A data profile of the people who buy, follow and care about Klondike Gold Rush in United States — modelled from more than twelve digital signal sources. Klondike Gold Rush has an estimated audience of 1,544,275 people in United States.
The average Klondike Gold Rush fan in United States is 40.8 years old, more female, and lives primarily in Texas.
The audience is concentrated in Texas, California, Washington.
Top brand affinities include Charles Leclerc, Max Verstappen, Paula's Choice, with strongest over-indexing on Charles Leclerc (27.28× the country average).
Demographically, the Klondike Gold Rush audience skews more female with an average age of 40.8, and over-indexes on personality traits such as Indulgence, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Klondike Gold Rush fan in United States is more female, around 40.8 years old, with strong Indulgence tendencies and a notable affinity for Charles Leclerc.
The key figures that characterise the Klondike Gold Rush profile in United States.
59.7% are female, 40.3% are male, average age 40.8.
| Metric | Value |
|---|---|
| Female | 59.7% |
| Male | 40.3% |
| Average age | 40.8 |
| Estimated audience size | 1,544,275 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 20% | |
| 30-39 | 20% | |
| 40-49 | 21% | |
| 50+ | 24% |
of the worldwide Klondike Gold Rush audience comes from United States.
| Country | Share |
|---|---|
| United States | 20.3% |
| Indonesia | 9.9% |
| Japan | 7.5% |
Where the Klondike Gold Rush audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alaska | ~50K | 14.99× | |
| 02 | Washington | ~90K | 2.92× | |
| 03 | Montana | ~7K | 1.73× | |
| 04 | Texas | ~200K | 1.37× | |
| 05 | Louisiana | ~20K | 1.06× | |
| 06 | Idaho | ~8K | 1.05× | |
| 07 | North Dakota | ~3K | 1.00× | |
| 08 | South Dakota | ~3K | 0.95× | |
| 09 | Vermont | ~3K | 0.93× | |
| 10 | Oregon | ~20K | 0.87× | |
| 11 | Arkansas | ~10K | 0.87× | |
| 12 | Maine | ~5K | 0.87× | |
| 13 | Delaware | ~4K | 0.87× | |
| 14 | Kansas | ~10K | 0.86× | |
| 15 | New Hampshire | ~5K | 0.85× | |
| 16 | Rhode Island | ~4K | 0.85× | |
| 17 | West Virginia | ~6K | 0.84× | |
| 18 | Hawaii | ~6K | 0.84× | |
| 19 | Washington, District of Columbia | ~4K | 0.84× | |
| 20 | Utah | ~10K | 0.83× | |
| 21 | Mississippi | ~10K | 0.82× | |
| 22 | Nebraska | ~6K | 0.82× | |
| 23 | Iowa | ~10K | 0.81× | |
| 24 | New Mexico | ~6K | 0.80× | |
| 25 | Colorado | ~20K | 0.76× | |
| 26 | Wisconsin | ~20K | 0.74× | |
| 27 | Oklahoma | ~10K | 0.74× | |
| 28 | Minnesota | ~20K | 0.73× | |
| 29 | Connecticut | ~10K | 0.72× | |
| 30 | Arizona | ~20K | 0.71× | |
| 31 | Missouri | ~20K | 0.71× | |
| 32 | Kentucky | ~10K | 0.70× | |
| 33 | Tennessee | ~20K | 0.69× | |
| 34 | Nevada | ~10K | 0.69× | |
| 35 | Indiana | ~20K | 0.68× | |
| 36 | Alabama | ~10K | 0.68× | |
| 37 | Michigan | ~30K | 0.65× | |
| 38 | South Carolina | ~10K | 0.64× | |
| 39 | California | ~100K | 0.63× | |
| 40 | Ohio | ~30K | 0.63× | |
| 41 | Pennsylvania | ~30K | 0.61× | |
| 42 | Virginia | ~20K | 0.61× | |
| 43 | Maryland | ~20K | 0.60× | |
| 44 | Georgia | ~30K | 0.59× | |
| 45 | Massachusetts | ~20K | 0.59× | |
| 46 | North Carolina | ~30K | 0.57× | |
| 47 | Illinois | ~30K | 0.56× | |
| 48 | Florida | ~60K | 0.54× | |
| 49 | New Jersey | ~20K | 0.53× | |
| 50 | New York | ~40K | 0.48× |
The strongest cross-interests of the Klondike Gold Rush audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Charles Leclerc | Sports | 27.28× | ||
| 02 | Paula's Choice | Beauty & Wellness | 20.34× | ||
| 03 | Max Verstappen | Sports | 20.00× | ||
| 04 | Circuit de Spa-Francorchamps | Sports | 20.00× | ||
| 05 | Hay Day | Games | 15.38× | ||
| 06 | Coin Master | Games | 8.20× | ||
| 07 | Simulation games | Games | 4.74× | ||
| 08 | Strategy games | Games | 3.86× | ||
| 09 | Slot machine | Games | 3.64× | ||
| 10 | Puzzle video games | Games | 3.18× | ||
| 11 | Game of Thrones | Movies & TV | 2.99× | ||
| 12 | Britney Spears | Music & Radio | 2.75× | ||
| 13 | Folklore | Politics & Society | 2.52× | ||
| 14 | Staples (Canada) | Business & Career | 2.29× | ||
| 15 | Planet Fitness | Sports | 2.12× | ||
| 16 | Gambling | Games | 2.03× | ||
| 17 | Subway | Food & Beverages | 1.99× | ||
| 18 | Mobile game | Games | 1.95× | ||
| 19 | Internet & Social Media | 1.88× | |||
| 20 | Pizza Hut | Food & Beverages | 1.84× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 2.13× | |
| Patriotism | CONSERVATISM | 1.51× | |
| Tradition | CONSERVATISM | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.68× | |
| Sustainability | BALANCE | 0.85× | |
| Risk Appetite | THRILL | 0.85× |
Klondike Gold Rush has an estimated audience of 1,544,275 people in United States, concentrated in Texas and California.
59.7% of Klondike Gold Rush fans are female, 40.3% are male, with an average age of 40.8 years.
Klondike Gold Rush fans show strongest brand affinity for Charles Leclerc (27.28×), Max Verstappen (20×), and Paula's Choice (20.34×) over the country average.
Klondike Gold Rush fans in United States are most concentrated in Texas (reach ~200K), California (reach ~100K), and Washington (reach ~90K). These three regions account for the largest share of the active audience.
Beyond Klondike Gold Rush itself, the audience over-indexes on Max Verstappen (20×), Paula's Choice (20.34×), Hay Day (15.38×), and Puzzle video games (3.18×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Klondike Gold Rush. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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