CEWE FOTOBUCH Audience in Germany
CEWE FOTOBUCH has an estimated audience of 973,747 people in Germany. 74.9% are female, 25.1% are male, average age 45.1. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Aral AG, Rossmann, Kaufland, Sparkasse, In aller Freundschaft.
The average CEWE FOTOBUCH fan in Germany is 45.1 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Aral AG, Rossmann, Kaufland, with strongest over-indexing on Aral AG (14.4× the country average). Demographically, the CEWE FOTOBUCH audience skews more female with an average age of 45.1, and over-indexes on personality traits such as Urban Lifestyle, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Internet & Social Media · Type: Website / Newspaper / Magazine
Demographics of CEWE FOTOBUCH fans
| Metric | Value |
|---|---|
| Female | 74.9% |
| Male | 25.1% |
| Average age | 45.1 |
| Estimated audience size | 973,747 |
Audience persona
The typical CEWE FOTOBUCH fan in Germany is more female, around 45.1 years old, with strong Urban Lifestyle tendencies and a notable affinity for Aral AG.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 221,243 | 1.41× |
| Nordrhein-Westfalen | 215,225 | 1.01× |
| Baden-Württemberg | 169,701 | 1.28× |
| Niedersachsen | 113,824 | 1.2× |
| Hessen | 67,428 | 0.91× |
| Sachsen | 51,621 | 1.08× |
| Rheinland-Pfalz | 46,762 | 0.96× |
| Schleswig-Holstein | 39,787 | 1.14× |
| Brandenburg | 31,408 | 1.04× |
| Berlin | 30,208 | 0.69× |
| Thüringen | 26,845 | 1.08× |
| Sachsen-Anhalt | 22,805 | 0.9× |
| Hamburg | 19,066 | 0.87× |
| Mecklenburg-Vorpommern | 16,260 | 0.87× |
| Saarland | 9,090 | 0.76× |
| Bremen | 6,568 | 0.79× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Aral AG | 14.4× | Cars & Mobility |
| Rossmann | 8.19× | Shopping |
| Kaufland | 6.51× | Shopping |
| Sparkasse | 5.88× | Business & Career |
| In aller Freundschaft | 9.3× | Movies & TV |
| REWE | 4.23× | Shopping |
| sheego | 16.42× | Fashion & Accessoires |
| Lily James | 20.94× | Movies & TV |
| Milram | 38.26× | Food & Beverages |
| EBay | 3.92× | Shopping |
| Discount stores | 3.05× | Shopping |
| Low-carbohydrate diet | 6.24× | Food & Beverages |
| Iglo | 19.77× | Food & Beverages |
| Gala | 3.25× | News |
| Netto Marken-Discount | 3.03× | Shopping |
| C&A | 4.07× | Shopping |
| Zebra | 10.72× | Music & Radio |
| Vincent D'Onofrio | 17.06× | Movies & TV |
| USB | 5.67× | Technology & Electronics |
| Globus Baumarkt | 3.06× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 2.68 |
| Spirituality | BALANCE | 2.47 |
| Extroversion | THRILL | 2.47 |
| Tradition | CONSERVATISM | 2.21 |
| Design Affinity | PREMIUM | 2.18 |
| Risk Appetite | THRILL | 2.16 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 76.6% |
| Austria | 12.1% |
| Switzerland | 4.1% |
See CEWE FOTOBUCH audiences in other countries
More Internet & Social Media audiences in Germany
- TikTok (26,168,913)
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- Bild (23,266,420)
- Spiegel Online (19,266,000)
Frequently asked questions
How many fans does CEWE FOTOBUCH have in Germany?
CEWE FOTOBUCH has an estimated audience of 973,747 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of CEWE FOTOBUCH fans?
74.9% of CEWE FOTOBUCH fans are female, 25.1% are male, with an average age of 45.1 years.
Which brands do CEWE FOTOBUCH fans like most?
CEWE FOTOBUCH fans show strongest brand affinity for Aral AG (14.4×), Rossmann (8.19×), and Kaufland (6.51×) over the country average.
Where do CEWE FOTOBUCH fans live in Germany?
CEWE FOTOBUCH fans in Germany are most concentrated in Bayern (reach 221,243), Nordrhein-Westfalen (reach 215,225), and Baden-Württemberg (reach 169,701). These three regions account for the largest share of the active audience.
What other brands do CEWE FOTOBUCH fans also like?
Beyond CEWE FOTOBUCH itself, the audience over-indexes on Rossmann (8.19×), Kaufland (6.51×), Sparkasse (5.88×), and In aller Freundschaft (9.3×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for CEWE FOTOBUCH. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.