Marc Márquez Audience in Germany
A data profile of the people who buy, follow and care about Marc Márquez in Germany — modelled from more than twelve digital signal sources. Marc Márquez has an estimated audience of 545,077 people in Germany.
The average Marc Márquez fan in Germany is 32.7 years old, more male, and lives primarily in Bayern.
The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.
Top brand affinities include MotoGP, Cruiser (motorcycle), Dainese, with strongest over-indexing on MotoGP (7.58× the country average).
Demographically, the Marc Márquez audience skews more male with an average age of 32.7, and over-indexes on personality traits such as Need for Security, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Marc Márquez fan in Germany is more male, around 32.7 years old, with strong Need for Security tendencies and a notable affinity for MotoGP.
At a glance
The key figures that characterise the Marc Márquez profile in Germany.
Search interest · 12-month trend
Demographics of Marc Márquez fans
18.6% are female, 81.4% are male, average age 32.7.
Gender split
| Metric | Value |
|---|---|
| Female | 18.6% |
| Male | 81.4% |
| Average age | 32.7 |
| Estimated audience size | 545,077 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 39% | |
| 20-29 | 19% | |
| 30-39 | 16% | |
| 40-49 | 16% | |
| 50+ | 10% |
Geography
Where the Marc Márquez audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen | ~70K | 2.61× | |
| 02 | Thüringen | ~20K | 1.43× | |
| 03 | Brandenburg | ~20K | 1.17× | |
| 04 | Mecklenburg-Vorpommern | ~10K | 1.15× | |
| 05 | Bayern | ~90K | 1.10× | |
| 06 | Baden-Württemberg | ~80K | 1.06× | |
| 07 | Sachsen-Anhalt | ~10K | 1.04× | |
| 08 | Saarland | ~6K | 0.88× | |
| 09 | Hessen | ~30K | 0.86× | |
| 10 | Rheinland-Pfalz | ~20K | 0.83× | |
| 11 | Niedersachsen | ~40K | 0.80× | |
| 12 | Nordrhein-Westfalen | ~90K | 0.77× | |
| 13 | Berlin | ~20K | 0.75× | |
| 14 | Bremen | ~3K | 0.67× | |
| 15 | Schleswig-Holstein | ~10K | 0.66× | |
| 16 | Hamburg | ~8K | 0.63× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Marc Márquez audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jorge Lorenzo | Sports | 39.98× | ||
| 02 | Dainese | Cars & Mobility | 25.16× | ||
| 03 | Alpinestars | Cars & Mobility | 21.13× | ||
| 04 | Álex Márquez | Sports | 20.26× | ||
| 05 | Valentino Rossi | Sports | 17.67× | ||
| 06 | Dirt Bikes | Sports | 13.13× | ||
| 07 | Enduro motorcycle | Sports | 11.88× | ||
| 08 | Indian (motorcycle) | Cars & Mobility | 10.08× | ||
| 09 | Supermoto | Cars & Mobility | 9.91× | ||
| 10 | Cruiser (motorcycle) | Cars & Mobility | 9.89× | ||
| 11 | Moto Guzzi | Cars & Mobility | 9.53× | ||
| 12 | Endurocross | Cars & Mobility | 8.68× | ||
| 13 | MotoGP | Sports | 7.58× | ||
| 14 | Motocross | Sports | 7.33× | ||
| 15 | Enduro | Cars & Mobility | 7.23× | ||
| 16 | Freestyle Motocross | Sports | 6.76× | ||
| 17 | Motorcycle sport | Sports | 5.16× | ||
| 18 | Chopper (motorcycle) | Cars & Mobility | 5.12× | ||
| 19 | Touring motorcycle | Cars & Mobility | 4.99× | ||
| 20 | Custom motorcycle | Cars & Mobility | 4.63× |
Personality of the Marc Márquez audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.58× | |
| Patriotism | CONSERVATISM | 0.97× | |
| Sports Activity | POWER | 0.89× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 0.40× | |
| Indulgence | JOY | 0.47× | |
| Design Affinity | PREMIUM | 0.54× |
Frequently asked questions
How many fans does Marc Márquez have in Germany?
Marc Márquez has an estimated audience of 545,077 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Marc Márquez fans?
18.6% of Marc Márquez fans are female, 81.4% are male, with an average age of 32.7 years.
Which brands do Marc Márquez fans like most?
Marc Márquez fans show strongest brand affinity for MotoGP (7.58×), Cruiser (motorcycle) (9.89×), and Dainese (25.16×) over the country average.
Where do Marc Márquez fans live in Germany?
Marc Márquez fans in Germany are most concentrated in Bayern (reach ~90K), Nordrhein-Westfalen (reach ~90K), and Baden-Württemberg (reach ~80K). These three regions account for the largest share of the active audience.
What other brands do Marc Márquez fans also like?
Beyond Marc Márquez itself, the audience over-indexes on Cruiser (motorcycle) (9.89×), Dainese (25.16×), Alpinestars (21.13×), and Indian (motorcycle) (10.08×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
More Motorsport audiences in Germany
- Formula One (9,329,922)
- Michael Schumacher (5,566,727)
- MotoGP (4,737,768)
- MotoGP (4,053,482)
- MOTO GP (INDONESIA) (3,804,435)
See Marc Márquez audiences in other countries
How to read this data
Audience size is the estimated number of people in Germany who actively search for Marc Márquez. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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