Political movement Audience in Germany

Political movement has an estimated audience of 728,957 people in Germany. 35.2% are female, 64.8% are male, average age 43.3. Top regions: Niedersachsen, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Political economy, Political campaign, Hannah Arendt, Weather forecasting, Der Tagesspiegel.

The average Political movement fan in Germany is 43.3 years old, more male, and lives primarily in Niedersachsen. The audience is concentrated in Niedersachsen, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Political economy, Political campaign, Hannah Arendt, with strongest over-indexing on Political economy (60.47× the country average). Demographically, the Political movement audience skews more male with an average age of 43.3, and over-indexes on personality traits such as Individualism, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Political movement fans

Demographic split for Political movement audience in Germany
MetricValue
Female35.2%
Male64.8%
Average age43.3
Estimated audience size728,957

Audience persona

The typical Political movement fan in Germany is more male, around 43.3 years old, with strong Individualism tendencies and a notable affinity for Political economy.

Top regions in Germany

Top regions ranked by reach for Political movement in Germany
RegionReachAffinity
Niedersachsen36,4340.51×
Nordrhein-Westfalen35,4280.22×
Baden-Württemberg32,5590.33×
Brandenburg26,7511.18×
Sachsen-Anhalt25,1891.33×
Thüringen24,9641.34×
Rheinland-Pfalz23,1960.64×
Mecklenburg-Vorpommern22,8471.64×
Bayern22,6390.19×
Saarland21,5342.41×
Schleswig-Holstein20,8120.8×
Bremen20,3783.27×
Sachsen20,1830.56×
Hessen18,9640.34×
Berlin14,2200.44×
Hamburg13,0730.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Political movement audience
BrandAffinityCategory
Political economy60.47×Politics & Society
Political campaign37.57×Politics & Society
Hannah Arendt35.12×Literature
Weather forecasting17.87×Home & Garden
Der Tagesspiegel6.6×News
Reddit4.86×Internet & Social Media
Jane Goodall13.68×Pets & Animals
Final Fantasy11.14×Games
Weather radar38.45×Home & Garden
Nok Air35.39×Travel & Leisure
Individualism14.35×Politics & Society
Wall Street16.04×Business & Career
Meteorology7.92×Home & Garden
La Repubblica15.12×News
Elfen Lied27.58×Literature
High School DxD19.88×Movies & TV
Mila Kunis9.11×Movies & TV
Ryanair2.68×Travel & Leisure
Brenda Song19.84×Fashion & Accessoires
Anime convention4.26×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Political movement audience
TraitClusterScore
IndividualismJOY4.47
Early Adopter MentalityPOWER2.48
SustainabilityBALANCE2.08
Urban LifestyleOPEN1.91
Convenience OrientationPREMIUM1.62
SpiritualityBALANCE1.59

Worldwide distribution

Worldwide audience distribution share by country for Political movement
CountryShare
United States29.3%
France7.3%
India6.0%

See Political movement audiences in other countries

More Politics & Society audiences in Germany

Frequently asked questions

How many fans does Political movement have in Germany?

Political movement has an estimated audience of 728,957 people in Germany, concentrated in Niedersachsen and Nordrhein-Westfalen.

What is the gender split and age of Political movement fans?

35.2% of Political movement fans are female, 64.8% are male, with an average age of 43.3 years.

Which brands do Political movement fans like most?

Political movement fans show strongest brand affinity for Political economy (60.47×), Political campaign (37.57×), and Hannah Arendt (35.12×) over the country average.

Where do Political movement fans live in Germany?

Political movement fans in Germany are most concentrated in Niedersachsen (reach 36,434), Nordrhein-Westfalen (reach 35,428), and Baden-Württemberg (reach 32,559). These three regions account for the largest share of the active audience.

What other brands do Political movement fans also like?

Beyond Political movement itself, the audience over-indexes on Political campaign (37.57×), Hannah Arendt (35.12×), Weather forecasting (17.87×), and Der Tagesspiegel (6.6×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Political movement. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.