcolm in the Middle (17.31×), and The Nutcracker (20.46×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Step Up (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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