Dirt Bikes Audience in Germany

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Dirt Bikes has an estimated audience of 488,375 people in Germany. 24.8% are female, 75.2% are male, average age 29.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Cruiser (motorcycle), Freestyle Motocross, Indian (motorcycle), Endurocross, Touring motorcycle.

The average Dirt Bikes fan in Germany is 29.6 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Cruiser (motorcycle), Freestyle Motocross, Indian (motorcycle), with strongest over-indexing on Cruiser (motorcycle) (14.69× the country average). Demographically, the Dirt Bikes audience skews more male with an average age of 29.6, and over-indexes on personality traits such as Sports Activity, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Topic

Demographics of Dirt Bikes fans

Demographic split for Dirt Bikes audience in Germany
MetricValue
Female24.8%
Male75.2%
Average age29.6
Estimated audience size488,375

Audience persona

The typical Dirt Bikes fan in Germany is more male, around 29.6 years old, with strong Sports Activity tendencies and a notable affinity for Cruiser (motorcycle).

Top regions in Germany

Top regions ranked by reach for Dirt Bikes in Germany
RegionReachAffinity
Nordrhein-Westfalen94,1390.88×
Bayern83,4891.06×
Baden-Württemberg57,9700.87×
Niedersachsen42,2710.89×
Sachsen36,6851.53×
Hessen30,1890.81×
Rheinland-Pfalz20,3940.83×
Sachsen-Anhalt19,5611.55×
Brandenburg19,5281.29×
Schleswig-Holstein15,9060.91×
Mecklenburg-Vorpommern15,7251.69×
Thüringen15,3541.23×
Berlin13,4450.62×
Hamburg7,3470.67×
Saarland4,4540.74×
Bremen1,8030.43×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dirt Bikes audience
BrandAffinityCategory
Cruiser (motorcycle)14.69×Cars & Mobility
Freestyle Motocross15.83×Sports
Indian (motorcycle)14.85×Cars & Mobility
Endurocross15.66×Cars & Mobility
Touring motorcycle10.44×Cars & Mobility
Enduro15.07×Cars & Mobility
Husqvarna13.85×Home & Garden
Electric motorcycles and scooters6.89×Cars & Mobility
Enduro motorcycle13.19×Sports
Rallying9.42×Sports
Electric bicycle5.73×Cars & Mobility
Café racer13.68×Cars & Mobility
Flywheel9.49×Home & Garden
Motorcycle sport5.08×Sports
Pedelec5.97×Cars & Mobility
Auto show8.79×Cars & Mobility
Custom motorcycle5.73×Cars & Mobility
Supermoto12.8×Cars & Mobility
Cars (film)3.73×Movies & TV
Bobber (motorcycle)15.2×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dirt Bikes audience
TraitClusterScore
Sports ActivityPOWER1.4
TravellingTHRILL1.35
DIY MentalityTHRILL1.27
Risk AppetiteTHRILL1.25
Luxury OrientationPREMIUM1.1
Urban LifestyleOPEN1.07

Worldwide distribution

Worldwide audience distribution share by country for Dirt Bikes
CountryShare
United States26.6%
Italy6.6%
Spain6.3%

See Dirt Bikes audiences in other countries

More Sports audiences in Germany

Frequently asked questions

How many fans does Dirt Bikes have in Germany?

Dirt Bikes has an estimated audience of 488,375 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Dirt Bikes fans?

24.8% of Dirt Bikes fans are female, 75.2% are male, with an average age of 29.6 years.

Which brands do Dirt Bikes fans like most?

Dirt Bikes fans show strongest brand affinity for Cruiser (motorcycle) (14.69×), Freestyle Motocross (15.83×), and Indian (motorcycle) (14.85×) over the country average.

Where do Dirt Bikes fans live in Germany?

Dirt Bikes fans in Germany are most concentrated in Nordrhein-Westfalen (reach 94,139), Bayern (reach 83,489), and Baden-Württemberg (reach 57,970). These three regions account for the largest share of the active audience.

What other brands do Dirt Bikes fans also like?

Beyond Dirt Bikes itself, the audience over-indexes on Freestyle Motocross (15.83×), Indian (motorcycle) (14.85×), Endurocross (15.66×), and Touring motorcycle (10.44×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Dirt Bikes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.