Klondike Gold Rush Audience in Germany
Klondike Gold Rush has an estimated audience of 500,815 people in Germany. 67.5% are female, 32.5% are male, average age 39.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Henley shirt, Rossmann, Gil Ofarim, Progressive rock, Saving.
The average Klondike Gold Rush fan in Germany is 39.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Henley shirt, Rossmann, Gil Ofarim, with strongest over-indexing on Henley shirt (20× the country average). Demographically, the Klondike Gold Rush audience skews more female with an average age of 39.4, and over-indexes on personality traits such as Price Sensitivity, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Klondike Gold Rush fans
| Metric | Value |
|---|---|
| Female | 67.5% |
| Male | 32.5% |
| Average age | 39.4 |
| Estimated audience size | 500,815 |
Audience persona
The typical Klondike Gold Rush fan in Germany is more female, around 39.4 years old, with strong Price Sensitivity tendencies and a notable affinity for Henley shirt.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 53,208 | 0.49× |
| Bayern | 50,345 | 0.63× |
| Baden-Württemberg | 44,331 | 0.65× |
| Niedersachsen | 22,367 | 0.46× |
| Hessen | 21,555 | 0.56× |
| Berlin | 18,814 | 0.84× |
| Rheinland-Pfalz | 16,042 | 0.64× |
| Sachsen-Anhalt | 16,039 | 1.24× |
| Sachsen | 15,173 | 0.62× |
| Thüringen | 14,262 | 1.12× |
| Brandenburg | 14,190 | 0.91× |
| Schleswig-Holstein | 13,739 | 0.76× |
| Saarland | 13,003 | 2.11× |
| Mecklenburg-Vorpommern | 12,824 | 1.34× |
| Bremen | 12,283 | 2.87× |
| Hamburg | 8,648 | 0.76× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Henley shirt | 20× | Fashion & Accessoires |
| Rossmann | 2.5× | Shopping |
| Gil Ofarim | 3.29× | Music & Radio |
| Progressive rock | 2.57× | Music & Radio |
| Saving | 2× | Business & Career |
| Home Office | 1.68× | Business & Career |
| Buddy – The Buddy Holly Story | 6.16× | Music & Radio |
| Katie Piper | 11.66× | Movies & TV |
| Handmade Gifts | 1.74× | Kids & Family |
| Este, Veneto | 1.95× | Travel & Leisure |
| Hammock camping | 5.48× | Travel & Leisure |
| Kep Province | 15.34× | Travel & Leisure |
| Time (magazine) | 1.53× | News |
| Fantasy Earth: Zero | 4.93× | Games |
| Information sensitivity | 3.85× | Technology & Electronics |
| Haugesund | 4.99× | Travel & Leisure |
| Building insulation | 2.97× | Home & Garden |
| Liberace | 3.6× | Music & Radio |
| Footloose (1984 film) | 2.54× | Movies & TV |
| Jaguar F-Pace | 2.89× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.15 |
| Sports Activity | POWER | 1.01 |
| Urban Lifestyle | OPEN | 1 |
| Luxury Orientation | PREMIUM | 0.93 |
| Creativity | OPEN | 0.89 |
| Pet Ownership | JOY | 0.88 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.3% |
| Indonesia | 9.9% |
| Japan | 7.5% |
See Klondike Gold Rush audiences in other countries
More Business & Career audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Klondike Gold Rush have in Germany?
Klondike Gold Rush has an estimated audience of 500,815 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Klondike Gold Rush fans?
67.5% of Klondike Gold Rush fans are female, 32.5% are male, with an average age of 39.4 years.
Which brands do Klondike Gold Rush fans like most?
Klondike Gold Rush fans show strongest brand affinity for Henley shirt (20×), Rossmann (2.5×), and Gil Ofarim (3.29×) over the country average.
Where do Klondike Gold Rush fans live in Germany?
Klondike Gold Rush fans in Germany are most concentrated in Nordrhein-Westfalen (reach 53,208), Bayern (reach 50,345), and Baden-Württemberg (reach 44,331). These three regions account for the largest share of the active audience.
What other brands do Klondike Gold Rush fans also like?
Beyond Klondike Gold Rush itself, the audience over-indexes on Rossmann (2.5×), Gil Ofarim (3.29×), Progressive rock (2.57×), and Saving (2×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Klondike Gold Rush. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.