Wall Street Audience in Germany

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Wall Street has an estimated audience of 569,729 people in Germany. 36.0% are female, 64.0% are male, average age 40.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Day of the Dead (2008 film), My Sister's Keeper (film), AccuWeather, Moen (company), Jeff Bezos.

The average Wall Street fan in Germany is 40.9 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Day of the Dead (2008 film), My Sister's Keeper (film), AccuWeather, with strongest over-indexing on Day of the Dead (2008 film) (980.14× the country average). Demographically, the Wall Street audience skews more male with an average age of 40.9, and over-indexes on personality traits such as Risk Appetite, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Wall Street fans

Demographic split for Wall Street audience in Germany
MetricValue
Female36.0%
Male64.0%
Average age40.9
Estimated audience size569,729

Audience persona

The typical Wall Street fan in Germany is more male, around 40.9 years old, with strong Risk Appetite tendencies and a notable affinity for Day of the Dead (2008 film).

Top regions in Germany

Top regions ranked by reach for Wall Street in Germany
RegionReachAffinity
Nordrhein-Westfalen140,4681.13×
Bayern118,2531.29×
Baden-Württemberg104,8021.35×
Niedersachsen58,6441.06×
Hessen54,3261.25×
Berlin31,0811.22×
Rheinland-Pfalz28,7841.01×
Sachsen24,5960.88×
Schleswig-Holstein18,6000.91×
Hamburg14,7301.14×
Brandenburg13,8090.78×
Thüringen13,5680.93×
Sachsen-Anhalt9,3760.64×
Mecklenburg-Vorpommern6,8530.63×
Saarland5,8570.84×
Bremen4,6430.95×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Wall Street audience
BrandAffinityCategory
Day of the Dead (2008 film)980.14×Movies & TV
My Sister's Keeper (film)97.2×Movies & TV
AccuWeather43.68×Home & Garden
Moen (company)197.86×Home & Garden
Jeff Bezos16.71×Business & Career
If I Stay (film)113.07×Movies & TV
Blue Origin74.67×Cars & Mobility
Reddit6.35×Internet & Social Media
10 Things I Hate About You (TV series)42.14×Movies & TV
Wall Street (1987 film)35.7×Movies & TV
Political satire28.97×Literature
Lisa Eckhart8.47×Movies & TV
Philippine Stock Exchange21.63×Business & Career
Political movement15.04×Politics & Society
Torsten Sträter8.46×Movies & TV
Expert (company)Shopping
Extra 310.7×Movies & TV
Borussia Dortmund1.67×Sports
Bibi und Tina11.86×Movies & TV
Stromberg6.95×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Wall Street audience
TraitClusterScore
Risk AppetiteTHRILL1.8
Career OrientationPOWER1.66
PatriotismCONSERVATISM1.61
Need for SecurityCONSERVATISM1.35
Pet OwnershipJOY1.22
IndulgenceJOY1.19

Worldwide distribution

Worldwide audience distribution share by country for Wall Street
CountryShare
United States30.3%
Italy6.1%
France6.1%

See Wall Street audiences in other countries

More Business & Career audiences in Germany

Frequently asked questions

How many fans does Wall Street have in Germany?

Wall Street has an estimated audience of 569,729 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Wall Street fans?

36.0% of Wall Street fans are female, 64.0% are male, with an average age of 40.9 years.

Which brands do Wall Street fans like most?

Wall Street fans show strongest brand affinity for Day of the Dead (2008 film) (980.14×), My Sister's Keeper (film) (97.2×), and AccuWeather (43.68×) over the country average.

Where do Wall Street fans live in Germany?

Wall Street fans in Germany are most concentrated in Nordrhein-Westfalen (reach 140,468), Bayern (reach 118,253), and Baden-Württemberg (reach 104,802). These three regions account for the largest share of the active audience.

What other brands do Wall Street fans also like?

Beyond Wall Street itself, the audience over-indexes on My Sister's Keeper (film) (97.2×), AccuWeather (43.68×), Moen (company) (197.86×), and Jeff Bezos (16.71×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Wall Street. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.