Rascasse Audience Intelligence

Superbike World Championship Audience in Germany

A data profile of the people who buy, follow and care about Superbike World Championship in Germany — modelled from more than twelve digital signal sources. Superbike World Championship has an estimated audience of 808,599 people in Germany.

#21among Motorsport in Germany#102among Event in Germany#620in Sports

The average Superbike World Championship fan in Germany is 35.6 years old, more male, and lives primarily in Bayern.

The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.

Top brand affinities include MotoGP, Touring motorcycle, Motorcycle sport, with strongest over-indexing on MotoGP (12.36× the country average).

Demographically, the Superbike World Championship audience skews more male with an average age of 35.6, and over-indexes on personality traits such as Urban Lifestyle, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Superbike World Championship fan in Germany is more male, around 35.6 years old, with strong Urban Lifestyle tendencies and a notable affinity for MotoGP.

Category: Sports · Type: Event · Subtype: Motorsport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Superbike World Championship profile in Germany.

Audience size
809K
in Germany
Gender
23.9%♀
76.1% male
Age
35.6
average years
Country rank
#7817
Event in Germany
Fig. 01

Search interest · 12-month trend

-48%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Superbike World Championship fans

23.9% are female, 76.1% are male, average age 35.6.

Fig. 02

Gender split

23.9%
Female
76.1%
Male
Demographic split for Superbike World Championship audience in Germany
MetricValue
Female23.9%
Male76.1%
Average age35.6
Estimated audience size808,599
Fig. 03

Age distribution

Ø 35.6
average years
Age distribution of the Superbike World Championship audience in Germany
Age bracketShare%
16-1931%
20-2918%
30-3918%
40-4920%
50+13%
Fig. 04

Worldwide distribution

17.6%

of the worldwide Superbike World Championship audience comes from Germany.

Worldwide audience distribution share by country for Superbike World Championship
CountryShare
United Kingdom25.0%
Germany17.6%
Portugal9.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Superbike World Championship audience in Germany is strongest.

Fig. 05

Top regions by affinity

Superbike World Championship fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen~80K1.92×
02Bayern~200K1.47×
03Thüringen~30K1.41×
04Rheinland-Pfalz~50K1.24×
05Baden-Württemberg~100K1.22×
06Hessen~70K1.10×
07Saarland~10K0.97×
08Brandenburg~20K0.95×
09Nordrhein-Westfalen~200K0.93×
10Niedersachsen~70K0.83×
11Bremen~6K0.82×
12Sachsen-Anhalt~20K0.81×
13Schleswig-Holstein~20K0.67×
14Mecklenburg-Vorpommern~10K0.65×
15Hamburg~10K0.64×
16Berlin~20K0.63×
Fig. 06

Affinity by region

Affinity by region — Superbike World Championship, Germany
0.63×1.00×1.92×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Superbike World Championship audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Superbike World Championship audience
#·InterestCategoryAffinity×
01Shark (helmet manufacturer)Pets & Animals45.46×
02Nolan HelmetsCars & Mobility40.36×
03Álex MárquezSports24.75×
04Harley-Davidson StreetPOI24.44×
05American Le Mans SeriesSports23.49×
06Sport touring motorcycleCars & Mobility22.86×
07Touring motorcycleCars & Mobility14.00×
08Motorcycle touringCars & Mobility13.82×
09Dirt BikesSports13.17×
10MotoGPSports12.36×
11Kimi AntonelliSports10.76×
12Enduro motorcycleSports10.05×
13Indian (motorcycle)Cars & Mobility9.02×
14Motorcycle sportSports8.61×
15American ChopperCars & Mobility7.78×
16Cruiser (motorcycle)Cars & Mobility7.75×
17Cycling teamSports6.74×
18Bicycle touringSports6.09×
19Emily BluntMovies & TV5.99×
20Michael SchumacherSports4.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Superbike World Championship audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Superbike World Championship audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN1.62×
PatriotismCONSERVATISM1.54×
Convenience OrientationPREMIUM1.50×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Superbike World Championship audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.75×
Design AffinityPREMIUM0.76×
CreativityOPEN0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Superbike World Championship have in Germany?

Superbike World Championship has an estimated audience of 808,599 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

02

What is the gender split and age of Superbike World Championship fans?

23.9% of Superbike World Championship fans are female, 76.1% are male, with an average age of 35.6 years.

03

Which brands do Superbike World Championship fans like most?

Superbike World Championship fans show strongest brand affinity for MotoGP (12.36×), Touring motorcycle (14×), and Motorcycle sport (8.61×) over the country average.

04

Where do Superbike World Championship fans live in Germany?

Superbike World Championship fans in Germany are most concentrated in Bayern (reach ~200K), Nordrhein-Westfalen (reach ~200K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Superbike World Championship fans also like?

Beyond Superbike World Championship itself, the audience over-indexes on Touring motorcycle (14×), Motorcycle sport (8.61×), Bicycle touring (6.09×), and Shark (helmet manufacturer) (45.46×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Motorsport audiences in Germany

See Superbike World Championship audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Superbike World Championship. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →