A data profile of the people who buy, follow and care about Fine-art photography in United States — modelled from more than twelve digital signal sources. Fine-art photography has an estimated audience of 14,500,876 people in United States.
The average Fine-art photography fan in United States is 36.0 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Pennsylvania.
Top brand affinities include Superman, Documentary photography, Outdoor Photographer, with strongest over-indexing on Superman (2.22× the country average).
Demographically, the Fine-art photography audience skews more female with an average age of 36.0, and over-indexes on personality traits such as Travelling, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Fine-art photography fan in United States is more female, around 36.0 years old, with strong Travelling tendencies and a notable affinity for Superman.
The key figures that characterise the Fine-art photography profile in United States.
55.7% are female, 44.3% are male, average age 36.0.
| Metric | Value |
|---|---|
| Female | 55.7% |
| Male | 44.3% |
| Average age | 36.0 |
| Estimated audience size | 14,500,876 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 23% | |
| 30-39 | 18% | |
| 40-49 | 16% | |
| 50+ | 16% |
of the worldwide Fine-art photography audience comes from United States.
| Country | Share |
|---|---|
| Japan | 16.1% |
| United States | 12.4% |
| China | 11.7% |
Where the Fine-art photography audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Pennsylvania | ~1M | 2.33× | |
| 02 | Utah | ~200K | 1.63× | |
| 03 | Washington | ~400K | 1.49× | |
| 04 | Idaho | ~100K | 1.32× | |
| 05 | Colorado | ~300K | 1.27× | |
| 06 | Oregon | ~200K | 1.20× | |
| 07 | Texas | ~1.5M | 1.13× | |
| 08 | New York | ~900K | 1.11× | |
| 09 | Arizona | ~300K | 1.10× | |
| 10 | Maine | ~60K | 1.09× | |
| 11 | Wisconsin | ~200K | 1.07× | |
| 12 | Kansas | ~100K | 1.07× | |
| 13 | Hawaii | ~70K | 1.07× | |
| 14 | Iowa | ~100K | 1.06× | |
| 15 | Massachusetts | ~300K | 1.05× | |
| 16 | California | ~1.5M | 1.02× | |
| 17 | Illinois | ~500K | 1.02× | |
| 18 | Missouri | ~200K | 1.00× | |
| 19 | North Dakota | ~30K | 1.00× | |
| 20 | Vermont | ~30K | 1.00× | |
| 21 | Minnesota | ~200K | 0.99× | |
| 22 | New Mexico | ~70K | 0.99× | |
| 23 | Montana | ~40K | 0.99× | |
| 24 | Alaska | ~30K | 0.99× | |
| 25 | Washington, District of Columbia | ~40K | 0.98× | |
| 26 | New Jersey | ~400K | 0.97× | |
| 27 | Connecticut | ~100K | 0.97× | |
| 28 | Arkansas | ~100K | 0.97× | |
| 29 | Rhode Island | ~40K | 0.96× | |
| 30 | Delaware | ~40K | 0.96× | |
| 31 | South Dakota | ~30K | 0.96× | |
| 32 | New Hampshire | ~50K | 0.95× | |
| 33 | West Virginia | ~60K | 0.94× | |
| 34 | Nebraska | ~70K | 0.93× | |
| 35 | Florida | ~900K | 0.91× | |
| 36 | North Carolina | ~400K | 0.91× | |
| 37 | Indiana | ~200K | 0.91× | |
| 38 | South Carolina | ~200K | 0.91× | |
| 39 | Maryland | ~200K | 0.90× | |
| 40 | Alabama | ~200K | 0.90× | |
| 41 | Mississippi | ~100K | 0.90× | |
| 42 | Nevada | ~100K | 0.89× | |
| 43 | Oklahoma | ~100K | 0.88× | |
| 44 | Georgia | ~400K | 0.87× | |
| 45 | Michigan | ~300K | 0.87× | |
| 46 | Virginia | ~300K | 0.86× | |
| 47 | Tennessee | ~200K | 0.85× | |
| 48 | Louisiana | ~200K | 0.85× | |
| 49 | Kentucky | ~200K | 0.85× | |
| 50 | Ohio | ~400K | 0.84× |
The strongest cross-interests of the Fine-art photography audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Documentary photography | Technology & Electronics | 8.35× | ||
| 02 | Portrait photography | Technology & Electronics | 6.53× | ||
| 03 | Rhianna (singer) | Music & Radio | 5.79× | ||
| 04 | Outdoor Photographer | Arts & Culture | 5.37× | ||
| 05 | Modeling agency | Fashion & Accessoires | 5.04× | ||
| 06 | Landscape photography | Technology & Electronics | 4.77× | ||
| 07 | Government | Politics & Society | 4.69× | ||
| 08 | Videography | Internet & Social Media | 4.44× | ||
| 09 | Nigeria | Travel & Leisure | 4.21× | ||
| 10 | Shelter Dogs | Pets & Animals | 4.19× | ||
| 11 | Portrait | Arts & Culture | 4.09× | ||
| 12 | Travel photography | Technology & Electronics | 4.04× | ||
| 13 | Nature photography | Technology & Electronics | 3.77× | ||
| 14 | Livemusic | Music & Radio | 2.80× | ||
| 15 | Photographer | Technology & Electronics | 2.71× | ||
| 16 | Superman | Movies & TV | 2.22× | ||
| 17 | TikTok | Internet & Social Media | 2.16× | ||
| 18 | FIFA World Cup | Sports | 1.89× | ||
| 19 | Beauty | Beauty & Wellness | 1.75× | ||
| 20 | Online shopping | Shopping | 1.62× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.93× | |
| Mindfulness | BALANCE | 1.81× | |
| Design Affinity | PREMIUM | 1.51× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.60× | |
| Quality Awareness | PREMIUM | 0.76× | |
| Family Orientation | CONSERVATISM | 0.78× |
Fine-art photography has an estimated audience of 14,500,876 people in United States, concentrated in California and Texas.
55.7% of Fine-art photography fans are female, 44.3% are male, with an average age of 36.0 years.
Fine-art photography fans show strongest brand affinity for Superman (2.22×), Documentary photography (8.35×), and Outdoor Photographer (5.37×) over the country average.
Fine-art photography fans in United States are most concentrated in California (reach ~1.5M), Texas (reach ~1.5M), and Pennsylvania (reach ~1M). These three regions account for the largest share of the active audience.
Beyond Fine-art photography itself, the audience over-indexes on Documentary photography (8.35×), Outdoor Photographer (5.37×), Landscape photography (4.77×), and Beauty (1.75×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Fine-art photography. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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