Traffic sign Audience in Germany
Traffic sign has an estimated audience of 433,913 people in Germany. 33.5% are female, 66.5% are male, average age 41.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Megan Fox, Traffic, Klondike Gold Rush, Boom Beach, Husqvarna.
The average Traffic sign fan in Germany is 41.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Megan Fox, Traffic, Klondike Gold Rush, with strongest over-indexing on Megan Fox (14.76× the country average). Demographically, the Traffic sign audience skews more male with an average age of 41.5, and over-indexes on personality traits such as Need for Security, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Topic
Demographics of Traffic sign fans
| Metric | Value |
|---|---|
| Female | 33.5% |
| Male | 66.5% |
| Average age | 41.5 |
| Estimated audience size | 433,913 |
Audience persona
The typical Traffic sign fan in Germany is more male, around 41.5 years old, with strong Need for Security tendencies and a notable affinity for Megan Fox.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 102,769 | 1.08× |
| Bayern | 68,130 | 0.98× |
| Baden-Württemberg | 57,553 | 0.97× |
| Niedersachsen | 47,723 | 1.13× |
| Hessen | 30,655 | 0.93× |
| Rheinland-Pfalz | 23,964 | 1.1× |
| Sachsen | 20,751 | 0.98× |
| Berlin | 16,603 | 0.86× |
| Schleswig-Holstein | 15,648 | 1× |
| Brandenburg | 12,195 | 0.91× |
| Mecklenburg-Vorpommern | 11,264 | 1.36× |
| Thüringen | 10,267 | 0.93× |
| Sachsen-Anhalt | 10,098 | 0.9× |
| Hamburg | 9,587 | 0.98× |
| Saarland | 5,061 | 0.95× |
| Bremen | 3,532 | 0.95× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Megan Fox | 14.76× | Movies & TV |
| Traffic | 12.9× | Cars & Mobility |
| Klondike Gold Rush | 24.3× | Business & Career |
| Boom Beach | 24.12× | Games |
| Husqvarna | 12.87× | Home & Garden |
| Benjamin Netanyahu | 11.03× | Politics & Society |
| The Mechanic (2011 film) | 14.54× | Movies & TV |
| Subway Surfers | 18.36× | Games |
| Tony Jaa | 41.33× | Movies & TV |
| Attorney at law | 15.68× | Politics & Society |
| La Vanguardia | 20× | News |
| L'Osteria | 6.86× | Food & Beverages |
| Royal Spanish Football Federation | 79.91× | Sports |
| Term life insurance | 20× | Business & Career |
| Open eBook | 11.33× | Technology & Electronics |
| Danske Spil | 61.47× | Games |
| Cinelli | 40.81× | Cars & Mobility |
| FarmVille | 11.7× | Games |
| Hay Day | 11.07× | Games |
| Actor Vijay | 25.89× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 2.22 |
| Early Adopter Mentality | POWER | 2 |
| Sustainability | BALANCE | 1.65 |
| Patriotism | CONSERVATISM | 1.49 |
| Quality Awareness | PREMIUM | 1.44 |
| Community Orientation | OPEN | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.6% |
| United Kingdom | 11.2% |
| Netherlands | 9.6% |
See Traffic sign audiences in other countries
More Cars & Mobility audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Traffic sign have in Germany?
Traffic sign has an estimated audience of 433,913 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Traffic sign fans?
33.5% of Traffic sign fans are female, 66.5% are male, with an average age of 41.5 years.
Which brands do Traffic sign fans like most?
Traffic sign fans show strongest brand affinity for Megan Fox (14.76×), Traffic (12.9×), and Klondike Gold Rush (24.3×) over the country average.
Where do Traffic sign fans live in Germany?
Traffic sign fans in Germany are most concentrated in Nordrhein-Westfalen (reach 102,769), Bayern (reach 68,130), and Baden-Württemberg (reach 57,553). These three regions account for the largest share of the active audience.
What other brands do Traffic sign fans also like?
Beyond Traffic sign itself, the audience over-indexes on Traffic (12.9×), Klondike Gold Rush (24.3×), Boom Beach (24.12×), and Husqvarna (12.87×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Traffic sign. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.