Supermodel Audience in United States

Supermodel has an estimated audience of 4,851,793 people in United States. 68.1% are female, 31.9% are male, average age 33.8. Top regions: California, Texas, Florida. Top brand affinities: Finnair, AccuWeather, StubHub, DocuSign, OpenTable.

The average Supermodel fan in United States is 33.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Finnair, AccuWeather, StubHub, with strongest over-indexing on Finnair (675× the country average). Demographically, the Supermodel audience skews more female with an average age of 33.8, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic · Subtype: Record label

Demographics of Supermodel fans

Demographic split for Supermodel audience in United States
MetricValue
Female68.1%
Male31.9%
Average age33.8
Estimated audience size4,851,793

Audience persona

The typical Supermodel fan in United States is more female, around 33.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Supermodel in United States
RegionReachAffinity
California665,6941.25×
Texas437,7311.05×
Florida334,7621.02×
New York323,3701.19×
Illinois173,6841.07×
Pennsylvania170,6101.04×
Georgia170,0701.14×
North Carolina162,0841.11×
Ohio143,9500.96×
Michigan143,3001.13×
New Jersey143,2961.16×
Massachusetts124,5261.3×
Virginia118,7061×
Washington114,4891.18×
Arizona112,2061.13×
Tennessee94,7140.97×
Maryland92,9391.11×
Indiana87,1560.98×
Missouri78,8271.01×
Colorado74,8240.98×
Minnesota71,2881.03×
South Carolina70,6750.97×
Alabama68,1551.01×
Wisconsin65,5220.9×
Oregon62,4381.12×
Kentucky61,2061.01×
Louisiana60,4560.97×
Oklahoma60,0581.11×
Connecticut52,0041.07×
Nevada51,7691.1×
Utah47,7421.1×
Iowa44,7091.12×
Mississippi37,3970.94×
Arkansas36,4110.91×
Kansas32,6930.86×
Idaho24,3341×
Hawaii23,7961.14×
Nebraska22,1420.91×
New Mexico19,1480.79×
West Virginia18,8670.84×
New Hampshire15,8020.83×
Washington, District of Columbia15,1611.04×
Rhode Island14,5150.94×
Maine14,5060.83×
Delaware12,2210.91×
Montana10,9870.82×
Alaska10,2700.99×
North Dakota8,3430.84×
South Dakota8,1670.73×
Vermont6,7110.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Supermodel audience
BrandAffinityCategory
Finnair675×Travel & Leisure
AccuWeather15.97×Home & Garden
StubHub15.69×Travel & Leisure
DocuSign15.07×Technology & Electronics
OpenTable15.85×Food & Beverages
Flickr12.66×Internet & Social Media
Robert Pattinson14.77×Movies & TV
Idris Elba15.96×Movies & TV
Choice Hotels18.81×Travel & Leisure
Michelle Pfeiffer13.09×Movies & TV
Telegram14.61×Internet & Social Media
Liam Neeson11.19×Movies & TV
Pierce Brosnan13.9×Movies & TV
Rebecca Ferguson16.65×Movies & TV
GoDaddy14.24×Technology & Electronics
Natalie Portman11.42×Movies & TV
Enterprise Rent-A-Car6.27×Cars & Mobility
Cotton On15.99×Fashion & Accessoires
Orange17.89×Technology & Electronics
Jake Gyllenhaal11.04×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Supermodel audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.29
Luxury OrientationPREMIUM1.8
Design AffinityPREMIUM1.56
TravellingTHRILL1.54
Early Adopter MentalityPOWER1.35
Pet OwnershipJOY1.25

Worldwide distribution

Worldwide audience distribution share by country for Supermodel
CountryShare
United States18.1%
China10.8%
Japan10.1%

See Supermodel audiences in other countries

More Record label audiences in United States

Frequently asked questions

How many fans does Supermodel have in United States?

Supermodel has an estimated audience of 4,851,793 people in United States, concentrated in California and Texas.

What is the gender split and age of Supermodel fans?

68.1% of Supermodel fans are female, 31.9% are male, with an average age of 33.8 years.

Which brands do Supermodel fans like most?

Supermodel fans show strongest brand affinity for Finnair (675×), AccuWeather (15.97×), and StubHub (15.69×) over the country average.

Where do Supermodel fans live in United States?

Supermodel fans in United States are most concentrated in California (reach 665,694), Texas (reach 437,731), and Florida (reach 334,762). These three regions account for the largest share of the active audience.

What other brands do Supermodel fans also like?

Beyond Supermodel itself, the audience over-indexes on AccuWeather (15.97×), StubHub (15.69×), DocuSign (15.07×), and OpenTable (15.85×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Supermodel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.