Rascasse Audience Intelligence

Photographer Audience in United States

A data profile of the people who buy, follow and care about Photographer in United States — modelled from more than twelve digital signal sources. Photographer has an estimated audience of 49,860,135 people in United States.

#296among Topic in United States#23in Technology & Electronics

The average Photographer fan in United States is 41.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Digital photography, Planet Fitness, Drawing, with strongest over-indexing on Digital photography (2.24× the country average).

Demographically, the Photographer audience skews more female with an average age of 41.7, and over-indexes on personality traits such as Travelling, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Photographer fan in United States is more female, around 41.7 years old, with strong Travelling tendencies and a notable affinity for Digital photography.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Photographer profile in United States.

Audience size
49.9M
in United States
Gender
57.4%♀
42.6% male
Age
41.7
average years
Country rank
#405
Topic in United States
Fig. 01

Search interest · 12-month trend

+16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Photographer fans

57.4% are female, 42.6% are male, average age 41.7.

Fig. 02

Gender split

57.4%
Female
42.6%
Male
Demographic split for Photographer audience in United States
MetricValue
Female57.4%
Male42.6%
Average age41.7
Estimated audience size49,860,135
Fig. 03

Age distribution

Ø 41.7
average years
Age distribution of the Photographer audience in United States
Age bracketShare%
16-1915%
20-2918%
30-3919%
40-4921%
50+27%
Fig. 04

Worldwide distribution

20.0%

of the worldwide Photographer audience comes from United States.

Worldwide audience distribution share by country for Photographer
CountryShare
United States20.0%
Japan5.4%
Italy4.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Photographer audience in United States is strongest.

Fig. 05

Top regions by affinity

Photographer fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~2.5M2.25×
02New Mexico~300K1.37×
03Oregon~800K1.33×
04Ohio~2M1.23×
05Iowa~500K1.23×
06Hawaii~300K1.20×
07Washington~1M1.17×
08Texas~5M1.15×
09Wyoming~80K1.14×
10Kansas~400K1.13×
11California~6M1.10×
12Virginia~1.5M1.09×
13South Carolina~800K1.06×
14North Dakota~100K1.06×
15Utah~500K1.04×
16Idaho~300K1.04×
17South Dakota~100K1.04×
18Florida~3.5M1.03×
19Georgia~1.5M1.01×
20Minnesota~700K1.01×
21Arkansas~400K1.00×
22Mississippi~400K1.00×
23Indiana~900K0.99×
24Louisiana~600K0.99×
25Kentucky~600K0.99×
26Oklahoma~600K0.99×
27Pennsylvania~1.5M0.98×
28Missouri~800K0.97×
29North Carolina~1.5M0.96×
30Maryland~800K0.96×
31Alabama~700K0.96×
32New York~2.5M0.95×
33New Jersey~1M0.95×
34Colorado~700K0.95×
35Nebraska~200K0.94×
36Montana~100K0.94×
37Illinois~1.5M0.92×
38Tennessee~900K0.92×
39Alaska~100K0.92×
40Michigan~1M0.91×
41Wisconsin~700K0.89×
42Connecticut~400K0.88×
43Maine~200K0.88×
44Delaware~100K0.88×
45Nevada~400K0.85×
46Massachusetts~800K0.83×
47New Hampshire~200K0.83×
48West Virginia~200K0.82×
49Rhode Island~100K0.81×
50Washington, District of Columbia~100K0.77×
Fig. 06

Affinity by region

Affinity by region — Photographer, United States
0.77×1.00×2.25×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Photographer audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Photographer audience
#·InterestCategoryAffinity×
01Single-lens reflex cameraTechnology & Electronics4.63×
02Fine-art photographyTechnology & Electronics2.71×
03Digital photographyBusiness & Career2.24×
04Travel photographyTechnology & Electronics2.23×
05Diaper bagKids & Family2.19×
06VideographyInternet & Social Media2.16×
07Wildlife photographyTechnology & Electronics2.15×
08Digital artArts & Culture2.05×
09Art exhibitionArts & Culture1.92×
10MeteorologyHome & Garden1.65×
11DrawingHome & Garden1.62×
12InnovationBusiness & Career1.61×
13Contemporary artArts & Culture1.61×
14Movie theaterMovies & TV1.61×
15Planet FitnessSports1.56×
16Modern artArts & Culture1.56×
17Fine artBusiness & Career1.55×
18MuseumArts & Culture1.54×
19WeatherHome & Garden1.52×
20DonationBusiness & Career1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Photographer audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Photographer audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL1.48×
PatriotismCONSERVATISM1.45×
IndulgenceJOY1.36×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Photographer audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.86×
Need for SecurityCONSERVATISM0.95×
Social Media UsageJOY0.96×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Photographer have in United States?

Photographer has an estimated audience of 49,860,135 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Photographer fans?

57.4% of Photographer fans are female, 42.6% are male, with an average age of 41.7 years.

03

Which brands do Photographer fans like most?

Photographer fans show strongest brand affinity for Digital photography (2.24×), Planet Fitness (1.56×), and Drawing (1.62×) over the country average.

04

Where do Photographer fans live in United States?

Photographer fans in United States are most concentrated in California (reach ~6M), Texas (reach ~5M), and Florida (reach ~3.5M). These three regions account for the largest share of the active audience.

05

What other brands do Photographer fans also like?

Beyond Photographer itself, the audience over-indexes on Planet Fitness (1.56×), Drawing (1.62×), Weather (1.52×), and Fine-art photography (2.71×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Technology & Electronics audiences in United States

See Photographer audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Photographer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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