triumph Audience in Germany
triumph has an estimated audience of 478,950 people in Germany. 91.1% are female, 8.9% are male, average age 38.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Rossmann, Alaska, Hays, Kansas, Keukenhof, Gil Ofarim.
The average triumph fan in Germany is 38.5 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Rossmann, Alaska, Hays, Kansas, with strongest over-indexing on Rossmann (2.5× the country average). Demographically, the triumph audience skews more female with an average age of 38.5, and over-indexes on personality traits such as Creativity, Healthy Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Brand · Subtype: Lingerie
Demographics of triumph fans
| Metric | Value |
|---|---|
| Female | 91.1% |
| Male | 8.9% |
| Average age | 38.5 |
| Estimated audience size | 478,950 |
Audience persona
The typical triumph fan in Germany is more female, around 38.5 years old, with strong Creativity tendencies and a notable affinity for Rossmann.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 238,849 | 1.18× |
| Bayern | 183,686 | 1.23× |
| Baden-Württemberg | 147,024 | 1.16× |
| Niedersachsen | 93,783 | 1.04× |
| Hessen | 80,161 | 1.13× |
| Rheinland-Pfalz | 54,990 | 1.18× |
| Sachsen | 39,557 | 0.87× |
| Berlin | 38,831 | 0.94× |
| Schleswig-Holstein | 32,355 | 0.97× |
| Brandenburg | 27,691 | 0.96× |
| Thüringen | 20,703 | 0.88× |
| Hamburg | 19,774 | 0.94× |
| Sachsen-Anhalt | 19,161 | 0.8× |
| Mecklenburg-Vorpommern | 13,296 | 0.75× |
| Saarland | 13,019 | 1.14× |
| Bremen | 6,614 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rossmann | 2.5× | Shopping |
| Alaska | 8.25× | Travel & Leisure |
| Hays, Kansas | 12.3× | Travel & Leisure |
| Keukenhof | 20× | Travel & Leisure |
| Gil Ofarim | 2.18× | Music & Radio |
| Škoda Kodiaq | 3.45× | Cars & Mobility |
| Tuscany | 7.66× | Travel & Leisure |
| Mothercare | 2.87× | Kids & Family |
| Sailor | 6.9× | Travel & Leisure |
| Home Office | 1.65× | Business & Career |
| Ammeter | 16.26× | Technology & Electronics |
| Gunnedah | 123.86× | Travel & Leisure |
| Stradivarius | 1.97× | Shopping |
| Buddy – The Buddy Holly Story | 5.44× | Music & Radio |
| Headhunters (film) | 4.29× | Movies & TV |
| Google Analytics | 2.27× | Internet & Social Media |
| Home Delivery | 2.36× | Food & Beverages |
| Cuba Gooding Jr. | 5.26× | Movies & TV |
| Pratt & Whitney | 9.8× | Cars & Mobility |
| James Frey | 36.09× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Creativity | OPEN | 1.52 |
| Healthy Lifestyle | BALANCE | 1.39 |
| Design Affinity | PREMIUM | 1.34 |
| Mindfulness | BALANCE | 1.29 |
| Sustainability | BALANCE | 1.28 |
| Sports Activity | POWER | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| India | 9.9% |
| Italy | 8.0% |
| Brazil | 7.6% |
See triumph audiences in other countries
More Lingerie audiences in Germany
- Intimissimi (3,425,728)
- Calzedonia (2,275,165)
- Oysho (2,135,323)
- Schiesser (869,819)
- Victoria's Secret (789,054)
Frequently asked questions
How many fans does triumph have in Germany?
triumph has an estimated audience of 478,950 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of triumph fans?
91.1% of triumph fans are female, 8.9% are male, with an average age of 38.5 years.
Which brands do triumph fans like most?
triumph fans show strongest brand affinity for Rossmann (2.5×), Alaska (8.25×), and Hays, Kansas (12.3×) over the country average.
Where do triumph fans live in Germany?
triumph fans in Germany are most concentrated in Nordrhein-Westfalen (reach 238,849), Bayern (reach 183,686), and Baden-Württemberg (reach 147,024). These three regions account for the largest share of the active audience.
What other brands do triumph fans also like?
Beyond triumph itself, the audience over-indexes on Alaska (8.25×), Hays, Kansas (12.3×), Keukenhof (20×), and Gil Ofarim (2.18×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for triumph. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.