Extra 3 Audience in Germany

Extra 3 has an estimated audience of 1,095,726 people in Germany. 42.8% are female, 57.2% are male, average age 38.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Extra 3, Tagesschau, Spiegel Online, Bild, Der Postillon.
The average Extra 3 fan in Germany is 38.9 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Extra 3, Tagesschau, Spiegel Online, with strongest over-indexing on Extra 3 (48.9× the country average). Demographically, the Extra 3 audience skews more male with an average age of 38.9, and over-indexes on personality traits such as Early Adopter Mentality, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Extra 3 fans
| Metric | Value |
|---|---|
| Female | 42.8% |
| Male | 57.2% |
| Average age | 38.9 |
| Estimated audience size | 1,095,726 |
Audience persona
The typical Extra 3 fan in Germany is more male, around 38.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Extra 3.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 191,622 | 0.8× |
| Bayern | 157,860 | 0.9× |
| Baden-Württemberg | 139,731 | 0.93× |
| Niedersachsen | 125,535 | 1.18× |
| Hessen | 67,037 | 0.8× |
| Sachsen | 61,503 | 1.14× |
| Berlin | 60,564 | 1.24× |
| Schleswig-Holstein | 56,997 | 1.45× |
| Rheinland-Pfalz | 43,309 | 0.79× |
| Brandenburg | 32,879 | 0.97× |
| Hamburg | 30,687 | 1.24× |
| Thüringen | 24,870 | 0.89× |
| Sachsen-Anhalt | 23,459 | 0.83× |
| Mecklenburg-Vorpommern | 20,578 | 0.98× |
| Bremen | 10,534 | 1.12× |
| Saarland | 9,925 | 0.74× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Extra 3 | 48.9× | Movies & TV |
| Tagesschau | 3.89× | Movies & TV |
| Spiegel Online | 2.76× | News |
| Bild | 2.17× | News |
| Der Postillon | 5.61× | Internet & Social Media |
| ZDF | 2.78× | Movies & TV |
| Sportschau | 2.68× | Sports |
| Heute | 4.1× | Movies & TV |
| FOCUS Online | 2.63× | News |
| Leisure | 1.82× | Travel & Leisure |
| Pets | 1.55× | Pets & Animals |
| ZDF heute-show | 8.54× | Movies & TV |
| YouTube | 1.6× | Movies & TV |
| FRITZ!Box | 2.52× | Technology & Electronics |
| African-American music | 3.04× | Music & Radio |
| 1.54× | Internet & Social Media | |
| Deutsche Bahn | 1.91× | Cars & Mobility |
| Politics and social issues | 1.53× | Politics & Society |
| News magazine | 2.27× | News |
| Animal | 1.88× | Pets & Animals |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.5 |
| Urban Lifestyle | OPEN | 1.47 |
| Sustainability | BALANCE | 1.43 |
| Patriotism | CONSERVATISM | 1.23 |
| Sports Activity | POWER | 1.15 |
| Healthy Lifestyle | BALANCE | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 89.1% |
| Switzerland | 3.1% |
| Austria | 2.5% |
See Extra 3 audiences in other countries
More TV series audiences in Germany
- Euphoria (17,064,080)
- Natural World (14,669,113)
- Game of Thrones (10,121,751)
- Superman (10,006,308)
- Friends (9,772,934)
Frequently asked questions
How many fans does Extra 3 have in Germany?
Extra 3 has an estimated audience of 1,095,726 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Extra 3 fans?
42.8% of Extra 3 fans are female, 57.2% are male, with an average age of 38.9 years.
Which brands do Extra 3 fans like most?
Extra 3 fans show strongest brand affinity for Extra 3 (48.9×), Tagesschau (3.89×), and Spiegel Online (2.76×) over the country average.
Where do Extra 3 fans live in Germany?
Extra 3 fans in Germany are most concentrated in Nordrhein-Westfalen (reach 191,622), Bayern (reach 157,860), and Baden-Württemberg (reach 139,731). These three regions account for the largest share of the active audience.
What other brands do Extra 3 fans also like?
Beyond Extra 3 itself, the audience over-indexes on Tagesschau (3.89×), Spiegel Online (2.76×), Bild (2.17×), and Der Postillon (5.61×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Extra 3. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.