Rascasse Audience Intelligence

Tagalog language Audience in Germany

A data profile of the people who buy, follow and care about Tagalog language in Germany — modelled from more than twelve digital signal sources. Tagalog language has an estimated audience of 256,839 people in Germany.

#61among Language in Germany#6642among Topic in Germany#968in Politics & Society

The average Tagalog language fan in Germany is 40.3 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Jordan Henderson, Tom Welling, Kilt, with strongest over-indexing on Jordan Henderson (90.32× the country average).

Demographically, the Tagalog language audience skews balanced with an average age of 40.3, and over-indexes on personality traits such as Spirituality, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Tagalog language fan in Germany is balanced, around 40.3 years old, with strong Spirituality tendencies and a notable affinity for Jordan Henderson.

Category: Politics & Society · Type: Topic · Subtype: Language

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tagalog language profile in Germany.

Audience size
257K
in Germany
Gender
54.1%♀
45.9% male
Age
40.3
average years
Country rank
#19313
Topic in Germany
Fig. 01

Search interest · 12-month trend

-17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tagalog language fans

54.1% are female, 45.9% are male, average age 40.3.

Fig. 02

Gender split

54.1%
Female
45.9%
Male
Demographic split for Tagalog language audience in Germany
MetricValue
Female54.1%
Male45.9%
Average age40.3
Estimated audience size256,839
Fig. 03

Age distribution

Ø 40.3
average years
Age distribution of the Tagalog language audience in Germany
Age bracketShare%
16-1916%
20-2919%
30-3921%
40-4922%
50+21%
Fig. 04

Worldwide distribution

0.9%

of the worldwide Tagalog language audience comes from Germany.

Worldwide audience distribution share by country for Tagalog language
CountryShare
Philippines26.2%
United States10.3%
Malaysia4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tagalog language audience in Germany is strongest.

Fig. 05

Top regions by affinity

Tagalog language fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~20K1.55×
02Hessen~30K1.41×
03Hamburg~7K1.29×
04Bremen~3K1.18×
05Nordrhein-Westfalen~60K1.05×
06Baden-Württemberg~40K1.05×
07Rheinland-Pfalz~10K1.05×
08Bayern~40K1.02×
09Schleswig-Holstein~9K1.02×
10Niedersachsen~20K0.93×
11Saarland~3K0.93×
12Sachsen~10K0.81×
13Brandenburg~6K0.81×
14Thüringen~5K0.77×
15Mecklenburg-Vorpommern~4K0.77×
16Sachsen-Anhalt~5K0.72×
Fig. 06

Affinity by region

Affinity by region — Tagalog language, Germany
0.72×1.00×1.55×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tagalog language audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tagalog language audience
#·InterestCategoryAffinity×
01Marian RiveraFashion & Accessoires131.53×
02Jordan HendersonSports90.32×
03KiltFashion & Accessoires44.90×
04DenpasarTravel & Leisure42.84×
05HanoiTravel & Leisure21.29×
06Wire transferTechnology & Electronics20.45×
07Tom WellingMovies & TV20.00×
08Bill MurrayMovies & TV20.00×
09James FrancoMovies & TV20.00×
10ChongqingTravel & Leisure19.57×
11Firefly (airline)Travel & Leisure19.25×
12Paul RuddMovies & TV19.14×
13Evangeline LillyMovies & TV13.87×
14PhilippinesTravel & Leisure11.88×
15AromatherapyHome & Garden11.74×
16Mel GibsonMovies & TV10.77×
17Day spaBeauty & Wellness10.09×
18Western UnionBusiness & Career7.74×
19Qatar AirwaysTravel & Leisure6.97×
20CanadaTravel & Leisure3.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tagalog language audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Tagalog language audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.41×
TraditionCONSERVATISM2.34×
TravellingTHRILL2.10×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Tagalog language audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.50×
Luxury OrientationPREMIUM0.67×
Design AffinityPREMIUM0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Tagalog language have in Germany?

Tagalog language has an estimated audience of 256,839 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Tagalog language fans?

54.1% of Tagalog language fans are female, 45.9% are male, with an average age of 40.3 years.

03

Which brands do Tagalog language fans like most?

Tagalog language fans show strongest brand affinity for Jordan Henderson (90.32×), Tom Welling (20×), and Kilt (44.9×) over the country average.

04

Where do Tagalog language fans live in Germany?

Tagalog language fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~40K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Tagalog language fans also like?

Beyond Tagalog language itself, the audience over-indexes on Tom Welling (20×), Kilt (44.9×), Western Union (7.74×), and Philippines (11.88×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Language audiences in Germany

See Tagalog language audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Tagalog language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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