Walter Moers Audience in Germany
Walter Moers has an estimated audience of 260,426 people in Germany. 47.2% are female, 52.8% are male, average age 33.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Scooby-Doo, Harry Potter, Satire, Der Tagesspiegel, Spiegel Online.
The average Walter Moers fan in Germany is 33.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Scooby-Doo, Harry Potter, Satire, with strongest over-indexing on Scooby-Doo (5.86× the country average). Demographically, the Walter Moers audience skews balanced with an average age of 33.1, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Literature · Type: Person · Subtype: Cartoon
Demographics of Walter Moers fans
| Metric | Value |
|---|---|
| Female | 47.2% |
| Male | 52.8% |
| Average age | 33.1 |
| Estimated audience size | 260,426 |
Audience persona
The typical Walter Moers fan in Germany is balanced, around 33.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Scooby-Doo.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 71,794 | 1.26× |
| Bayern | 35,314 | 0.84× |
| Baden-Württemberg | 29,599 | 0.83× |
| Niedersachsen | 25,906 | 1.02× |
| Hessen | 22,730 | 1.15× |
| Berlin | 17,015 | 1.46× |
| Sachsen | 15,045 | 1.18× |
| Rheinland-Pfalz | 11,146 | 0.85× |
| Schleswig-Holstein | 10,347 | 1.11× |
| Hamburg | 8,030 | 1.36× |
| Brandenburg | 6,801 | 0.84× |
| Thüringen | 5,511 | 0.83× |
| Sachsen-Anhalt | 4,693 | 0.7× |
| Mecklenburg-Vorpommern | 4,427 | 0.89× |
| Bremen | 2,409 | 1.08× |
| Saarland | 1,885 | 0.59× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Scooby-Doo | 5.86× | Movies & TV |
| Harry Potter | 2.1× | Movies & TV |
| Satire | 4.81× | Literature |
| Der Tagesspiegel | 3.43× | News |
| Spiegel Online | 2.03× | News |
| FC St. Pauli | 4.47× | Sports |
| SV Werder Bremen | 2.07× | Sports |
| FC Bayern Munich | 1.55× | Sports |
| German television comedy | 4.58× | Movies & TV |
| Beetlejuice | 3.51× | Movies & TV |
| Picture book | 2.95× | Literature |
| 2. Bundesliga | 1.76× | Sports |
| ZDF | 1.77× | Movies & TV |
| True Detective | 2.77× | Movies & TV |
| Eintracht Frankfurt | 1.61× | Sports |
| Jon Bernthal | 5.2× | Movies & TV |
| JACK & JONES | 9.07× | Fashion & Accessoires |
| 3. Liga | 2.52× | Sports |
| Kim Cattrall | 8.47× | Movies & TV |
| Game of Thrones | 1.8× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.4 |
| LGBTQ+ Identity | OPEN | 1.19 |
| Community Orientation | OPEN | 1.18 |
| Sustainability | BALANCE | 1.17 |
| Patriotism | CONSERVATISM | 1.17 |
| Healthy Lifestyle | BALANCE | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 82.6% |
| Austria | 4.3% |
| Switzerland | 4.0% |
See Walter Moers audiences in other countries
More Cartoon audiences in Germany
- Janosch (411,042)
- Aladdin (TV series) (277,280)
- Codename: Kids Next Door (258,272)
- Akira Toriyama (147,937)
- Eiichiro Oda (129,859)
Frequently asked questions
How many fans does Walter Moers have in Germany?
Walter Moers has an estimated audience of 260,426 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Walter Moers fans?
47.2% of Walter Moers fans are female, 52.8% are male, with an average age of 33.1 years.
Which brands do Walter Moers fans like most?
Walter Moers fans show strongest brand affinity for Scooby-Doo (5.86×), Harry Potter (2.1×), and Satire (4.81×) over the country average.
Where do Walter Moers fans live in Germany?
Walter Moers fans in Germany are most concentrated in Nordrhein-Westfalen (reach 71,794), Bayern (reach 35,314), and Baden-Württemberg (reach 29,599). These three regions account for the largest share of the active audience.
What other brands do Walter Moers fans also like?
Beyond Walter Moers itself, the audience over-indexes on Harry Potter (2.1×), Satire (4.81×), Der Tagesspiegel (3.43×), and Spiegel Online (2.03×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Walter Moers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.