Supermodel Audience in Germany
Supermodel has an estimated audience of 910,536 people in Germany. 61.8% are female, 38.2% are male, average age 28.5. Top brand affinities: Jotex, Livemusic, Jeremy Renner, Ben Stiller, Jeffrey Dean Morgan.
Top brand affinities include Jotex, Livemusic, Jeremy Renner, with strongest over-indexing on Jotex (78.71× the country average). Demographically, the Supermodel audience skews more female with an average age of 28.5, and over-indexes on personality traits such as Sports Activity, Travelling.
Category: Fashion & Accessoires · Type: Topic · Subtype: Record label
Demographics of Supermodel fans
| Metric | Value |
|---|---|
| Female | 61.8% |
| Male | 38.2% |
| Average age | 28.5 |
| Estimated audience size | 910,536 |
Audience persona
The typical Supermodel fan in Germany is more female, around 28.5 years old, with strong Sports Activity tendencies and a notable affinity for Jotex.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jotex | 78.71× | Shopping |
| Livemusic | 6.35× | Music & Radio |
| Jeremy Renner | 19.63× | Movies & TV |
| Ben Stiller | 19.63× | Movies & TV |
| Jeffrey Dean Morgan | 18.56× | Movies & TV |
| TikTok | 2.62× | Internet & Social Media |
| Danny Trejo | 18.68× | Movies & TV |
| Chadwick Boseman | 19.63× | Movies & TV |
| Joseph Gordon-Levitt | 19.63× | Movies & TV |
| Adriana Lima | 11.46× | Fashion & Accessoires |
| Bob Odenkirk | 14.94× | Movies & TV |
| Natural foods | 5.15× | Food & Beverages |
| Nina Chuba | 5.16× | Music & Radio |
| Car wash | 5.54× | Cars & Mobility |
| Leggings | 4.42× | Fashion & Accessoires |
| Pets | 1.72× | Pets & Animals |
| Chris Evans (actor) | 9.79× | Movies & TV |
| Spiegel Online | 2.01× | News |
| Fashion show | 3.61× | Fashion & Accessoires |
| Travel Blogger | 6.14× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.64 |
| Travelling | THRILL | 1.56 |
| Early Adopter Mentality | POWER | 1.49 |
| Pet Ownership | JOY | 1.46 |
| LGBTQ+ Identity | OPEN | 1.45 |
| Extroversion | THRILL | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.1% |
| China | 10.8% |
| Japan | 10.1% |
See Supermodel audiences in other countries
More Record label audiences in Germany
- Heavy metal music (12,544,963)
- Made in Germany (4,087,058)
- Made in France (1,551,652)
- Playlist (1,043,396)
- Red Bull Records (947,880)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Supermodel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.