Enduro Audience in Germany
Enduro has an estimated audience of 1,083,550 people in Germany. 22.1% are female, 77.9% are male, average age 32.5. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Eminem, Enduro motorcycle, Endurocross, Entertainment, Freestyle Motocross.
The average Enduro fan in Germany is 32.5 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Eminem, Enduro motorcycle, Endurocross, with strongest over-indexing on Eminem (21.58× the country average). Demographically, the Enduro audience skews more male with an average age of 32.5, and over-indexes on personality traits such as Patriotism, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Topic · Subtype: Motorcycle type
Demographics of Enduro fans
| Metric | Value |
|---|---|
| Female | 22.1% |
| Male | 77.9% |
| Average age | 32.5 |
| Estimated audience size | 1,083,550 |
Audience persona
The typical Enduro fan in Germany is more male, around 32.5 years old, with strong Patriotism tendencies and a notable affinity for Eminem.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 219,609 | 1.26× |
| Nordrhein-Westfalen | 212,712 | 0.9× |
| Baden-Württemberg | 156,873 | 1.06× |
| Niedersachsen | 105,082 | 1× |
| Sachsen | 78,999 | 1.49× |
| Hessen | 74,913 | 0.91× |
| Rheinland-Pfalz | 50,657 | 0.93× |
| Thüringen | 38,579 | 1.4× |
| Brandenburg | 37,513 | 1.12× |
| Berlin | 34,288 | 0.71× |
| Schleswig-Holstein | 32,967 | 0.85× |
| Sachsen-Anhalt | 29,945 | 1.07× |
| Mecklenburg-Vorpommern | 23,359 | 1.13× |
| Hamburg | 19,087 | 0.78× |
| Saarland | 11,665 | 0.88× |
| Bremen | 4,992 | 0.54× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Eminem | 21.58× | Music & Radio |
| Enduro motorcycle | 18.86× | Sports |
| Endurocross | 15.72× | Cars & Mobility |
| Entertainment | 2.15× | Movies & TV |
| Freestyle Motocross | 10.93× | Sports |
| Reading | 2.23× | Literature |
| American football | 3.2× | Sports |
| Consumer electronics | 2.08× | Technology & Electronics |
| Electronic music | 2.82× | Music & Radio |
| Real Madrid C.F. | 3.08× | Sports |
| Food | 1.89× | Food & Beverages |
| Pets | 2.15× | Pets & Animals |
| Outdoor recreation | 1.88× | Sports |
| Adventure | 2.92× | Travel & Leisure |
| UEFA Champions League | 2.39× | Sports |
| Photograph | 2.7× | Technology & Electronics |
| Motorcycle helmet | 5.12× | Cars & Mobility |
| Live events | 1.85× | Music & Radio |
| Galatasaray S.K. | 2.86× | Sports |
| Food and drink | 1.53× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.31 |
| DIY Mentality | THRILL | 1.27 |
| Sports Activity | POWER | 1.14 |
| Travelling | THRILL | 1.12 |
| Luxury Orientation | PREMIUM | 1.01 |
| Risk Appetite | THRILL | 0.99 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.7% |
| Italy | 8.6% |
| Japan | 5.8% |
See Enduro audiences in other countries
More Motorcycle type audiences in Germany
- Chopper (motorcycle) (2,121,554)
- Cruiser (motorcycle) (1,907,914)
- Grand tourer (352,623)
- Cruiser (110,395)
Frequently asked questions
How many fans does Enduro have in Germany?
Enduro has an estimated audience of 1,083,550 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Enduro fans?
22.1% of Enduro fans are female, 77.9% are male, with an average age of 32.5 years.
Which brands do Enduro fans like most?
Enduro fans show strongest brand affinity for Eminem (21.58×), Enduro motorcycle (18.86×), and Endurocross (15.72×) over the country average.
Where do Enduro fans live in Germany?
Enduro fans in Germany are most concentrated in Bayern (reach 219,609), Nordrhein-Westfalen (reach 212,712), and Baden-Württemberg (reach 156,873). These three regions account for the largest share of the active audience.
What other brands do Enduro fans also like?
Beyond Enduro itself, the audience over-indexes on Enduro motorcycle (18.86×), Endurocross (15.72×), Entertainment (2.15×), and Freestyle Motocross (10.93×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Enduro. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.