Synthpop Audience in Germany
Synthpop has an estimated audience of 564,677 people in Germany. 41.6% are female, 58.4% are male, average age 41.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Post-punk, Drop shipping, Alternative dance, Electropop, Monty Python.
The average Synthpop fan in Germany is 41.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Post-punk, Drop shipping, Alternative dance, with strongest over-indexing on Post-punk (26.84× the country average). Demographically, the Synthpop audience skews more male with an average age of 41.3, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Synthpop fans
| Metric | Value |
|---|---|
| Female | 41.6% |
| Male | 58.4% |
| Average age | 41.3 |
| Estimated audience size | 564,677 |
Audience persona
The typical Synthpop fan in Germany is more male, around 41.3 years old, with strong Extroversion tendencies and a notable affinity for Post-punk.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 107,785 | 0.87× |
| Bayern | 71,582 | 0.79× |
| Baden-Württemberg | 56,675 | 0.74× |
| Niedersachsen | 50,110 | 0.91× |
| Hessen | 41,375 | 0.96× |
| Sachsen | 37,178 | 1.34× |
| Berlin | 36,933 | 1.46× |
| Rheinland-Pfalz | 21,791 | 0.77× |
| Brandenburg | 18,627 | 1.06× |
| Thüringen | 18,394 | 1.28× |
| Schleswig-Holstein | 16,101 | 0.79× |
| Sachsen-Anhalt | 16,078 | 1.1× |
| Hamburg | 13,967 | 1.09× |
| Mecklenburg-Vorpommern | 10,212 | 0.95× |
| Saarland | 5,857 | 0.84× |
| Bremen | 4,981 | 1.03× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Post-punk | 26.84× | Music & Radio |
| Drop shipping | 9.44× | Shopping |
| Alternative dance | 19.01× | Music & Radio |
| Electropop | 42.58× | Music & Radio |
| Monty Python | 37.19× | Movies & TV |
| Alphaville (band) | 22.52× | Music & Radio |
| Kim Wilde | 26.67× | Music & Radio |
| Digitizing | 12.78× | Technology & Electronics |
| Spiegel Online | 4.25× | News |
| Stars | 14.91× | Music & Radio |
| Festival | 4.5× | Music & Radio |
| Bild | 2.82× | News |
| Eurythmics | 26.58× | Music & Radio |
| 30 Rock | 44.6× | Movies & TV |
| Electronic music | 3.18× | Music & Radio |
| Iggy Pop | 14.59× | Music & Radio |
| Jazz music | 3.86× | Music & Radio |
| Incremental game | 28.2× | Games |
| Current events | 2.66× | Arts & Culture |
| Der Tagesspiegel | 4.56× | News |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.44 |
| Early Adopter Mentality | POWER | 1.41 |
| Tradition | CONSERVATISM | 1.4 |
| Urban Lifestyle | OPEN | 1.23 |
| Sustainability | BALANCE | 1.22 |
| Travelling | THRILL | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 28.0% |
| Brazil | 10.9% |
| United Kingdom | 8.5% |
See Synthpop audiences in other countries
More Musical genre audiences in Germany
- Rock music (18,166,878)
- Pop music (14,886,908)
- Hip hop music (12,843,274)
- Popular music (12,282,056)
- Rhythm and blues music (11,588,590)
Frequently asked questions
How many fans does Synthpop have in Germany?
Synthpop has an estimated audience of 564,677 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Synthpop fans?
41.6% of Synthpop fans are female, 58.4% are male, with an average age of 41.3 years.
Which brands do Synthpop fans like most?
Synthpop fans show strongest brand affinity for Post-punk (26.84×), Drop shipping (9.44×), and Alternative dance (19.01×) over the country average.
Where do Synthpop fans live in Germany?
Synthpop fans in Germany are most concentrated in Nordrhein-Westfalen (reach 107,785), Bayern (reach 71,582), and Baden-Württemberg (reach 56,675). These three regions account for the largest share of the active audience.
What other brands do Synthpop fans also like?
Beyond Synthpop itself, the audience over-indexes on Drop shipping (9.44×), Alternative dance (19.01×), Electropop (42.58×), and Monty Python (37.19×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Synthpop. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.