Marc Márquez Audience in Germany
Marc Márquez has an estimated audience of 378,868 people in Germany. 18.6% are female, 81.4% are male, average age 32.7. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: MotoGP, Cruiser (motorcycle), Dainese, Café racer, Indian (motorcycle).
The average Marc Márquez fan in Germany is 32.7 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include MotoGP, Cruiser (motorcycle), Dainese, with strongest over-indexing on MotoGP (7.58× the country average). Demographically, the Marc Márquez audience skews more male with an average age of 32.7, and over-indexes on personality traits such as DIY Mentality, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Motorsport
Demographics of Marc Márquez fans
| Metric | Value |
|---|---|
| Female | 18.6% |
| Male | 81.4% |
| Average age | 32.7 |
| Estimated audience size | 378,868 |
Audience persona
The typical Marc Márquez fan in Germany is more male, around 32.7 years old, with strong DIY Mentality tendencies and a notable affinity for MotoGP.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 68,141 | 1.12× |
| Nordrhein-Westfalen | 61,788 | 0.75× |
| Baden-Württemberg | 55,675 | 1.08× |
| Sachsen | 53,623 | 2.89× |
| Niedersachsen | 27,562 | 0.75× |
| Hessen | 22,908 | 0.79× |
| Thüringen | 14,809 | 1.53× |
| Brandenburg | 14,697 | 1.25× |
| Berlin | 12,056 | 0.71× |
| Sachsen-Anhalt | 10,705 | 1.09× |
| Mecklenburg-Vorpommern | 9,319 | 1.29× |
| Schleswig-Holstein | 8,444 | 0.62× |
| Rheinland-Pfalz | 6,427 | 0.34× |
| Hamburg | 5,124 | 0.6× |
| Saarland | 3,597 | 0.77× |
| Bremen | 1,375 | 0.42× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| MotoGP | 7.58× | Sports |
| Cruiser (motorcycle) | 9.89× | Cars & Mobility |
| Dainese | 25.16× | Cars & Mobility |
| Café racer | 14.06× | Cars & Mobility |
| Indian (motorcycle) | 10.08× | Cars & Mobility |
| Alpinestars | 21.13× | Cars & Mobility |
| Motocross | 7.33× | Sports |
| Valentino Rossi | 17.67× | Sports |
| Enduro motorcycle | 11.88× | Sports |
| Motorcycle sport | 5.16× | Sports |
| Endurocross | 8.68× | Cars & Mobility |
| Dirt Bikes | 13.13× | Sports |
| Custom motorcycle | 4.63× | Cars & Mobility |
| Supermoto | 9.91× | Cars & Mobility |
| Freestyle Motocross | 6.76× | Sports |
| Touring motorcycle | 4.99× | Cars & Mobility |
| Moto Guzzi | 9.53× | Cars & Mobility |
| Jorge Lorenzo | 39.98× | Sports |
| MotoGP | 3.49× | Sports |
| Enduro | 7.23× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 1.34 |
| Patriotism | CONSERVATISM | 1.33 |
| Sports Activity | POWER | 1.15 |
| Luxury Orientation | PREMIUM | 1.08 |
| Risk Appetite | THRILL | 1.02 |
| Urban Lifestyle | OPEN | 0.99 |
Worldwide distribution
| Country | Share |
|---|---|
| Spain | 17.1% |
| Italy | 16.6% |
| France | 9.1% |
See Marc Márquez audiences in other countries
More Motorsport audiences in Germany
- Formula One (7,925,251)
- Michael Schumacher (5,916,756)
- MotoGP (4,676,219)
- MOTO GP (INDONESIA) (3,708,110)
- MotoGP (3,706,324)
Frequently asked questions
How many fans does Marc Márquez have in Germany?
Marc Márquez has an estimated audience of 378,868 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Marc Márquez fans?
18.6% of Marc Márquez fans are female, 81.4% are male, with an average age of 32.7 years.
Which brands do Marc Márquez fans like most?
Marc Márquez fans show strongest brand affinity for MotoGP (7.58×), Cruiser (motorcycle) (9.89×), and Dainese (25.16×) over the country average.
Where do Marc Márquez fans live in Germany?
Marc Márquez fans in Germany are most concentrated in Bayern (reach 68,141), Nordrhein-Westfalen (reach 61,788), and Baden-Württemberg (reach 55,675). These three regions account for the largest share of the active audience.
What other brands do Marc Márquez fans also like?
Beyond Marc Márquez itself, the audience over-indexes on Cruiser (motorcycle) (9.89×), Dainese (25.16×), Café racer (14.06×), and Indian (motorcycle) (10.08×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Marc Márquez. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.