Rascasse Audience Intelligence

Political movement Audience in United States

A data profile of the people who buy, follow and care about Political movement in United States — modelled from more than twelve digital signal sources. Political movement has an estimated audience of 4,176,370 people in United States.

#4212among Topic in United States#510in Politics & Society

The average Political movement fan in United States is 40.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Karl Marx, Gender equality, Individualism, with strongest over-indexing on Karl Marx (31.99× the country average).

Demographically, the Political movement audience skews more female with an average age of 40.0, and over-indexes on personality traits such as Individualism, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Political movement fan in United States is more female, around 40.0 years old, with strong Individualism tendencies and a notable affinity for Karl Marx.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Political movement profile in United States.

Audience size
4.2M
in United States
Gender
60.9%♀
39.1% male
Age
40.0
average years
Country rank
#7764
Topic in United States
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Political movement fans

60.9% are female, 39.1% are male, average age 40.0.

Fig. 02

Gender split

60.9%
Female
39.1%
Male
Demographic split for Political movement audience in United States
MetricValue
Female60.9%
Male39.1%
Average age40.0
Estimated audience size4,176,370
Fig. 03

Age distribution

Ø 40.0
average years
Age distribution of the Political movement audience in United States
Age bracketShare%
16-1921%
20-2919%
30-3916%
40-4917%
50+27%
Fig. 04

Worldwide distribution

29.3%

of the worldwide Political movement audience comes from United States.

Worldwide audience distribution share by country for Political movement
CountryShare
United States29.3%
France7.3%
India6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Political movement audience in United States is strongest.

Fig. 05

Top regions by affinity

Political movement fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~10K1.34×
02South Dakota~10K1.28×
03North Dakota~10K1.26×
04Montana~10K1.20×
05Delaware~10K1.16×
06Rhode Island~20K1.13×
07New Hampshire~20K1.11×
08Maine~20K1.11×
09Hawaii~20K1.10×
10West Virginia~20K1.09×
11Washington, District of Columbia~10K1.08×
12Idaho~20K1.07×
13New Mexico~20K1.07×
14Alaska~10K1.07×
15Nebraska~20K1.03×
16Mississippi~40K1.02×
17Arkansas~30K1.01×
18Kansas~30K0.99×
19Iowa~30K0.98×
20Oklahoma~40K0.97×
21Utah~40K0.96×
22Minnesota~60K0.94×
23Louisiana~50K0.94×
24Nevada~40K0.94×
25Kentucky~50K0.93×
26Connecticut~40K0.93×
27Alabama~50K0.92×
28Oregon~40K0.92×
29Arizona~80K0.91×
30Missouri~60K0.90×
31South Carolina~60K0.90×
32Wisconsin~60K0.90×
33Tennessee~70K0.88×
34Indiana~70K0.88×
35Maryland~60K0.88×
36Colorado~60K0.88×
37Massachusetts~70K0.86×
38Washington~70K0.85×
39Georgia~100K0.84×
40Michigan~90K0.84×
41North Carolina~100K0.83×
42New Jersey~90K0.83×
43Virginia~80K0.83×
44Ohio~100K0.82×
45Pennsylvania~100K0.81×
46Illinois~100K0.79×
47New York~200K0.73×
48Texas~300K0.72×
49Florida~200K0.72×
50California~300K0.70×
Fig. 06

Affinity by region

Affinity by region — Political movement, United States
0.70×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Political movement audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Political movement audience
#·InterestCategoryAffinity×
01Julian AssangePolitics & Society32.02×
02Karl MarxLiterature31.99×
03Criticism of religionPolitics & Society21.95×
04Humanoid robotTechnology & Electronics15.40×
05Occupy Wall StreetPolitics & Society15.23×
06Gender equalityPolitics & Society13.74×
07The Matrix (franchise)Movies & TV10.65×
08IndividualismPolitics & Society9.56×
09Political satireLiterature8.07×
10AtheismPolitics & Society7.09×
11Freedom of speechPolitics & Society6.92×
12Berlin WallTravel & Leisure6.91×
13Human rightsPolitics & Society6.42×
14Web serverTechnology & Electronics5.72×
15Political scienceBusiness & Career4.65×
16Virtual realityTechnology & Electronics3.86×
17RedditInternet & Social Media2.21×
18SubwayFood & Beverages2.08×
19PodcastMusic & Radio1.90×
20SupermanMovies & TV1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Political movement audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Political movement audience · What stands out
TraitClusterDeviationScore
IndividualismJOY3.99×
PatriotismCONSERVATISM3.94×
Urban LifestyleOPEN1.93×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Political movement audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.64×
Design AffinityPREMIUM0.79×
Quality AwarenessPREMIUM0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Political movement have in United States?

Political movement has an estimated audience of 4,176,370 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Political movement fans?

60.9% of Political movement fans are female, 39.1% are male, with an average age of 40.0 years.

03

Which brands do Political movement fans like most?

Political movement fans show strongest brand affinity for Karl Marx (31.99×), Gender equality (13.74×), and Individualism (9.56×) over the country average.

04

Where do Political movement fans live in United States?

Political movement fans in United States are most concentrated in California (reach ~300K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Political movement fans also like?

Beyond Political movement itself, the audience over-indexes on Gender equality (13.74×), Individualism (9.56×), Julian Assange (32.02×), and Political science (4.65×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in United States

See Political movement audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Political movement. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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