Thai rock Audience in Germany
Thai rock has an estimated audience of 914,986 people in Germany. 39.1% are female, 60.9% are male, average age 42.0. Top regions: Baden-Württemberg, Bayern, Rheinland-Pfalz. Top brand affinities: Thai pop music, Satire, Once upon a time, Creedence Clearwater Revival, Bryan Adams.
The average Thai rock fan in Germany is 42.0 years old, more male, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Bayern, Rheinland-Pfalz. Top brand affinities include Thai pop music, Satire, Once upon a time, with strongest over-indexing on Thai pop music (107.09× the country average). Demographically, the Thai rock audience skews more male with an average age of 42.0, and over-indexes on personality traits such as Tradition, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Thai rock fans
| Metric | Value |
|---|---|
| Female | 39.1% |
| Male | 60.9% |
| Average age | 42.0 |
| Estimated audience size | 914,986 |
Audience persona
The typical Thai rock fan in Germany is more male, around 42.0 years old, with strong Tradition tendencies and a notable affinity for Thai pop music.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Baden-Württemberg | 50,998 | 0.41× |
| Bayern | 49,336 | 0.34× |
| Rheinland-Pfalz | 48,358 | 1.05× |
| Nordrhein-Westfalen | 47,994 | 0.24× |
| Niedersachsen | 44,556 | 0.5× |
| Thüringen | 42,758 | 1.83× |
| Saarland | 38,874 | 3.46× |
| Sachsen-Anhalt | 38,246 | 1.61× |
| Brandenburg | 37,783 | 1.33× |
| Hessen | 35,611 | 0.51× |
| Sachsen | 35,497 | 0.79× |
| Berlin | 29,811 | 0.73× |
| Mecklenburg-Vorpommern | 28,754 | 1.65× |
| Schleswig-Holstein | 26,219 | 0.8× |
| Hamburg | 24,134 | 1.17× |
| Bremen | 7,013 | 0.9× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Thai pop music | 107.09× | Music & Radio |
| Satire | 8.81× | Literature |
| Once upon a time | 26.19× | Movies & TV |
| Creedence Clearwater Revival | 23.78× | Music & Radio |
| Bryan Adams | 13.7× | Music & Radio |
| 1990s in music | 23.76× | Music & Radio |
| Estrella Galicia | 56.01× | Food & Beverages |
| German television comedy | 7.13× | Movies & TV |
| Linkin Park | 7.97× | Music & Radio |
| Tagesschau | 2.2× | Movies & TV |
| Allgäu | 6.54× | Travel & Leisure |
| Creative Commons | 5.05× | Technology & Electronics |
| Country rap | 5.8× | Music & Radio |
| Jethro Tull (band) | 14.23× | Music & Radio |
| Pets | 1.77× | Pets & Animals |
| Deep Purple | 10.2× | Music & Radio |
| Classic rock | 7.3× | Music & Radio |
| Syd Barrett | 17.4× | Music & Radio |
| 1970s in music | 12.98× | Music & Radio |
| Brenda Song | 18.67× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.77 |
| Patriotism | CONSERVATISM | 1.49 |
| Pet Ownership | JOY | 1.42 |
| Community Orientation | OPEN | 1.3 |
| Spirituality | BALANCE | 1.18 |
| Indulgence | JOY | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 33.4% |
| United Kingdom | 5.8% |
| Mexico | 4.9% |
See Thai rock audiences in other countries
More Musical genre audiences in Germany
- Rock music (18,166,878)
- Pop music (14,886,908)
- Hip hop music (12,843,274)
- Popular music (12,282,056)
- Rhythm and blues music (11,588,590)
Frequently asked questions
How many fans does Thai rock have in Germany?
Thai rock has an estimated audience of 914,986 people in Germany, concentrated in Baden-Württemberg and Bayern.
What is the gender split and age of Thai rock fans?
39.1% of Thai rock fans are female, 60.9% are male, with an average age of 42.0 years.
Which brands do Thai rock fans like most?
Thai rock fans show strongest brand affinity for Thai pop music (107.09×), Satire (8.81×), and Once upon a time (26.19×) over the country average.
Where do Thai rock fans live in Germany?
Thai rock fans in Germany are most concentrated in Baden-Württemberg (reach 50,998), Bayern (reach 49,336), and Rheinland-Pfalz (reach 48,358). These three regions account for the largest share of the active audience.
What other brands do Thai rock fans also like?
Beyond Thai rock itself, the audience over-indexes on Satire (8.81×), Once upon a time (26.19×), Creedence Clearwater Revival (23.78×), and Bryan Adams (13.7×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Thai rock. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.