Top 50 Beauties in Germany
This curated ranking covers the 50 largest beauties in Germany, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 58 beauties tracked in Germany, the 50 ranked here account for the largest measured audience reach. Beauty, Lip and Smile lead the list with a combined estimated audience of 35,651,088 people. Across all 50 entries the average audience size is 1,056,880, and the largest, Beauty, reaches around 29,225,664 people in Germany. Audience size is the estimated number of unique people in Germany who actively engage with each beauty, derived from search demand signals. Rankings reflect search-behavior signals collected across Germany and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Beauty |
29,225,664 | 3.9% | Beauty | Beauty & Wellness |
| 2 |  Lip |
3,233,445 | 2.7% | Beauty | Beauty & Wellness |
| 3 |  Smile |
3,191,979 | 2.1% | Beauty | Beauty & Wellness |
| 4 |  Beauty & Fashion |
2,749,200 | 3.1% | Beauty | Beauty & Wellness |
| 5 |  Flaconi |
2,544,721 | 87.0% | Beauty | Shopping |
| 6 |  Cuteness |
2,456,962 | 2.8% | Beauty | Beauty & Wellness |
| 7 |  Cosmetology |
2,245,808 | 1.9% | Beauty | Beauty & Wellness |
| 8 |  Beauty tips |
1,820,347 | 3.2% | Beauty | Beauty & Wellness |
| 9 |  Makeup &hair |
1,631,398 | 3.6% | Beauty | Beauty & Wellness |
| 10 |  Personal stylist |
1,085,139 | 2.0% | Beauty | Fashion & Accessoires |
| 11 |  Beauty & Style |
702,529 | 3.1% | Beauty | Beauty & Wellness |
| 12 |  Cult Beauty |
448,466 | 8.7% | Beauty | Shopping |
| 13 |  Femininity |
358,926 | 2.2% | Beauty | Beauty & Wellness |
| 14 |  Makeover |
177,829 | 1.9% | Beauty | Beauty & Wellness |
| 15 |  Kruidvat |
155,266 | 1.1% | Beauty | Shopping |
| 16 |  Beautylish |
149,624 | 7.3% | Beauty | Shopping |
| 17 |  Vanity |
142,709 | 3.2% | Beauty | Beauty & Wellness |
| 18 |  Perfumes Club |
105,770 | 7.5% | Beauty | Shopping |
| 19 |  My Little Box |
90,755 | 12.1% | Beauty | Shopping |
| 20 |  Pink Box |
75,327 | 20.1% | Beauty | Shopping |
| 21 |  Image Skincare |
73,282 | 9.3% | Beauty | Shopping |
| 22 |  dirk rossmann gmbh |
28,800 | 96.9% | Beauty | Shopping |
| 23 |  ICI Paris XL |
23,262 | 1.1% | Beauty | Shopping |
| 24 |  HOLLYWOOD SMILE |
19,944 | 4.9% | Beauty | Beauty & Wellness |
| 25 |  DermStore |
18,553 | 1.6% | Beauty | Shopping |
| 26 |  Mannings |
15,985 | 3.4% | Beauty | Shopping |
| 27 |  Bluemercury |
14,129 | 0.8% | Beauty | Shopping |
| 28 |  Nature et Découvertes |
12,888 | 0.6% | Beauty | Shopping |
| 29 |  Crabtree & Evelyn |
12,358 | 1.8% | Beauty | Shopping |
| 30 |  CosmoProf |
9,689 | 0.1% | Beauty | Beauty & Wellness |
| 31 |  SkinStore |
6,800 | 2.4% | Beauty | Shopping |
| 32 |  Najoba |
4,268 | 65.3% | Beauty | Shopping |
| 33 |  Superdrug |
2,399 | 0.0% | Beauty | Shopping |
| 34 |  Physical attractiveness |
1,967 | 4.6% | Beauty | Beauty & Wellness |
| 35 |  BeautynetKorea |
1,130 | 4.1% | Beauty | Shopping |
| 36 |  Mecca Cosmetica |
935 | 0.3% | Beauty | Shopping |
| 37 |  Tudo de Maquiagem |
866 | 3.6% | Beauty | Shopping |
| 38 |  O Boticário |
835 | 0.0% | Beauty | Shopping |
| 39 |  Jean Coutu Group |
833 | 0.0% | Beauty | Shopping |
| 40 |  Miss America's Outstanding Teen state pageants |
793 | 3.6% | Beauty | Beauty & Wellness |
| 41 |  CVS Pharmacy |
650 | 0.0% | Beauty | Shopping |
| 42 |  Buxom Cosmetics |
352 | 4.6% | Beauty | Shopping |
| 43 |  Puteri Indonesia |
343 | 0.1% | Beauty | Beauty & Wellness |
| 44 |  Adore Beauty |
312 | 0.0% | Beauty | Shopping |
| 45 |  Capital Hair & Beauty |
243 | 0.1% | Beauty | Shopping |
| 46 |  Debenhams Beauty Club |
142 | 3.2% | Beauty | Shopping |
| 47 |  Beleza na Web |
133 | 0.0% | Beauty | Shopping |
| 48 |  SPACE.NK.apothecary |
133 | 3.0% | Beauty | Shopping |
| 49 |  Merrez'ca cosmetics |
89 | 0.0% | Beauty | Shopping |
| 50 |  Arbonne UK |
71 | 0.2% | Beauty | Shopping |
Frequently asked questions
How is this Top 50 list compiled?
Rascasse aggregates anonymized search-behavior signals across Germany and ranks each beauty by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest beauty in Germany?
Beauty currently leads with an estimated audience of 29,225,664 people in Germany.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Germany. Lists below 5 entries are not published. See methodology for full details.