Rascasse Audience Intelligence

Susanne Steiger Audience in Germany

A data profile of the people who buy, follow and care about Susanne Steiger in Germany — modelled from more than twelve digital signal sources. Susanne Steiger has an estimated audience of 1,465,865 people in Germany.

#37among TV personality in Germany#483among Person in Germany#439in Movies & TV

The average Susanne Steiger fan in Germany is 41.0 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Horst Lichter, Die Küchenschlacht, Andy Borg, with strongest over-indexing on Horst Lichter (36.82× the country average).

Demographically, the Susanne Steiger audience skews more female with an average age of 41.0, and over-indexes on personality traits such as Convenience Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Susanne Steiger fan in Germany is more female, around 41.0 years old, with strong Convenience Orientation tendencies and a notable affinity for Horst Lichter.

Category: Movies & TV · Type: Person · Subtype: TV personality

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Susanne Steiger profile in Germany.

Audience size
1.5M
in Germany
Gender
59.1%♀
40.9% male
Age
41.0
average years
Country rank
#4556
Person in Germany
Fig. 01

Search interest · 12-month trend

-55%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Susanne Steiger fans

59.1% are female, 40.9% are male, average age 41.0.

Fig. 02

Gender split

59.1%
Female
40.9%
Male
Demographic split for Susanne Steiger audience in Germany
MetricValue
Female59.1%
Male40.9%
Average age41.0
Estimated audience size1,465,865
Fig. 03

Age distribution

Ø 41.0
average years
Age distribution of the Susanne Steiger audience in Germany
Age bracketShare%
16-1915%
20-2918%
30-3921%
40-4924%
50+22%
Fig. 04

Worldwide distribution

88.6%

of the worldwide Susanne Steiger audience comes from Germany.

Worldwide audience distribution share by country for Susanne Steiger
CountryShare
Germany88.6%
Austria5.9%
Switzerland2.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Susanne Steiger audience in Germany is strongest.

Fig. 05

Top regions by affinity

Susanne Steiger fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~60K1.36×
02Thüringen~60K1.36×
03Rheinland-Pfalz~100K1.23×
04Nordrhein-Westfalen~400K1.16×
05Saarland~20K1.15×
06Niedersachsen~200K1.13×
07Mecklenburg-Vorpommern~40K1.13×
08Sachsen~90K1.12×
09Brandenburg~50K1.07×
10Schleswig-Holstein~60K0.99×
11Bayern~200K0.84×
12Baden-Württemberg~200K0.84×
13Hessen~100K0.80×
14Bremen~10K0.72×
15Hamburg~20K0.61×
16Berlin~40K0.56×
Fig. 06

Affinity by region

Affinity by region — Susanne Steiger, Germany
0.56×1.00×1.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Susanne Steiger audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Susanne Steiger audience
#·InterestCategoryAffinity×
01Horst LichterMovies & TV36.82×
02Circus HalliGalliMovies & TV23.53×
03Die KüchenschlachtFood & Beverages14.03×
04chefkoch.deFood & Beverages11.01×
05Andy BorgMusic & Radio5.67×
06ZDF-FernsehgartenMovies & TV5.65×
07Michael Patrick KellyMusic & Radio5.38×
08Hape KerkelingMovies & TV4.29×
09Scooby-DooMovies & TV4.02×
10Udo JürgensMusic & Radio3.89×
11SatireLiterature3.26×
12Roland KaiserMusic & Radio3.18×
13ZDFMovies & TV2.52×
14NatureHome & Garden2.42×
15RTL TelevisionMovies & TV2.38×
16VacationsTravel & Leisure2.33×
17Müller (company)Food & Beverages2.18×
18FamilyKids & Family2.00×
19TagesschauMovies & TV1.71×
20GermanyTravel & Leisure1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Susanne Steiger audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Susanne Steiger audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.27×
SpiritualityBALANCE1.23×
PatriotismCONSERVATISM1.23×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Susanne Steiger audience · Rather not
TraitClusterDeviationScore
Sports ActivityPOWER0.81×
Price SensitivityPREMIUM0.86×
Social Media UsageJOY0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Susanne Steiger have in Germany?

Susanne Steiger has an estimated audience of 1,465,865 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Susanne Steiger fans?

59.1% of Susanne Steiger fans are female, 40.9% are male, with an average age of 41.0 years.

03

Which brands do Susanne Steiger fans like most?

Susanne Steiger fans show strongest brand affinity for Horst Lichter (36.82×), Die Küchenschlacht (14.03×), and Andy Borg (5.67×) over the country average.

04

Where do Susanne Steiger fans live in Germany?

Susanne Steiger fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Susanne Steiger fans also like?

Beyond Susanne Steiger itself, the audience over-indexes on Die Küchenschlacht (14.03×), Andy Borg (5.67×), Nature (2.42×), and Family (2×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More TV personality audiences in Germany

See Susanne Steiger audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Susanne Steiger. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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